The Madow Brothers
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Why Do Dentists Get The Sunday Night Blues?Dec 6, 2019 26:52
December Ideas from Coach BettyDec 2, 2019
December Ideas from Coach Betty December is the last month of your final quarter for 2019. Regardless of what December usually looks like for your office, take some time now to plan for how you will get and keep a full and productive schedule all month long without any extra stress. I know...
A Simple and Valuable Thought For A Monday…..Dec 2, 2019
Here’s a very simple yet valuable thought for today. When people are stressed, they act differently – and not in a good way. In the dental office we often see people at their worst. So give them a break. Be as kind as you possibly can, and for the real grouches, be even kinder! Also...
Your official pre-Thanksgiving message from The Madow BrothersNov 27, 2019
We know that everyone is sending out Thanksgiving emails listing all of the things we have to be thankful for. And we are totally cool with that! After all, we’re also extremely thankful for our families, friends, health, and so many other important things. And the fact that you are reading this email right now...
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Could A Well-Meaning Team Member Be Sabotaging Your Practice?Nov 15, 2019 18:29
A long-term team member has been talking patients out of getting their treatment done!
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Is My Hygiene Schedule A Blessing Or A Curse?Nov 8, 2019 22:03
Say this, not that!!Nov 4, 2019
Say this, not that!! SAY THIS “We would love to see you as a patient in our practice! Would tomorrow at 3:00 PM or Tuesday at 11:00 AM be better for you?” NOT THAT “Would you like to make an appointment?” (or even worse, not even offering…) SAY THIS “I know what the problem is...
Make Someone’s Day and Grow Your Practice At The Same TimeNov 1, 2019
“The smallest act of kindness is worth more than the grandest intention.” Oscar Wilde Want to know how to get your patients to love your practice, stay forever, and refer others? Make their day. Here are three simple ways to do it. Offer your help. Even the smallest gestures such as helping a patient hang...
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Is This The Biggest Mistake A Practice Can Possibly Make?Nov 1, 2019 25:01
A doctor writes in with a dilemma. Their phone is ringing, but constantly going into voicemail. Why? They can’t afford a second person at the front desk.
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“Triple M” – Marketing, Management, and Motivational tips for NovemberOct 25, 2019
We will be welcoming a new year soon. How do you want to end this year? What do you want November and December to look like? Are you working in harmony with your mission, vision, and goals for the practice? If not, what is holding you back? If you really want to reach your goals,...
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When A Specialist Isn’t So Special…..What Do You Do?Oct 25, 2019 22:48
A dentist has a fantastic relationship with a specialist,but feels a different specialist is actually providing better treatment.
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Don’t brag about this – it’s hurting your practice!Oct 24, 2019
There used to be a time when people would judge how good their physicians were based on the amount of time it took to get on their schedule. It would go something like this: “My doctor is so good it takes three weeks just to get an appointment.” “Well MY doctor is so amazing you...
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Is This Patient Being Unreasonable? Or Is It Me?Oct 18, 2019 26:49
Coaches Corner – Ten Tips To Increase Whitening Acceptance!Oct 16, 2019
Hello Friends, Coach Betty Hayden here. Many of your patients are thinking about all the pictures that they will be smiling for at their end of the year office parties and family dinners. Help them get their smiles camera-ready with teeth whitening. Beautiful bright, white teeth for winter. Ever wonder why it is that some...
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My New Consultant Wants Me To Do WHAT?Oct 11, 2019 23:37
Coaches Corner – October Tips and IdeasOct 4, 2019
October is the start of your final quarter for the year. It’s your opportunity to make it your best fourth quarter ever. To help you plan for that, today I’m sharing some tips and ideas with you. Dental Leadership, Management, and Marketing Tips and Ideas for OctoberLeadership ~ “If your actions inspire others to dream...
Is This Doctor Sabotaging His Own Practice?Oct 4, 2019 21:11
In this episode, a team member writes in to ask an important question. The docs in her practice are fantastic, but one of them may be doing something that is sabotaging the entire office!! He thinks he is being nice, but is he really wreaking havoc?
Time For Insurance Renewal Reminders!!Oct 1, 2019
Whether your patients are ready to hear it or not, it is time to remind them to Use it or Lose it! – Get your letters, emails and text messages out to your patients reminding them to use any dental insurance benefits they have remaining for the year to complete any needed treatment or for their hygiene continuing care...
My Team Member Is Fantastic – Except For This ONE BIG THING!Sep 27, 2019 22:43
What happens when you have a fantastic team member, one that the patients love, works hard, and has been with the practice forever – but she has one really bad habit? Is it a deal breaker? Find out when The Dental Practice Fixers (Dr. Richard Madow and Dr. David Madow) tackle this difficult question and give some great tips along the way.
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It’s A Free Consult – What Could Go Wrong? A Lot!Sep 20, 2019 29:28
When a potential new patient calls with some questions, it’s often a good idea to offer a free consult. That way, you can actually do a quick look, have them see the office, meet the dentist and team, and hopefully schedule an appointment. What could go wrong? Believe it or not, a lot!! See what...
The Oldest Question In Dentistry – How Can I Prevent Last Minute Cancellations?Sep 12, 2019 28:03
This weeks listener question is about an associate who wanted a little something extra. What do you think it is, and what do you think the answer will be?
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Should I Compensate My Associate for THIS?Sep 6, 2019 25:57
September Tips and Ideas from Coach Betty HaydenSep 3, 2019
Dear Friend, Let’s start our September Tips & Ideas with a quote on leadership: “One of the tests of leadership is the ability to recognize a problem before it becomes an emergency.” Arnold H. Glasow The longer you let things fester, the more difficult they become to handle. If you seem to be spending your time...
Is There Some Hanky Panky Going On In My Office?Aug 30, 2019 25:04
How to answer every patient question (or at least it’s a start!)Aug 26, 2019
Patients ask us questions all the time. Some are insightful questions that will help them understand their dental treatment. Others are pretty generic questions that we have heard a million times but are nonetheless important to the patient. (Remember – what is trivial to you is new to them, and it’s their mouth!) And some...
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“My Hygienist Has HORRIBLE Breath – And The Patients Are Noticing!”Aug 23, 2019 23:28
A hygienist has a horrible case of stink breath! They confronted her and she claims that….well, you just have tohear what she claims!
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“I’m In The Middle Of A Big Case And The Patient Is Not Paying!”Aug 16, 2019 18:57
A dentist is in the middle of a large case and have given the patient a payment plan. The patient is not paying and and appears he never will!!
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“A Tale Of Two Hygienists – What Should We do?”Aug 9, 2019 21:30
Coaches Corner – Marketing and Management Ideas for a Great August!Aug 2, 2019
Hello Friends, Coach Betty Hayden here! August and September can sometimes be challenging months for growth in a dental practice because of the back-to-school season distractions. Offices often share with me that their schedules tend to fall apart during August and especially September. My recommendation is to plan now for how you can attract more...
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“I’m In Debt, My Dad Wants My Support…..and I Don’t Like Dentistry!”Aug 2, 2019 17:42
A young dentist is in debt for over a million dollars – between his practice loan and his “dentist’s lifestyle”. His Dad is expecting some support from his rich dentist son. and he doesn’t really like dentistry either!
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“Hey Doc – I Paid For You Office Remodel AND New X-Ray Machine!”Jul 26, 2019 25:43
A dentist considering an office remodel and purchasing a CBCT machine.He is worried that patients will resent this and make snide comments!
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Coaches Corner – July Ideas From Coach BettyJun 28, 2019
July will kick off your third quarter for the year. Now is your opportunity to really make the rest of this year count. Make it your BEST! Leadership Reminder: It’s easy to recognize mistakes or when things are going wrong but be on the lookout to recognize and acknowledge what is going right. Your employees...
Dentists are at the bottom of this list…Jun 27, 2019
Is there finally a list we are glad to be at the bottom of? How about this one? Ever since the great John Henry, man has been challenging the machine for job superiority and losing. We all know there are millions of positions that have been eliminated due to advances in technology. But how about...
“Your job as a leader is to be right at the end of team meetings, not the beginning.”Jun 17, 2019
“Your job as a leader is to be right at the end of team meetings, not the beginning.” That quote is from the book Art’s Principles by Arthur Gensler. Mr. Gensler is the founder of the world’s largest and most successful architectural firm, and a renowned leadership expert. He goes on to say, “It is your...
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The Difference Between A Dentist and A PlumberJun 5, 2019
A few weeks ago we had a plumbing issue at The Madow Center World Headquarters in Reisterstown, MD. Without going into too much detail, let’s just say we needed some repairs and we needed them quickly!! We have both used Honest Abe Plumbing at our homes and asked the landlord at The Madow Building if...
Marketing and Management Ideas For JuneMay 31, 2019
Hi everyone! Coach Betty here with some tips to make sure you aren’t caught up in the “June Gloom!” Graduation Gifts: June is graduation month, so remember to have gift certificates ready for purchase. Electric toothbrushes make great graduation gifts. Postcard and Social Media Post Idea: “Summertime is a great time of year and it...
A Little Dental Trivia QuizMay 23, 2019
To celebrate James Holzhauer’s amazing winning streak on Jeopardy, here’s a little dental trivia quiz for you! It has some fun tidbits to share with your patients – and some good knowledge for you as well. And next time you are playing trivia at the local bar and the topic is “Dentistry” – go wild!!...
What’s So Great About A Million Dollar Practice Anyway?May 20, 2019
In 1997 the great (and overlooked) band The Old 97s asked… “What’s so great about the Barrier Reef?” And in 2019 we are asking… “What’s so great about a million dollar practice?” For many solo practitioners this seems to be a yardstick of sorts. If you have a million dollar practice you are doing okay. So let’s...
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The Key To Treatment Plan Acceptance Starts With “T”May 17, 2019
The Key To Treatment Plan Acceptance Starts With “T” Is the word “Tell?” Some people say “The more you tell, the more you sell!” But the key to treatment plan acceptance is not telling your patients their dental needs in excruciating detail. Tell too much and you can confuse them and turn them off. Others...
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Top Five Reasons You Have A Lackluster Perio DepartmentMay 16, 2019
If you think your hygiene department could use a little “oomph,” you are not alone. After all, the majority of the adult population in North America has some level of periodontal disease. So if most of your patients are just getting “cleanings,” you are not only missing a huge production opportunity, you are not giving...
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Marketing and Management Tips for MayMay 16, 2019
Welcome back to Coaches Corner! Coach Betty here. Today I’ll be talking about some fun and simple ideas to help your practice become more involved and well known in the community – and that means more new patients! Theme: National Smile Month Focus: Healthy & Beautiful Smiles (Preventive & Cosmetic Services) Goal: Bring in New Patients, Increase...
Say This, Not That!!May 16, 2019
In our thirty-plus years of working with dental practices, and visits to hundreds of offices across North America, we’ve heard dentists and team members say lots of cringe-worthy things. Here are a few quick examples of what NOT to say, and what to say instead! DON’T SAY:“This crown is horrible!Your last dentist did not...
“The Answer Is NO!! Now What’s The Question?”May 16, 2019
A short time ago we were at lunch with a coaching client at a Chinese restaurant near their office. (Some of the best ideas are generated during lunch meetings!) They were excited to take us there because they were a “regular” and knew we would get great treatment. And then this happened. “The lunch special...
Coaches Corner – Quote Of The DayMar 12, 2019
“You fail all of the time. But you aren’t a failure until you start blaming someone else.” Legendary football coach Bum Phillips Failure in the dental practice is inevitable, especially if you try new things. And your practice can’t grow unless you try new things. So…..you are often destined to fail. But do things...
March Marketing and Management Tips from Coach Betty!Mar 5, 2019
The month of March is the final month of your first quarter. Make it count – spend some time reviewing your numbers, your plans for how to reach your goals, and ways to continually improve your office during the year. Note: March is an especially important month for any of you that typically struggle with […]
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February Tips and Ideas From Coach BettyJan 29, 2019
Hello friends! February may be the shortest month, but it can still be a great one! Here are some fun and easy ideas to use in your marketing and social media campaigns. February is Children’s Dental Health Month There are several ways that the office can participate in Children’s Dental Health Month. For example, Give […]
Which Position In The Dental Office Is The Most Difficult?Jan 7, 2019
Recently one of us was having dinner with the principal french horn player in a major international symphony orchestra. The conversation was fascinating…until one of the guests asked him a totally lameass question…. “Which instrument in the orchestra is the most difficult?” Of course the expected answer was the violin or oboe – instruments that […]
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Practice Management and Marketing Tips for JanuaryDec 28, 2018
“The first step towards getting somewhere is to decide you’re not going to stay where you are.” —John Pierpont “J.P.” Morgan Happy New Year everyone! Coach Betty here with another edition of Coaches Corner! Don’t let another year slip by without obtaining the practice of your dreams! Have you created your practice management and […]
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Important Lessons From The FlintstonesDec 17, 2018
Do you remember that Flintstones episode where Fred had a double who could only say “yes” and Barney had a double who could only say “no?” It got them in all kinds of trouble. Saying “yes” can be one of the most beautiful, generous things you can ever do. But it can also be one […]
Why You Won’t Join The AAFD. What The Heck Is The AAFD?Nov 26, 2018
Last week we got an email from a dental organization called the AAFD. We didn’t join the AAFD. You didn’t join the AAFD. Why not? They were offering great pricing with a large discount. They sent a nice email explaining all of the excellent benefits AAFD members receive. They told us the AAFD was packed with […]
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Ideas For December: End The Year With A Bang!Nov 20, 2018
Take some time now to plan how you will keep a full and productive schedule all month long without any extra stress. It is the last month of your final quarter for the year. Why not end the year on a happy and high note? I put together a few marketing and practice management ideas […]
The Madow Center Patient TranslatorOct 22, 2018
Do patients always mean what they say and say what they mean? Of course not! So for your convenience, we are proud to present….. The Madow Center Dental Translator When a patient says….. “My last full set of x-rays was nine months ago…” What they really mean is….. “Pretty soon you’ll be receiving a ten […]
November Ideas From Coach BettyOct 15, 2018
There is still time to make your final quarter of the year your best one yet. To help make that happen, here are a few dental marketing & practice management tips & ideas for the month of November… Candy Buy Back Many of you will be starting off the month of November hosting and celebrating […]
Oh Dr. Melvin, You’re Such A Tiger!Sep 24, 2018
You don’t have to know much about golf (we sure don’t!) to know a little bit about Tiger Woods. He is generally considered to be the greatest golfer of all time, and is one of the highest paid athletes in the world. Tiger has spent more weeks at the number one ranking (683) than any […]
Marketing Ideas For A Great October!Sep 18, 2018
Marketing Ideas For October from Lead Coach Betty Hayden Hello! To help you plan for the best October ever, today I’m sharing some marketing tips and ideas with you. When implemented, these ideas will help keep things fresh and fun in your office. More importantly, they will exceed your patients and potential patients’ expectations which will allow […]
End Of The Year Insurance Letter – Use It Or Lose It!Sep 6, 2018
Hello all!! Lead Coach Betty Hayden here – welcome back to Coaches Corner! A question I am frequently asked is “Do you have a good end-of-the-year insurance letter?” After all, we don’t want our patients to leave insurance money “on the table” when they need treatment, and neither do they! Here is a good […]
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Do Your Patients Need Another Reason To Floss? This May Be It.Aug 29, 2018
Thomas Corley, the author of “Rich Habits: The Daily Success Habits of Wealthy People,” spent five years studying what rich people did differently than the poor. (For his study he defined “wealthy” as someone with an annual income over $160,000 and a liquid net worth of $3.2 million or more – the “poor” had under […]
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We hate to sound like a broken record but….Aug 20, 2018
Sometimes the best ways to instantly up your practice are the easiest things to do. So……we hate to sound like a broken record, but….. If you listen to our podcast, The Dental Practice Fixers, you know that at the end of each episode we do a “Secret Shopper Call.” And although these calls are spontaneous […]
Cures For A Slow September: Treatment Tips and Management GemsAug 17, 2018
September can be a slow time for many practices. That’s why we have asked our lead coach, Betty Hayden, to come up with some ideas to make your September a great one!! But before we let Betty take it away, we want to let you know that she, along with Coach Kelly Lynch and us […]
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Why Are Concerts Better Than Sporting Events?Aug 14, 2018
What’s better – a concert or a sporting event? Tough question. Here in Baltimore (home of The Madow Center For Dental Practice Success World Headquarters) we are lucky to have a plethora of both. There is a great music scene here with a huge variety of venues that attracts everyone from the largest acts in the […]
Marketing and Management Ideas for AugustJul 27, 2018
Today we are going to hear from Lead Coach Betty Hayden! Betty specializes in working with both doctor and team to grow production, lower overhead, increase collections, foster accountability, and generate referrals. She also knows dentistry should be fun – and today she will offer up some ways to put smiles on everyone’s faces while growing […]
Sriracha Hot Sauce, The Grateful Dead, and your dental practice!!Jul 27, 2018
Do you like Sriracha hot sauce? If so, you are like millions (and us!) who have made the green capped bottle with the rooster logo the most popular flavoring to come along in years. But here’s the crazy thing. David Tran, a Vietnamese refugee who created the stuff, never trademarked the name Sriracha. So that […]
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Kind Of A Stupid Dental PhraseJul 12, 2018
We’ve heard it recommended by many dental “practice management experts” and have witnessed it being uttered in offices across the country – but that doesn’t make it right! It’s a phrase said by the scheduling coordinator and involves “block scheduling” – for example, having a scheduling strategy that places the most productive procedures in the […]
It was so offensive, people walked out after fifteen seconds!!Jul 10, 2018
Dear Friend and Subscriber, Sometimes the best lessons and ideas come from the most unlikely places! Many years ago (it was 1994 to be exact) we attended a non-dental marketing seminar in Las Vegas called “The Ted Thomas Super Marketing Conference!” It was a fantastic two-day show that totally lived up to the hype. Many […]
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Coaches Corner – Dental Practice Lessons From Your Dog!Jun 26, 2018
Even though we give lots of advice to practices with which we work, today we will be turning to a less likely source – your dog! Be loyal! Just like dogs, good team members and excellent patients are the ones who stick with you through thick and thin. It is essential to appreciate them! 2. […]
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The Important Trait That Most Successful Dentists Share!Jun 11, 2018
What is the ONE trait that most successful dentists share? It’s not clinical abilities, but you knew that. And strangely, it may not even be excellent business skills, although you sure need that. So what is it? Likability. Let’s face it – if you are likable, people want to be around you. They want to […]
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June Marketing and Management Tips from Betty!Jun 1, 2018
We often hear that things slow down in June. Here are some tips to keep your patients engaged during the summer months. Marketing Tips & Ideas: Theme: “Cruise On In For Better Dental Health.” With summer vacations on everyone’s minds, let’s join right in! Service/Product Feature: Sealants, Mouthguards, Oral Cancer Screenings, Cleanings, and Exams. Gift Basket […]
Feels Like The First TimeMay 31, 2018
Have you ever seen a great speaker, teacher, or stand-up comedian? One of their important skills is to make it seem like whatever they are saying is somewhat spontaneous and they are saying it for the first time. A top-notch comedian makes a quip or a subtle facial expression and it seems like it’s just […]
Coaches Corner – R U their? Your needed. Too times.May 21, 2018
Dear Friend and Subscriber, With e-mail, texting and instant messaging being the preferred form of communication for the young generation (actually for every generation!), a new crop of abbreviations have popped up, and getting things grammatically correct seems to have taken a back seat to speed. Unfortunately, we have seen some very sloppy office-to-patient communications, […]
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Coaches Corner – Quick and easy, down and dirty, but very important!May 14, 2018
Okay – we’ve said this before, but unfortunately we need to say it again! Why? Last week our Mom had a doctor’s appointment. She is happy with the treatment she has been receiving, but told us that she is seriously considering switching to a different doctor. The reason? “He has no personality. It’s like he doesn’t […]
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Coaches Corner – Secrets For A Happy Team!May 7, 2018
Dear Friend, No doubt about it – the best practices have the best teams. As much as we like to think that no one is irreplaceable, including us, the fact is that when a great team member leaves for greener pastures, browner pastures, or Louis Pasteurs, it is a blow to the office, sometimes unnerving […]
Coaches Corner – You Deserve A Raise Today!May 3, 2018
You work hard. You do great things for people. You change lives and sometimes even save them. You deal with all kinds of b.s. from insurance companies, cranky patients, and more. You deserve a raise! The simplest way to do it? Raise your fees! Most practices have not raised their fees in over 18 months […]
Coaches Corner – Tips For A Great May!Apr 20, 2018
Hello Friends, With a little planning and a lot of enthusiasm it is very possible for you to have the best May ever in your practice. Here are a few ideas to get you started… Dental Tips and Ideas for May Theme: Family Fun May is Family Wellness Month & National Family Month. Goal: Bring in new […]
Dental Team Conflict Resolution Tips and IdeasApr 10, 2018
This is Madow Center Lead Coach Betty Hayden here today!! Did you know that the month of April is Workplace Conflict Awareness Month? This is a topic that should be discussed at a team meeting. Why? Conflict happens! Make a plan and an agreement as to how all office conflict will be addressed and resolved. Steps […]
Coaches Corner – My Last Dentist Never Told Me That!Apr 2, 2018
Dear Madow Coaches, Last year I purchased the practice of a retiring dentist, mainly for the “charts.” I have been very pleased with the amount of patients who are coming to see me from this practice. The problem is, most of them are dental-neglect disasters. It’s bad enough that they never seem to have had […]
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Management and Marketing Tips For AprilMar 26, 2018
Today’s column comes from Betty Hayden, the lead coach at The Madow Center for Dental Practice Success! Hi everyone! Today let’s talk about some easy-to-implement tips tied in to the month of April. When I share practice management and marketing ideas with you each month, my goal is to help you exceed your current and […]
A great idea from a reader of Coaches CornerMar 20, 2018
One of our favorite “idea guys” is Dr. Mitchell Josephs of Palm Beach, FL. Here is a great technique he uses in his practice to actually get people excited about showing up for their appointment when lab work is involved. Take it away “Dr. Joe!” Hey guys! I came up with this idea when I […]
March Management Madness – better late than never edition….Mar 13, 2018
Note from Rich and Dave: There has been so much activity in “The Corner” lately that we haven’t yet published Betty Hayden’s March Management Ideas. Sorry!! But since we are big believers in “better late than never” – here you go! Hi everyone! Lead coach Betty Hayden here, reminding you that the month of March […]
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So Did He Throw A Party For The Hygienist?Mar 2, 2018
A few weeks ago we published a question from Dr. Mitchell Josephs. Just in case you forgot, here is the question: Dear Madow Brothers, After 21 fantastic years in the practice, my hygienist Susie is retiring. She has treated several generations of patients here and everyone loves her. Should I send an email blast out to our […]
We All Screw UpFeb 20, 2018
Dear Coaches, Please help to settle a little disagreement in our office. A patient came in for a crown insert, but the crown was not here! We messed up by putting the wrong date on the lab slip. My assistant thought that we should tell the patient that the lab did not deliver the crown […]
Some Marketing Ideas For FebruaryFeb 6, 2018
Hey everyone – Betty Hayden here! With the goal of helping you have an amazing and productive February, I’m sharing some Marketing and Practice Management tips & ideas that you can use during the month. These ideas will also help to exceed your current & potential patients expectations and make for a more fun February […]
Today’s question involves a simple no-cost strategy for practice growthJan 31, 2018
Madow Brothers, My practice seems to be a bit stagnant and I am worried about the trend, but don’t want to add a lot to my overhead either. What did you guys do to grow your practices that didn’t cost a ton of money? Dr. H. Jebko Provo, UT Great question Dr. Jebko! There is […]
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HELP! My dental ship is sinking…Jan 23, 2018
Dear Madow Brothers Coaches, Things are so bad in my practice I don’t even know where to begin. I am producing close to a million dollars a year and collecting around $750K. This is considered really good for my mid-sized Midwestern town. But I am earning practically nothing. My hygienist and my associate are both […]
My hygienist is retiring – what should we do?Jan 16, 2018
Dear Madow Brothers, After 21 fantastic years in the practice, my hygienist Susie is retiring. She has treated several generations of patients here and everyone loves her. Should I send an email blast out to our existing patients (coming from her) telling everyone of her retirement, or just inform patients the day before their recall […]
What is THE most important skill everyone in the dental practice needs to know?Jan 9, 2018
Coaches, My New Year’s Resolution is to keep things more simple. Talking to patients, training my team, doing procedures, whatever it is, my motto for 2018 is “Keep It Simple!” So here is my question. What is the ONE most important skill in the dental practice for both the dentist and team? Dr. John “Simple […]
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Coaches Corner Mailbag – Our readers write!!Dec 19, 2017
At “The Corner,” we welcome your questions, and we welcome your opinions too! Today’s column features some interesting reader comments. Re: What does “CDA” really stand for? Madow Bros., I find myself in a similar situation. One of my DA ruffles feathers, stirs up the group. The reason I have not fired […]