The Glossy Podcast
The Glossy Podcast is a weekly show discussing the impact of technology on the fashion and luxury industries with the people making change happen.
Ramy Brook Sharp on why the future of the company is DTC, no matter how long the pandemic lastsApr 1, 2020 2303
Description:Ramy Brook Sharp opened a brand flagship store in Manhattan last fall, before the coronavirus pandemic shut down just about every brick-and-mortar store in New York City -- though since, the company's focus has changed to the company's e-commerce site, of course. Direct-to-consumer was a priority even before the crisis. "That's definitely going to be the future of the company," Brook Sharp said on the Glossy Podcast. "We were going in that direction to begin with, but I think with everything happening, you realize how important that is." Until then, the contemporary fashion company has had to furlough all 45 of its employees. "The hope is that everybody comes back," said Brook Sharp, adding that the company is continuing to cover affected employees' health insurance. "We're not allowed to ask anybody to work; we can't expect people to work," she said, but she's found that "a majority" of her team is working despite that, unpaid. "Most of the people want to see the company succeed and understand that this is a unique time."
Rebag founder Charles Gorra: 'We compete against idleness'Mar 25, 2020 2156
Description:For Charles Gorra, whose company Rebag has bought and sold luxury handbags since 2014, the competition isn't Hermès or Louis Vuitton. "We like to say we don't compete against this or that company, but we compete against idleness," Gorra said on the Glossy Podcast. His estimate is that nine out of 10 "luxury owners" have never sold those items and that most of his customers (on the selling end) are doing so for the first time. It helps that Rebag buys such pieces upfront, in its nine physical locations in Los Angeles, New York State and Miami. Thirty stores is the "medium-term goal" for the company, said Gorra. Handbag sales, however, are mostly done online, with only 20-30% sold in store. "We're still largely a digital company," Gorra said. Accordingly, Gorra thinks Instagram Checkout -- which is still in beta -- could be "game-changing" for e-commerce in general. And last year Rebag launched Clair, or Comprehensive Luxury Appraisal Index for Resale, a freely-available tool for appraising bags at a distance. "Literally, it's three or five clicks, and we tell you right there: 'This is how much we pay,'" Gorra said. He previously told Glossy that unlike sneakers, designer handbags tend not to have product codes or SKU numbers, which come into play in the authorization process. Clair is Rebag's way of bringing some standardization to the market. Gorra talked about Rebag's typical customer, his stores' experiential fixtures and the item appraisal tool that Rebag launched last year.
Gorjana's founders on growing a profitable jewelry business: 'No home runs here'Mar 18, 2020 2536
Description:Jewelry company Gorjana is growing, self-funded and profitable, but its founders insist that it was a slow and tricky road. "No home runs here," Gorjana Reidel said on the Glossy Podcast. She and her husband, Jason Griffin Reidel, first sold their jewelry in small boutiques before partnering with Nordstrom in 2014. "We were kind of the pioneers of the category that you see so many people getting into now, of gold, delicate, layering jewelry," Griffin Reidel said. Early on, Nordstrom partnered with the brand, launching it in 25 stores at a time (the Reidels got to pick which ones), and Gorjana Jewelry is now available across the chain's approximately 120 outlets. But despite its success with Nordstrom, in recent years Gorjana has made the shift to selling direct-to-consumer via its own stores and e-commerce site. Three years ago, 90% of Gorjana’s sales were coming through wholesale channels and only 10% from DTC. Today, 80% of sales are direct-to-consumer. Gorjana has nearly 200 employees and, by the end of May, the company plans to have 16 stores across California, New York City and Arizona -- the coronavirus pandemic notwithstanding. Gorjana Reidel and Jason Griffin Reidel talked about the benefits of boot-strapping a business, their secret to growing steadily even through the financial crisis of 2008 and their advice for entrepreneurs.
[TREND WATCH] We Wore What founder Danielle Bernstein on making the move from influencer to fashion designerMar 13, 2020 1203
Description:For our final episode of Glossy Trend Watch: Influencer Edition, senior technology reporter Katie Richards sits down with Danielle Bernstein of We Wore What. Danielle is a fashion blogger turned clothing designer, brand founder, author and entrepreneur. When she got started as an influencer, payment schemes were a bit arbitrary. "There weren't any set fees for posting on a blog, taking photos for a brand," Bernstein said. "We sort of went off of what modeling agencies traditionally did for models." Since those uncertain days, Bernstein has developed longer-term collaborations with brands and launched a workflow tool for influencers, and she has a book in the works. Glossy Trend Watch: Influencer Edition features interviews with some of the most prominent fashion influencers on how they’ve used their success and social media followings to launch major brands. Our guests -- including Julia Engel and Moti Ankari -- made the leap from interacting with existing brands online to creating some of their own.
Amanda Uprichard on how her namesake brand is handling the coronavirus epidemicMar 11, 2020 2567
Description:Amanda Uprichard's namesake fashion company has quickly reshaped its supply line to work in a world living with the coronavirus. "Now, we make maybe 90% of our stuff here because of the virus," Uprichard said about her New York operation. Previously, half of the line's manufacturing was based in China. "Anyone that's in manufacturing, you're just affected by the supply chain," she added. "But I do believe China will be completely normal in another month." For Uprichard, making things out of New York was a return to the brand's beginnings. Everything was made out of New York City, "until about a year and a half ago, when we started switching to China because the resources are drying up here," she said. Uprichard talked about the importance of influencers, the reality TV show "The Bachelor" and walking away from Amazon (and, just maybe, going back to it).
Moti Ankari on going from Instagramming shoes to selling themMar 6, 2020 1733
Description:Over the next few weeks, we’re bringing you bonus episodes of the Glossy Podcast. Glossy Trend Watch: Influencer Edition features interviews with some of the most prominent fashion influencers on how they’ve used their success and social media followings to launch major brands. Our guests made the leap from interacting with existing brands online to creating some of their own. For our second episode, Glossy senior technology reporter Katie Richards sits down with Moti Ankari, a menswear blogger who co-founded footwear brand Ankari Floruss with fellow blogger Marcel Floruss. "I was actually one of the first wave of male influencers," Ankari said. "Nine years ago, there were like five of us out there." Tellingly, the word "influencer" didn't exist to describe someone making a living off of their social media connections -- the word got its own entry on Dictionary.com in 2016. Ankari talks about learning the ins and outs of designing footwear and how to leverage his social following to drive sales.
Switch co-founder Liana Kadisha Cohn on bringing the rental model to designer jewelryMar 4, 2020 2115
Description:Rent the Runway, but for jewelry. That was the animating idea behind Switch, the company that buys and rents out jewelry for $29 a month. "Ultimately, jewelry is a very different product from apparel, for rental," Kadisha Cohn said on the Glossy Podcast. "It's a perfect product for rental. You don't really feel like it's ever been worn before. We sanitize it, we polish it, we kind of bring that shine and make it feel like it's new -- and oftentimes, it is new," Kadisha Cohn said. Switch also authenticates the jewelry in its collection, which includes thousands of styles. ("We have Chanel, Hermès, Dior, real diamonds and gold," Kadisha Cohn said, also listing Sophie Ratner, Mateo and Do Not Disturb.) Some of Switch's items are one of a kind, and none are valued under $100. Their average value is about $700, which is basically the cost of being a Switch member for two years. "In two years, to have an endless rotation of jewelry instead of just purchasing one piece -- that, probably, after two years you'd be sick of -- is a really good value for our customers," Kadisha Cohn said. Switch buys jewelry from the public, for either cash, membership credit or credit to be spent toward purchasing an item outright. "If you fall in love with something, you may want to end up buying that," Kadisha Cohn said. Kadisha Cohn talked about what goes into jewelry authentication, what to make of wear and tear, and why her career leap into gems was unexpected.
[TREND WATCH] Influencer Julia Engel on prioritizing her own brandFeb 28, 2020 1698
Description:Over the next few weeks, we’re bringing you bonus episodes of the Glossy Podcast. Glossy Trend Watch: Influencer Edition features interviews with some of the most prominent fashion influencers on how they’ve used their success and social media followings to launch major brands. Our guests made the leap from interacting with existing brands online to creating some of their own. For our first episode, Glossy senior technology reporter Katie Richards sits down with Julia Engel, who leveraged her fashion and lifestyle blog Gal Meets Glam to build the Gal Meets Glam Collection, a fashion brand focused on timeless, classic pieces including dresses, coats and sweaters. On the first episode of our limited series, Engel talks about transitioning from blogger to brand founder, learning the ins and outs of the apparel industry and finding the right wholesale partners.
'There's no silver bullet': Pandora's Charisse Hughes on charting a growth-driven planFeb 26, 2020 2417
Description:Despite sharing a name with a popular music streaming platform, Pandora -- the jewelry company -- never had a problem with name recognition. Charisse Hughes, the company's CMO for the Americas, put the company's name recognition at 90%. "People know Pandora," Hughes said on the Glossy Podcast. However, that hasn't meant that people are buying from the brand. The company lost more than a quarter of its market value in 2017, followed by another 61% in 2018. Hughes attributed the decline to a lack of innovation in the brand's aesthetic and not using consumer data to react to shoppers' wishes. But the company has made changes, bringing on a new CEO last year, striking partnerships with the likes of Millie Bobby Brown to appeal to younger consumers and overhauling its stores with engraving stations and a popular items section. "There's no silver bullet to get us back to where we need to be," Hughes said. Hughes talked about the company's iconic charm bracelet (which is turning 20 this year), Pandora's take on experiential retail and partnering with Disney.
Birdies co-founder Bianca Gates on how the shoe company adapts to shoppers' needsFeb 19, 2020 2580
Description:Birdies co-founder Bianca Gates started her company as a side hustle while working at Facebook, but it took a two-month sabbatical to realize she ought to dedicate herself to the shoe company full-time. "We saw the impact of me jumping in and helping out more," Gates said on the Glossy Podcast. "We started to look at different data points. There were sales, editors were talking about us, celebrities wearing us, people wanting to invest, and I thought: 'I guess this is kind of that moment where you just take that leap of faith.'" Birdies launched in 2015 and has since raised $10 million in funding, opened a brick-and-mortar store in San Francisco and expanded its original product line -- slipper-like shoes chic enough for a party host -- to include tougher-soled shoes that can be worn about town. Gates talked about that critical moment mid-sabbatical, her evolving leadership style and the reason the startup rush for unicorn status is like the housing crisis.
The Collected Group's James Miller: 'The U.S. department store model isn't going anywhere'Feb 12, 2020 2396
Description:In a 35-minute conversation, James Miller brought up the concepts of speed and the need to keep up repeatedly. "If you stand still for too long, then you're just going to fall behind," he said on this week's Glossy Podcast. Miller would know about those things. He's the CEO of the Collected Group and just took on the added role of chief creative officer last week. That puts him in charge of the design as well as the business side of the clothing company's three brands: Joie, Equipment and Current/Elliott. Still, the group plays within the industry's established timelines: "We do 12 deliveries a year for each brand, and they're sold in seasons," Miller said. It was late January, and he was fresh from reviewing some of the deliveries that would go out this fall. Where the Collected Group does innovate is in its gender-fluid clothing, its emphasis on email marketing over social media and its sustainable practices that extend even to the clothes' labelling.
'The anti-fast fashion': Badgley Mischka president Christine Currence on not following every last trendFeb 10, 2020 2087
Description:This week, we bring you a bonus, New York Fashion Week Edition of the Glossy Podcast, featuring Christine Currence, the president and owner of Badgley Mischka. Glossy Podcast host Jill Manoff sits down with Currence to discuss working with Rent the Runway, collaborating with a game app and making big adjustments this season, as Oscar Sunday overlapped with fashion week.
'I like to be scrappy': Argent founder Sali Christeson on easing into fundraisingFeb 5, 2020 2352
Description:Sali Christeson has worked in industries from banking to big tech, but one thing has remained consistent about her day-to-day work life: "I've always been frustrated with shopping for workwear," she said on the Glossy Podcast. Christeson found the same pain point among her friends, which was further confirmed by a study she stumbled on in 2015. The study's authors measured "the impact of what someone wears on their bottom line over [their] lifetime," Christeson said, meaning that your look impacts your salary and job level. "It ends up being a 20% to 40% difference on your personal income. That was the catalyst for me. I read that, and I was like, 'OK, see ya, corporate world!'" Argent, the women's workwear company she went on to found, has offices in San Francisco and New York, and sells direct-to-consumer items ranging from blazers and pants to dresses. Since launch, the company has raised more than $4 million in Seed funding (with a Series A coming toward the end of the year, Christeson said), and has been worn by the likes of Hillary Clinton, Kamala Harris, Arianna Huffington, Gloria Steinem, Awkwafina and Amy Poehler. Christeson talked about the benefits of boot-strapping her business, the shifting consumer expectations brought about by Amazon and the joy of pockets.
Foot Locker's Mel Peralta: 'You want to be able to stop the scroll'Jan 29, 2020 2238
Description:Whatever the challenges of Mel Peralta's job, he has an honest customer keeping him on track. "Kids don't lie to you," Peralta said on the Glossy Podcast. "They'll let you know if they think your stuff is whack or your stuff is dope." Peralta is head of the new Foot Locker-owned brand incubator known as Greenhouse, which partners with both established labels in the sneaker game -- like Fila and K-Swiss -- and up-and-comers who might create the youth market's next cult product. Accordingly, the retailer changed its mission statement last year, saying it aimed "to inspire and empower youth culture." In Peralta's words, "Project Greenhouse is Foot Locker's incubator to find what's next." The company wants to do that by being involved with designs from square one. "Because we are a product creation hub -- and we're not just launching other people's things -- we have to be involved with every single project at the very beginning," Peralta said. The incubator's products are mostly sold via its own app, but they've also been sold at Foot Locker events, at boutiques and, one time, at a restaurant in Paris. Peralta talked about his longtime love for footwear, the passion of the sneakerhead community and the SpongeBob-branded shoe that's all the rage with kids.
'There's a return to retail': Michael Stars co-founder Suzanne Lerner on fashion's directionJan 22, 2020 2361
Description:Michael Stars wants to strike a balance between evolution and tradition. "You could call it quote-unquote sustainable, because my stuff doesn't get thrown away," said Suzanne Lerner, the company's co-founder and president, on the Glossy Podcast. "It doesn't end up in the landfill after that season that it was so trendy." As evergreen as its styles are, Michael Stars' revenue model is quickly changing. "Fifty percent of our business is specialty stores," Lerner said. "About 20% is our own e-commerce site, and the balance -- 30% -- is a mix of other [retailers'] e-commerce sites and subscription boxes," she said. Next, the company is looking to rebuild the brick-and-mortar retail network that it "successfully" pulled away from, Lerner said, starting with pop-ups. On the podcast, she talked about how the company has embraced direct-to-consumer model, how she met her husband-slash-business partner and why, when it comes to the company's political engagement, "We've got to be out there speaking."
'The second-hand market isn't going anywhere': Fashionphile founder Sarah Davis on the evolution of luxury resaleJan 15, 2020 2506
Description:Luxury brands typically want little to do with the second-hand market, but resale companies like Fashionphile are slowly winning them over. Founded in 1999 by Sarah Davis, the company invites customers to drop-off top-shelf accessories at one of its physical locations, where Fashionphile will buy them upfront. Trained Fashionphile employees verify the authenticity of the item before it's sold online, and the original owner gets a piece of the pie -- often a big one. A 70-30 split is common, with Fashionphile taking the smaller cut, Davis said. "But if the velocity of sale will be quick or if it's a super high-dollar item, or it's very popular, we'll give you much more," Davis said on this week's episode of the Glossy Podcast. Fashionphile limits its inventory to 51 luxury brands, many of which were once worried about resale tainting their brand image -- second-hand isn't exactly synonymous with luxury, after all. What's more, there's been concern from full-price retailers that the resale market will bite into their revenue. In the last few years, Davis said, several luxury companies have come around. "I think the brands have recognized [the resale market] isn't going anywhere. And so, more and more, they're thinking, 'What do we do about this?' It's led to some really amazing conversations we've been able to have with them. They're curious," Davis said. One thing that helped Fashionphile's image: a recent minority stake investment by Neiman Marcus, which now hosts some of Fashionphile's drop-off locations. More than 20 years after opening in Beverly Hills, Davis pointed to "a 50% growth rate year-over-year, consistently." The company's since opened locations elsewhere in California, as well as in New York and Texas. Davis talked about the importance of shipping products in unboxing video-friendly packaging, the trick to selling used shoes and the Hermes item that so happens to smell like pot.
Universal Standard co-founder Alexandra Waldman on making fashion for the 70%Jan 8, 2020 2423
Description:Plus-size models have made uncertain gains in advertising in recent years, though for Universal Standard co-founder Alexandra Waldman, the problem is also in how these models are often depicted. "I always looked at ads of these women in pattern-wrapped dresses and high heels and I thought: 'I don't understand where she's going,'" Waldman said on this week's episode of the Glossy Podcast. "'Where is she going with the bows and the things, and why does she have kittens on her T-shirt? She's obviously in her 30s.'" Universal Standard launched in 2015 to offer all of their items -- no kittens, thanks -- in sizes from 00 to 40. And though they've opened five stores all in the last several months, they've also made sure their website caters to women of all sizes, in a way they might not be used to. "That size 8 doesn't look anything like I'm going to look when I put on that dress," Waldman said. "So we thought 'why not photograph everything on every single size and then allow women, if they wanted to, to look at the scope of the range or to click a button and make the entire website just in their size," Waldman said. Waldman talked about the company's insistence on inclusion, the industry's sure but slow progress and how Universal Standard has boosted more than one model's career.
Naadam co-founder Matt Scanlan on being the CEO of three separate brandsDec 18, 2019 2240
Description:Lately, Naadam co-founder Matt Scanlan has been juggling leading three fashion brands -- on top of being CEO of his 6-year-old cashmere brand, he's the CEO of Thakoon and the interim CEO of Something Navy -- and making regular appearances on QVC. For someone who's easily distracted unless he has a lot of work in front of him, selling stuff on TV is a good outlet. "If you're an instant gratification person like I am, I don't think there's anything better than this," Scanlan said on the Glossy Podcast. It also plays into his strategy of selling Naadam's sustainable cashmere products across as many channels as possible. Beyond TV, "that means online, working with multi-brand retailers and having your own storefront or collaborating with others," Scanlan said. He plans to have eight brick-and-mortar Naadam stores by the end of 2020. Scanlan talked about the marketing value of sustainability, the draw to work with recent Glossy Podcast guest Thakoon Panichgul and the guerrilla marketing campaign that got attention from the police.
Glossy 50 Live: Patrick Herning and Tanya Taylor on the state and future of size inclusivityDec 13, 2019 1933
Fleur du Mal founder Jennifer Zuccarini on avoiding the missteps of Victoria's SecretDec 11, 2019 2309
Description:Before launching her lingerie brand Fleur du Mal, Jennifer Zuccarini had a stint at Victoria's Secret -- giving her an idea of what to avoid. "I think people just got tired of that one note of what sexy is," said Zuccarini on this week's episode of the Glossy Podcast. Launched in 2012, Fleur du Mal is applying all the strategies of a small brand looking to challenge a more established industry giant that's on the ropes, creating a lot of web content and tapping social media influencers to get consumers interested in the brand. Along the way, it's avoiding Victoria's Secret's pitfall by making and marketing products for customers of all body types.
Aurate's Sophie Kahn on making DTC jewelry that measures up to Fifth Avenue's luxury optionsDec 4, 2019 2184
Description:Aurate sits somewhere between Fifth Avenue's legacy jewelers and the brands that take a cue from Etsy's aesthetic. At least, that's how the company's co-founder (and designer) Sophie Kahn describes it: "There was nothing really in the middle," she said on this week's episode of the Glossy Podcast. The direct-to-consumer company's products start around $50 and go up from there. Many customers have an eye for the higher-end stuff. "Something like the top 40% of our sales are generated by 10% of our customers," Kahn said. "I think that's a testament to [the fact that] once you feel our product, you kind of fall in love with it," she said. "We're going up against the big guys that have way more funding, way more everything. The only thing we have, hopefully, is the hearts of our women." On the Glossy Podcast, Kahn discussed her career path from Marc Jacobs to DTC fine jewelry, the company's use of crowdsourcing to steer product development and its plans for international expansion.
Somsack Sikhounmuong on designing for Alex Mill and life after J. CrewNov 27, 2019 2335
Description:After 16 years at J. Crew, Somsack Sikhounmuong switched to a much smaller company to design clothes for Alex Mill. But he's remaining close to the Drexler family. "I always joke that he's my fairy god agent," said Sikhounmuong about Mickey Drexler, the former CEO of J. Crew Group. During a sabbatical after his work at J. Crew and Madewell, the J. Crew subsidiary that continues to outshine its parent company, Sikhounmuong got a phone call from Mickey Drexler: "I was in line at Whole Foods, because I wasn't working and I could be in line at Whole Foods in the afternoon," he said. Mickey asked him to meet with his son Alex Drexler about designing for Alex's company, Alex Mill, for which Mickey Drexler is both an investor and an advisor. On Glossy Podcast, Sikhounmuong discussed his work for Alex Mill, which was founded in 2012 out of "a tiny store on Elizabeth Street." Sikhounmuong also talked about the difference between designing clothes for women versus men, the transition from a massive company to a startup, and the experience of interviewing with J. Crew's Jenna Lyons.
Need Supply founder and CEO Chris Bossola: a brick-and-mortar store 'has to be an experience'Nov 20, 2019 2140
Description:When Chris Bossola opened Blues Recycled Clothing in 1996, "all three TV stations came because they couldn't believe that we were selling vintage, used Levi's for $35. They thought it was crazy." Nearly 25 years later, what started with a 200 square foot store in Richmond, Virginia has become Need Supply, a retailer that makes most of its revenue online -- and sells much more than used jeans. On this week's Glossy Podcast, Bossola -- the multi-brand retailer's founder and CEO -- discusses Need Supply's plans for expansion, their acquisition of Totokaelo and why the DTC model is overrated.
Ledbury CEO Paul Trible: We credit our wholesale partners when we make a DTC online saleNov 13, 2019 2138
Description:With the recession in full swing, 2009 was a tough year to start a luxury brand, as Ledbury CEO and co-founder Paul Trible knows. But Ledbury bet on luxury, at a price range that invited both younger customers to step up their wardrobe, and older ones to save money, compared to what they were buying. "That's anywhere between $125 to $185," Trible said on the Glossy Podcast. "It's still expensive for folks, but what we saw very early on is we were pulling people down from Canali and Zegna and Eton, people who were spending usually $250 or $300 a shirt." Direct-to-consumer makes up 70% of Ledbury's sales, Trible said, with another 20% coming from wholesale. Brick-and-mortar stores -- of which the company has three -- fill in the rest of the revenue pie. On this week's Glossy Podcast, Trible spoke about quality manufacturing, a unique revenue-sharing model Ledbury started with its retailers and fact that the second button is what makes or breaks a shirt, just like Jerry Seinfeld said.
Cinq à Sept founder Jane Siskin: 'It's a scary time for retail'Nov 6, 2019 2152
Description:Cinq à Sept founder Jane Siskin prides herself on the fashion brand's ability to quickly respond to the stuff that sells. "We have a great 'fast-track program' where we can quickly build on the good styles," said Siskin. To do that, she and her team lean on sales data -- "We can see by store, we can see by color, we can even see by size if we want to," she said -- though the actual turnaround time depends on a few factors. Fabric is a big one. "If it's a repeat style, exactly as it was before -- a reorder in a fabric that we own -- it could be four to six weeks. If it's something new, there's a material change to it, add another couple weeks to it. And if we don't have the fabric, you're adding a month." On this week's Glossy Podcast, Siskin spoke about fashion, the branding boon that is having a French name (even if you're based in Los Angeles) and the reason why "you have to have your head in the sand if you don't think it's a scary time for retail."
Huckberry's head of marketing Ben O'Meara on creating emails people actually want to readOct 30, 2019 2241
Description:This week's guest on the Glossy Podcast is Ben O’Meara, the head of marketing at Huckberry. Sure, it's a men's retailer, but Huckberry isn't just trying to sell stuff. It also wants to tell stories, including one about a merino T-shirt that can be worn for 72 hours without smelling all that bad by the end of it. "It's anti-microbial, you don't have to wash it, it doesn't stink... you can wear it for multiple days on end," O'Meara said. "So let's call it the 72-Hour Tee [we decided]. But if we're going to put that stamp on this product we better sure as hell make sure that we stand behind it. And if we're going to tell you you can wear it for three days -- [let's make sure] we've actually done that before." Ahead of an international flight, O'Meara threw on a shirt, before later stopping a stranger in Iceland to ask, "Can you smell my shirt?" Huckberry turns its travels and product tests into content for its email newsletter, which goes out to more than 1 million readers three times a week, O'Meara said. Some 20% to 30% of them open it to browse through its journal entries, music recommendations and product promotions, and Huckberry sees a spike in sales as that happens. "It's definitely our most profitable channel," O'Meara said. On this week's Glossy Podcast, O'Meara spoke about Huckberry's origin story, its email and video strategy, and its balance of owned and partner brands.
Andie founder and CEO Melanie Travis: Investing in customer service is good businessOct 23, 2019 2113
Description:In 2016, Victoria's Secret dropped out of the swimwear market, a business worth $500 million to the company. That same year, Melanie Travis founded Andie Co., the direct-to-consumer swimwear company allowing consumers order, try on and send back as many swimsuits as they'd like. Regardless of a massive brand bowing out from the sector, Travis said, "There's room for competition. This is not a winner-take-all market." Instead, it's a market worth billions of dollars per year and growing. "Swimwear is bigger than the men's shaving market, and God knows how many razor startups [there are]," Travis said. Travis was on the Glossy Podcast to talk about how the direct-to-consumer model has worked to consumers' advantage, how a new equity model is "quietly" growing among DTC entrepreneurs and how Andie managed to not pay rent for the past two-and-a-half years.
Phillip Lim on growing a brand while upholding traditionOct 16, 2019 1991
Description:Phillip Lim's business is one of the last of its kind standing. "We're one of the few brands left in New York City with an in-house atelier. All the clothes are made in-house," he said, pointing to 3.1 Phillip Lim's new headquarters in Brookfield Place. Lim encourages interns to appreciate the rarity of seeing clothes go from drawing board to production line, all in one venue. "I'm like 'OK, you guys have the privilege of sitting in the real masterclass here. Really learn from this, because it's disappearing. Now everything is: 'Pop-up, startup. Where did it come from? It doesn't really matter, because we're going to market the shit out of things.' You can't trace it back. But if you come to visit us, you can trace everything back." On this week's Glossy Podcast, Lim talks about waste and sustainability in fashion, and why going fur-free doesn't mean sacrificing luxury.
BaubleBar co-founder Daniella Yacobovsky on bringing jewelry to a previously ignored price pointOct 9, 2019 2529
Description:Don't tell Drake, but bling doesn't always have to be so pricy. BaubleBar has raised millions from investors confident in its business model of delivering stylish earrings, necklaces, and rings at affordable prices. The company sells its products online, and in over 17 countries via 200 retailers -- some of which, like Target, the company teamed up with to create exclusive lines. "We had been doing our research on the market and felt that there was a huge opportunity at a lower price point than where the main BaubleBar brand sat," says Daniella Yacobovsky, the company's co-founder. That's where Target came in. Yacobovsky also talks about the consumer opportunities opened up by affordable accessories, the data goldmine BaubleBar sits on, and what a difference Julia Roberts can make.
Schutz's Marina Larroude: Brands and their retail parters need to be agileOct 2, 2019 1975
Description:Prior to taking the lead at Schutz International, Marina Larroude was vp and fashion director at Barneys New York, a role she took on after holding fashion director roles at Teen Vogue and Style.com. For this week's episode of the Glossy Podcast, Larroude joins Jill Manoff to talk about her multiple career changes within the world of fashion, the untapped market for good, affordable boots, and the reason brands should consider bucking the usual wholesale purchasing timeline.
Deveaux designer Tommy Ton: You have to think of your customer on a global levelSep 25, 2019 2156
Description:In this week’s episode of the Glossy Podcast, Jill Manoff sits down with Tommy Ton to discuss his transition from street style photographer to artistic director of fashion brand Deveaux, the evolution of men's style and the importance of inclusivity on the runway.
Thakoon Panichgul: Going DTC means 'control in the messaging you want to build'Sep 18, 2019 2070
Description:Renowned designer Thakoon Panichgul is back to work after a two-year sabbatical from the world of fashion: "I traveled -- went to Cuba, went to Mexico City, went to Bali, went to Thailand, Marrakesh. I needed time to open up the mind and figure out what this fashion world is all about," he said.
In this week’s episode of the Glossy Podcast, Jill Manoff sits down with Panichgul to discuss what today's consumers want in a clothing brand and why he's a firm believer in the DTC model.
Emily Current and Meritt Elliott: 'There is some real validity in wholesale right now'Sep 12, 2019 2195
Description:Emily Current and Meritt Elliott have been business partners for 20 years, owning and running at least three companies over the timespan, while collaborating with brands including Kate Spade and Pottery Barn and styling celebs on the side. First came denim brand Current Elliott, which they sold and, soon after, launched L.A.-based apparel company The Great. "We didn't set out to get into the denim industry or disrupt the denim industry; we just knew that we couldn't find what we wanted," said Current, referring to Current Elliott introducing boyfriend jeans to the market during the heyday of "fancy" styles. In this week’s episode of the Glossy Podcast, Jill Manoff sits down with Current and Elliott to discuss how the process of building a brand has evolved, why wholesale still matters and who's really providing influence among fashion fans today.
Fashion designer Misha Nonoo: 'I honestly think that Fashion Week in its entirety will go away'Sep 11, 2019 2106
Description:This week, we bring you a bonus, New York Fashion Week Edition of the Glossy Podcast, featuring Misha Nonoo, founder and creative director of her namesake fashion brand. Editor-in-chief Jill Manoff sits down with Nonoo to discuss the evolution of her company's business model, its plans for physical retail and the downfall of the traditional runway show.
Zyper CEO Amber Atherton: ‘We've reached peak social’Sep 4, 2019 1873
Description:When marketing platform Zyper launched two years ago, brands were just starting to work with influencers and micro-influencers had barely begun to emerge. Since, influencers have become a line item in most every brand’s marketing budget, and the space has expanded to include even nano-influencers, or influencers with fewer than 1,000 followers. But influencer marketing’s heyday may have already come and gone. The reason, according to Zyper CEO Amber Atherton: “Influencer content has become inauthentic.” In response, consumers are relying less on influencers to tell them what to buy, instead turning to peer-to-peer referrals and word-of-mouth recommendations from their inner circle. And brands are strategizing accordingly, shifting their focus from influencers to existing customers. “Brands today want to turn their most passionate customers into brand advocates -- not just to create content, but to develop new products, to provide feedback, to be a focus group 2.0,” said Atherton. “Brands are realizing that we're living in an increasingly decentralized world: The consumer has more power with their data, influencers are being democratized, and, really, a brand's customers are their best asset; they’re both the product development department and the marketing department. If a brand can identify and bring these people into the brand, and give them that access, then they're going to remain relevant.”
Aldo head of omnichannel Gregoire Baret: More than 70% of in-store shoppers browse the website firstAug 28, 2019 1914
Description:When Gregoire Baret joined Aldo Group in 2015, “omnichannel” wasn’t the industry-wide buzzword it is today. But even now, there’s some mystery around his unique, trendy-sounding position of senior director of omnichannel experience design. “Omnichannel experience design is about the consumer journey,” said Baret. “It’s about improving the shopping experience through communication, services, tools -- anything that’s going to help someone discover the right and relevant products.” In addition to the in-store and e-commerce experiences, the focus of his role -- which was new when he joined the company -- encompasses customer touchpoints from pre-purchase to post-purchase, including customer service. “I was brought in to be a kind of neutral agent that would connect people across [Aldo] departments, but also to be a voice for the consumer,” said Baret.
Hudson Yards CMO Stacey Feder: 'Rethinking your business is critical'Aug 21, 2019 1731
Description:On this week's episode of the Glossy Podcast, Hilary Milnes sits down with Hudson Yards CMO Stacey Feder to discuss the planning process that went into building and marketing the new development, the way Hudson Yards works with retailers. and the evolving meaning of 'experiential.'
Ministry of Supply's Aman Advani: Performance wear will be the new normalAug 14, 2019 1961
Description:Before Aman Advani was the co-founder and CEO of performance-infused businesswear brand Ministry of Supply, he was a consultant. Spending most of his days on a plane, in a boardroom or traveling from one hotel to the next, Advani was exhausted by the upkeep his formal workwear required, including lots of ironing and frequent trips to the dry cleaners. He decided he needed to find a way to make these clothes work for his life. So in 2012, Advani co-founded Ministry of Supply with Gihan Amarasiriwardena. Since, the brand has expanded its offering to include both men and women, opened a total of six stores around the U.S., and launched wholesale partnerships with companies like Stitch Fix and MoMA. In this week's episode of The Glossy Podcast, Hilary Milnes sits down with Advani to discuss why Ministry of Supply has such a strong emphasis on education, what makes fashion an emotional industry and what's on the horizon for performance wear.
MZ Wallace's Lucy Wallace Eustice: 'Technology has empowered the customer in incredible ways'Aug 7, 2019 2145
Description:When Monica Zwirner and Lucy Wallace Eustice joined forces to start their own company in 2000, they were on a mission to create beautiful, functional, luxury bags. After carefully sourcing their materials and manufacturers, the pair chose to launch their brand, MZ Wallace, by opening and operating a store, which in turn gave them direct access to the customers and their feedback. Just a few short years later, in 2004, the brand launched its e-commerce operation, continuing to operate as a direct-to-consumer brand years before the concept became buzzy. Now, almost 20 years later, MZ Wallace is continuing to build on its direct roots. It now gets customer feedback largely from Facebook, versus face-to-face; it still believes in brand transparency; and it's kept physical retail a central component of the business. On this week's episode of The Glossy Podcast, Hilary Milnes sits down with Wallace Eustice to discuss how MZ Wallace has evolved since 2000, why the brand won't be sold anytime soon and how technology has impacted the larger fashion industry.
Highsnobiety's David Fischer: 'We're really doing e-commerce'Jul 31, 2019 2777
Description:When David Fischer started Highsnobiety in 2005, it was a humble blog for discussing all things fashion and culture. Over the years, the brand grew and flourished into a full-fledged media brand, but remained true to its streetwear roots. Now, in the company's latest expansion, it's taking on e-commerce. Highsnobiety's e-commerce business focuses on carefully curated assortments as well as brand collaborations, released in a drop model and launched with an exclusive relaunch of Prada menswear line Linea Rossa. On this week's episode of The Glossy Podcast, Hilary Milnes sits down with Highsnobiety's founder and CEO, David Fischer, to discuss the company's transition to e-commerce, its partnership with Prada, and the future content and commerce.
The Collective Child's Sandra Makarem: Subscriptions are the next evolution of multi-brand retailJul 24, 2019 1943
Description:When Sandra Makarem was working in the buying department at Bloomingdale's, she began to see a discrepancy between shoppers' and retailers' behavior. So she decided to create The Collective Child. The Collective Child's model is similar to that of other clothing subscription companies: Subscribers share their preferences, they receive a curated selection of items to suit their needs, and then they keep what they want and send back what they don't. What makes The Collective Child unique is that it targets a very specific audience: moms wanting to buy luxury children's clothes. On this week's episode of The Glossy Podcast, Hilary Milnes sits down with The Collective Child's founder and CEO Sandra Makarem to discuss why she wanted to create a product for high-end moms, how important a unique curation is for a subscription business and how she grew a waitlist of 1,500 people without any paid marketing.
Nordstrom's Sam Lobban: 'Retailers as gatekeepers is a notion that doesn't exist anymore'Jul 17, 2019 2137
Description:Sam Lobban has been working in men's fashion for nearly a decade. His career has taken him from the shop floor of a boutique in the U.K. to his current post, vp of men's fashion at Nordstrom. Throughout his expansive career, Lobban has had a front-row seat to the rapidly changing fashion industry. As he sees it, understanding the evolution of the industry is pretty simple: Things are moving faster, and more people are watching. Since joining the team at Nordstrom in 2018, Lobban has launched a handful of New Concept pop-ups in stores, which offer a carefully curated assortment of products tied to a central theme. Some previous concepts include Concept 001: Out Cold, which was designed to showcase cold-weather performance wear, and Concept 004: Patagonia, which was in collaboration with the popular outdoor brand and hosted a wide variety of sustainably produced, fair-trade products. Now, following his fifth and most recent New Concept launch with Nordstrom, Lobban wants to continue to push the boundaries of wholesale menswear by redefining his relationships with brands and the way he tells the story of their products. On this week's episode of The Glossy Podcast, Lobban joins Hilary Milnes in the studio to discuss the changing landscape of men's fashion, the modern retailer-designer relationship and the internet's increasing impact on menswear.
Story founder Rachel Shechtman: 'We're obsessive about our vendor partnerships'Jul 10, 2019 2135
Description:When Rachel Schectman founded Story, she wanted to create a space for experimenting with retail. At a time when many people were skeptical about the future of physical retail, Schectman believed, and proved, that a carefully curated retail experience could be successful. But a few years into a continuous cycle of revamping the store every other month, she wanted to find something bigger. So in spring of 2018, after weighing a few other possibilities, Schectman agreed to an acquisition by Macy's and, at the same time, became the retailer's first brand experience officer. Macy's inaugural Story pop-up, which was color-themed, launched in 36 Macy's doors earlier this year. This week marks the launch of their second concept, Outdoor Story, which includes brand partners such as Dick's Sporting Goods and Miracle-Gro and can be found in select Macy's stores through September. In this week's episode of The Glossy Podcast, Schectman discusses why Macy's was the right partner for her, what it's like running a new concept within the company and how she uses her experience in small business to inform how she manages brand partnerships.
Celebrity stylist Micaela Erlanger: 'Instagram is a phenomenal tool'Jul 3, 2019 1854
Description:When celebrity stylist and author, Micaela Erlanger started her styling business in 2013, the fashion world was a much different place than it is today: Instagram was still in its early days, collections came out according to a strict fashion calendar, and lookbooks were sent through snail mail. Today, Erlanger is working faster and has more access than ever before to new designers and brands. On this week's episode of The Glossy Podcast, Hilary Milnes sits down with Erlanger to discuss how the role of the celebrity stylist has evolved, the importance of Instagram and why Fashion Week is still relevant to her.
[TREND WATCH] Intermix's Alexandra Willinger: 'Exclusives are 30% of our sales'Jul 1, 2019 1936
Description:With the rise of the internet forcing major changes across the fashion industry, the role of the buyer has remained largely the same. The curated assortments for ecommerce and in-store can vary and more brands are moving away from the traditional fashion calendar, but the buyer's focus has gone unchanged. For Alexandra Willinger, buying manager of designer secondary, sportswear, denim and outerwear at Intermix, her role over her 10-year buying career has only evolved in that it's expanded. For the final episode of Glossy Trend Watch: Buyers Edition, editor-in-chief Jill Manoff sits down with Willinger to discuss the evolution of her role, the importance of exclusive collections and the difference in curating online and offline assortments.
Lafayette 148's Deirdre Quinn: 'Having stores gives us confidence'Jun 26, 2019 1874
Description:Founded in 1996, Lafayette 148 has steadily grown to become a massive contemporary brand. Recently, co-founder and CEO Deirdre Quinn decided it was time to introduce change to the SoHo-native company. Following a headquarters move to the Brooklyn Navy Yard, Quinn spent her time and resources reinvesting in the company. After decades of building out different departments and teams, her focus was shifted to finding a way to bring all parts of the company together, and to use these new efficiencies to begin international retail expansion and experimentation with technology like AI. On this week's episode of The Glossy Podcast, Hilary Milnes sits down with Quinn to discuss where the company is going, what she's learned about physical retail and how Lafayette 148 is creating a focused lifestyle brand.
[TREND WATCH] Saks Fifth Avenue’s Louis DiGiacomo: 'Luxury is more about experience than price'Jun 24, 2019 1644
Description:Sneakers are 60% to 65% of Saks Fifth Avenue’s men's business. Come July, the NYC flagship store will combine men's shoes on one floor as the luxury department store attempts to rebalance its formal and casual assortment. Louis DiGiacomo, svp and men’s general merchandising manager, joins Jill Manoff on the buyer edition of Glossy Trend Watch to discuss the biggest shifts in men’s fashion and the renovation of the men’s shoe department in Saks' New York flagship.
ba&sh's Sarah Benady: 'We want to have real relationships with our customers'Jun 19, 2019 1793
Description:On this week's episode of The Glossy Podcast, Hilary Milnes sits down with Sarah Benady, ba&sh's CEO of North America, to discuss the difference between the French and American consumer, using unique offerings to connect with customers and fostering the perfect brand-investor partnership.
[TREND WATCH] Mr. Porter's Daniel Todd: The editorial team's buy-in shapes product strategyJun 17, 2019 1703
Description:Mr. Porter, the online-only retail destination for designer menswear, launched in 2011. As it's evolved over the years, it's expanded its focus beyond luxury products and explored a variety of new ways to integrate more designers and products. As a result, the role of Daniel Todd, its senior buyer, has changed. Todd discusses how he works with Mr. Porter's editorial team and how the retailer is incorporating emerging designers on the platform.
Senreve's Coral Chung: 'Modernization is so hard for luxury brands'Jun 12, 2019 2270
Description:When Coral Chung went to start her luxury accessories brand, Senreve, she felt pressure to do things the way that they had always been done. But by using a combination of consumer data, smart manufacturing and inventory planning, Chung has been able to side-step a lot of the downfalls of traditional luxury brands, like being forced to destroy excess product or deal with slow production. While she won't say "never'" regarding the possibility of joining a more traditional house of brands, Chung said those conglomerates have a long way to go before they're ready for a brand like Senreve.On this week's episode of The Glossy Podcast, Hilary Milnes sits down with Senreve founder and CEO Coral Chung to discuss the careful balance between being a tech and fashion company, the slow pace of luxury market and the future of Senreve as an independent company.
[TREND WATCH] 10 Corso Como's Averyl Oates: 'We're creating a name in the US'Jun 10, 2019 1863
Description:For modern retailers, a unique product curation has never been more make-or-break. To create a standout shopping experience in the crowded, competitive market, many fashion players are leaning on experienced buyers. Milan-born concept store 10 Corso Como, which opened its doors in 1990, has gained popularity among fashion and art fans for its one-of-a-kind assortment spanning rare photography books, designer home decor, private-label fashion and exclusive accessories collaborations. Prior to launching is first U.S. outpost, in NYC's Seaport District in September, it scooped up Avery Oates, a fashion veteran who's worked as a buyer for more than 20 years. On the first episode of our limited series, Glossy Trend Watch, editor-in-chief Jill Manoff sits down with Oates to discuss the role of the modern retail buyer as shopping moves online, designers' production shifts from a seasonal calendar and consumers' increasingly demand newness.
Adore Me's Romain Liot: Modern lingerie brands need to be tech companiesJun 5, 2019 2327
Description:Adore Me launched as a direct-to-consumer intimates brand in 2012, using a wide range of sizes and competitive prices to take on the brands dominating the market. According to Romain Liot, the COO of Adore Me, the company's marriage of technology and fashion allows it to adapt to what the customer wants more easily than a traditional, established brand. On this week's episode of The Glossy Podcast, Hilary Milnes sits down with Liot to discuss how Adore Me measures the success of its products, what complexities exist in the lingerie supply chain and why transparency is the best way to foster customer loyalty.
CFDA's Steven Kolb: 'New York Fashion Week has been unfairly beaten up'May 29, 2019 2461
Description:It is no secret that the fashion industry has seen a lot of change in recent years. Steven Kolb, the president and CEO of the Council of Fashion Designers of America (CFDA), has had a front row seat to it all. With the rise of direct-to-consumer, the impact of Instagram and emerging questions about the relevance of fashion weeks and seasonality, it's clear that fashion is evolving. According to Kolb, designers must be prepared to change, as well. On this week's episode of The Glossy Podcast, Hilary Milnes welcomes Kolb back on the podcast to discuss how the industry had transitioned over the last few years, what challenges face contemporary designers and what's next for NYFW.
Rebecca Taylor's Janice Sullivan: 'Small, contemporary brands have to be as fluid as possible'May 22, 2019 2071
Description:When Janice Sullivan was interviewing to head up Rebecca Taylor, the designer promptly asked her asked her what exactly she planned on doing at the company. That was four years ago, and the beginning of Sullivan's revamp of the contemporary brand. Since joining the team, Sullivan has pushed the company in a direction that resembles a direct-to-consumer brand; put the customer first, and find a way to connect with them everywhere. On this week's episode of The Glossy Podcast, Hilary Milnes sits down with CEO of Rebecca Taylor and Parker, Janice Sullivan, to discuss why she decided to take Rebecca Taylor's personal life out of the brand identity, how their retail business is evolving and why the brand reclaimed their e-commerce business.
Rothy's Kerry Cooper: 'Our customers feel like they own the brand'May 15, 2019 1845
Description:Kerry Cooper knows how to build a brand. From managing global e-commerce at Walmart to scaling the marketing and operations at ModCloth, Cooper has spent a sizable portion of her career working with brands to grow and adapt to the changing retail landscape. In her latest role as the president and COO of 7-year-old footwear brand Rothy's, Cooper has entered into the Wild West of direct-to-consumer brands. The biggest difference, she said, is the sense of accountability. On this week's episode of The Glossy Podcast, Cooper discusses her transition into the startup world, the benefits of Rothy's owning the entire supply chain, and the evolving relationship between brands and consumers.
Hill City's Noah Palmer: 'We're building a really strong community'May 8, 2019 30:26
In September, Gap Inc. launched Hill City, a menswear brand meant to provide a perfect balance of performance and comfort, plus a sleek, minimalist look. Now, as the brand moves beyond launch stage, its general manager, Noah Palmer is focused on continuing to develop the identity of Hill City. On this week's episode of The Glossy Podcast, Hilary Milnes catches up with Palmer to discuss how he's building a new brand in a market full of legacy brands, how the brand's community of wear testers is shaping products and what customers actually want out of an e-commerce site.
Jetblack's Jenny Fleiss: 'We're democratizing luxury'May 1, 2019 33:02
Jenny Fleiss has spent most of her recent career building companies that challenge the traditional consumer experience, and remove hurdles she's experienced in her own life. When she co-founded Rent The Runway, the popular service for designer clothing and accessory rentals, Fleiss was in her 20s and looking to solve the age-old problem she and her peers were constantly facing: of a closet full of clothes and nothing to wear. Now, in a new stage of her life as a working mother, Fleiss is taking on the world of conversational commerce and the luxury consumer. In this week's episode of The Glossy Podcast, Hilary Milnes sits down with Jetblack founder and CEO, Jenny Fleiss, to discuss the new age of e-commerce, Jetblack's grassroots marketing approach and the way the company's services pay off for brand partners.
Banana Republic CMO Mary Alderete: 'You have to be fast to be culturally relevant'Apr 24, 2019 32:35
For Banana Republic CMO Mary Alderete, it's an exciting time to be in brand marketing. Alderete, who first worked at the company as a senior director of marketing in the early 2000s, left and returned a decade later, motivated by the challenge of developing a connection between Banana Republic and newer generations. She is now working with the brand's in-house creative agency to experiment with new storytelling formats and lean into influencer marketing, with NFL star Jared Goff as the newest edition to the current influencer roster. The goal, across the board, is to be part of the conversation. On this week's episode of The Glossy Podcast, Hilary Milnes sits down with Alderete to discuss Banana Republic's evolving media strategy, the ways it's marketing invisible technology and the perks of keeping processes in-house.
Moda Operandi's Ganesh Srivats: 'We're connecting high tech with high touch'Apr 17, 2019 40:49
After a decade of working in the fashion industry, Ganesh Srivats decided he needed something more. The fashion industry wasn't evolving at the pace he wanted, so he made the decision to join a company he felt was: Tesla. But after only three years, an opportunity arose in fashion that he couldn't resist. Now serving as the CEO of Moda Operandi, Srivats is using his passion for technology to make waves in the retail and fashion industries. By using a combination of consumer data–driven algorithms and stylist-curated collections, the fashion e-commerce platform gives consumers a unique selection that includes items directly from the runway. In this week's episode of The Glossy Podcast, Hilary Milnes sits down with Srivats to discuss the intersection of tech and fashion, the model of giving consumers direct access to runway collections, and the way to serve as a partner for designers.
[TREND WATCH] Designer Jeff Staple: 'Streetwear is a parasite that is infecting all aspects of society'Apr 12, 2019 35:09
Before founding Staple Design, Jeff Staple was studying communication design at Parsons School of Design, sneaking into the silkscreen lab after hours to create small batches of shirts to sell at shops in SoHo. For Staple, this wasn't about designing clothes. Instead, he wanted to find a way to growth-hack his messaging. Now, nearly two decades later, Staple is widely recognized as one of the founding fathers of streetwear. His company has produced collaborations with the likes of Cole Haan, Dr. Martens, Coca Cola and even Facebook. In the fifth and final episode of Glossy Trend Watch: Streetwear Edition, fashion reporter Danny Parisi sits down with Staple to discuss the rising popularity of the collaboration model, the difference between collabs from licensing agreements, and the way street culture is infecting society.
Stadium Goods' John McPheters: International expansion is easier for startupsApr 10, 2019 33:17
When Stadium Goods was co-founded in 2015 by John McPheters and Jed Stiller, sneakers and streetwear were still part of an underground culture. But in recent years, street style has become more mainstream, and high-fashion and luxury brands have begun to embrace it. As a result, the marketplaces for these goods -- both primary and secondary -- have seen a rise of the tide. Stadium Goods, which has received funding from LVMH and others, was acquired by Farfetch in 2018. In this week's episode of The Glossy Podcast, John McPheters, Stadium Goods' co-founder and co-CEO, sits down with Hilary Milnes to discuss how the blending of luxury and streetwear elevated both markets, why it's easier for startups to move internationally and what's on the horizon following the brand's acquisition.
[TREND WATCH] Fila's Louis Colon: 'Too many brands are playing in spaces where they don't fit'Apr 5, 2019 34:44
For heritage companies like Fila or Champion -- which have product ranges covering everything from hype sneakers to activewear -- success relies on being able to appeal to a diverse consumer base. According to Louis Colon, Fila's vp of heritage and trend, the company's history in a variety of different categories created an opportunity to authentically stretch the brand and reach a newer, younger customer. On episode four of Glossy Trend Watch: Streetwear Edition, fashion reporter Danny Parisi sits down with Colon to discuss the role of a heritage brand, the categories a brand should enter to feel authentic, and the way a brand built for tennis courts became an essential player in streetwear.
Nearly Newlywed's Jackie Courtney: The biggest problem in bridal is that it hasn't evolved with the customerApr 3, 2019 31:56
While the rest of the retail industry races to modernize and adapt to the modern consumer, the bridal industry is taking its sweet time. For most brides-to-be, pain points like murky pricing and year-long wait times come standard, especially when it comes to the dress. Shopping for bridal gowns is a long-standing tradition involving the bride, a posse of friends and family, an hour in a showroom, and enough champagne to keep everyone optimistic. But for Jackie Courtney, something about that process didn't feel right. She began reaching out to editors for samples and eventually started scouring peer-to-peer marketplaces like Craigslist and eBay, convincing women from around the country that she had an idea worth investing in. Finally, with a collection of 50 high-end, used bridal gowns, Nearly Newlywed was born. On this week's episode of The Glossy Podcast, Hilary Milnes sits down with Nearly Newlywed founder and CEO, Jackie Courtney, to discuss the need for modernization in the bridal industry, the normalization of resale and her expansion into new categories.
[TREND WATCH] Stock X's Josh Luber: Safe sneaker resellers grow the whole marketMar 29, 2019 30:20
Before social media and the global trend of hype sneakers and streetwear, sneakerheads would spend hours digging through eBay or combing through the collections of neighborhood resellers to score a great deal on the perfect pair of shoes. While some may still find this practice to be successful at times, they also likely come across fake products and massively inflated prices. Josh Luber, the founder and CEO of StockX, wants to put a stop to that. StockX, a marketplace for the resale of sneakers and other streetwear accessories, was built to level the playing field. By utilizing the same IPO method as the New York Stock Exchange, also known as a Dutch auction, Luber hopes to create a more accessible marketplace for both buyers and sellers. For the episode three of Glossy Trend Watch: Streetwear Edition, fashion reporter Danny Parisi sits down with Luber to discuss how the resale market grew up and what the current relationship is between the primary and secondary markets.
Revolve's Raissa Gerona: We're in the early years of influencer marketingMar 27, 2019 29:56
Influencer marketing is far from a new concept. Online fashion and beauty retailer Revolve has spent nearly a decade building a massive influencer marketing program, eventually creating an in-house team dedicated to influencer strategy. For Raissa Gerona, Revolve's chief brand officer, it's exciting that the rest of the retail world is beginning to catch up. On this week's episode of The Glossy Podcast, Hilary Milnes sits down with Gerona live at Shoptalk 2019 to discuss how Revolve built its brand through influencers, why Snapchat isn't for the company and what untapped potential remains in the influencer marketing space.
[TREND WATCH] SNS's Wil Whitney: The hype bubble is going to burstMar 22, 2019 26:17
As any sneakerhead or streetwear fanatic will tell you, the drop model is part of the fabric of the streetwear retail industry. The drop model, which is shorthand for a brand releasing a limited amount of highly sought-after product all at once, developed out of the fact that some retailers simply couldn't afford to produce massive quantities of product. Fans began to scheme to grab the latest and greatest styles before they were no longer on the shelves. The retail strategy has since been introduced to the mainstream consumer, adopted by major brands including Gucci, Nike and Louis Vuitton. But as these drops continue to hit the mainstream market, some retailers are starting to fear that consumers are growing weary of the never-ending chase for ultra-hyped products. Others are making the shift to an online drop model to avoid the hazards that can come with having lines of hundreds of people outside their stores. In episode two of Glossy Trend Watch: Streetwear Edition, Danny Parisi sits down with Wil Whitney, who was one of the original founders of Nom de Guerre and now manages U.S. brand relations for Sneakersnstuff. Whitney discusses how sneaker retail and the drop model has evolved over time and why the hype bubble will inevitably burst.
Lively's Michelle Cordeiro Grant: Women deserve more lingerie optionsMar 20, 2019 34:53
When Michelle Cordeiro Grant founded Lively in 2015, she wanted to create a lingerie brand that fit into the lifestyle of the modern woman. In combining design aspects of traditional lingerie, swimwear and athleisure, Cordeiro Grant said Lively has created a new category altogether, which her team refers to as 'leisurée'. Since the company's launch, it has built a massive ambassador program, launched a podcast and started experimenting with physical retail. Cordeiro Grant said the company's move into retail is still in its beta phase, and her team is constantly learning and evolving its retail strategy. On this week's episode of The Glossy Podcast, Hilary Milnes sits down with Michelle Cordeiro Grant, the founder and CEO of Lively, at Shoptalk 2019. They discuss how to break into a crowded market, how Lively's social media channels have become a major part of its content strategy and where traditional retailers have gone wrong.
[TREND WATCH] Greats' Ryan Babenzien: 'Streetwear doesn't exist anymore'Mar 15, 2019 27:47
Ryan Babenzien, the founder and CEO of Greats, has a long history with sneakers and streetwear. When he was growing up, streetwear was a type of fashion that celebrated the rebellious spirit of 1980s youth; it pulled inspiration from luxury brands and flipped them into styles the majority could afford. Nowadays, streetwear has moved up and onto major runways, and for Babenzien, it has morphed into something that can no longer be defined by the same term. On the first episode of our limited series, Glossy Trend Watch, fashion reporter Danny Parisi sits down with Babenzien to to discuss the evolution of streetwear, including the reason he believes it's now dead.
Anine Bing's Annika Meller: Paid promotion is a slippery slopeMar 13, 2019 28:58
When Anine Bing decided to turn her successful fashion blog and social media presence into a brand, Annika Meller was there. In the early days of the influencer's fashion brand, Meller helped Bing with everything from stuffing boxes to fulfilling orders, as they worked to build the company from the ground-up. In the years that followed, Anine Bing continued to grow its following and its business. The brand now has 10 stores, with four more on the way, and is experimenting with social and traditional marketing. The hope is that one day, the brand will be everywhere its customers are. On this week's episode of The Glossy Podcast, Hilary Milnes sits down with Annika Meller, COO and co-founder of Anine Bing, to discuss what it was like to build a brand on Instagram in 2012, why paid promotions can be dangerous and why investing in more traditional marketing channels like billboards and magazines makes sense.
Untuckit's Aaron Sanandres: 'A modern retail strategy includes physical retail'Mar 6, 2019 35:52
For most digitally-native brands, a retail concept is nothing more than a pop-up shop in a major city, but for Untuckit's co-founder and CEO Aaron Sanandres, a modern retail strategy demands a permanent physical footprint. Untuckit now boasts 50 retail doors across the United States and Canada. For Sanandres, it is vital to meet the consumers where they are. That's why you can also find an Untuckit shop on Amazon, which operates more like an outlet and is used to sell products that are from seasons past. On this week's episode of The Glossy Podcast, Hilary Milnes sits down with Sanandres live at the NRF Big Show to discuss how customer data is being used to improve in-store experiences, what his approach is to selling on Amazon and why retailers need a physical footprint.
Knix’s Joanna Griffiths: Selling through retailers is doing customers a disserviceFeb 27, 2019 27:20
When Joanna Griffiths launched her brand in 2013, she wanted to reinvent intimates. Knix, Griffiths’ brand of functional intimates, was built on the premise that women of all shapes and sizes deserve to be catered to. But while selling the brand through wholesale retailers, Griffiths found the industry didn’t quite share her vision. Stores refused to carry the brand’s extended size range, and Griffiths felt that buyers were more interested in filling a hole on their floor than representing the brand. On this week’s episode of The Glossy Podcast, Hilary Milnes sits down with Knix founder and CEO Joanna Griffiths, live at NRF 2019, to talk about how making the switch to direct-to-consumer empowered Knix to create more products on its own terms, how the change affected the brand’s marketing strategy and how the company is approaching physical retail.
Vrai and Oro's Vanessa Stofenmacher: 'Modern luxury is much more inclusive'Feb 20, 2019 31:45
Disrupting an industry as long-standing as fine jewelry is a tall order for any company. Vrai & Oro, a 5-year-old, DTC company promising fine jewelry with a side of transparency and sustainability, is attempting to do just that. In the years since it's launch, Vrai & Oro has been on a mission to modernize fine jewelry through product transparency and sustainably growing its diamonds. The goal, Stofenmacher said, is to de-stigmatize the process of purchasing diamonds and to empower more people to be a part of the conversation. On this week's episode of The Glossy Podcast, Hilary Milnes sits down with Stofenmacher to discuss how Vrai & Oro makes the complex subject of diamonds easy for customers to understand, how the company has reimagined manufacturing systems and how Stofenmacher balances data and intuition when making business decisions.
ThredUp's Anthony Marino: 'We're trying to create a business that makes money and does good'Feb 12, 2019 35:09
As Marie Kondo has everyone rooting through their closets for the items that spark joy and consumers are becoming more conscious of sustainable buying practices, resellers like ThredUp are hitting their stride. The online secondhand marketplace is based on a model that serves both suppliers and customers: Suppliers are able to send in their items free of cost and get paid for them, while buyers have access to an inventory that is always growing and changing, with products listed for significantly less than traditional retail. "I don't want to make it sound like we're bleeding heart activists, because we have to run a profitable business, too," said Marino. "So we're trying to create the ultimate business, which is one that makes money and does good at the same time." On this week's episode of The Glossy Podcast, Hilary Milnes sits down with ThredUp president Anthony Marino to talk about what's unique about the online resale market, how the company manages its massive and ever-changing inventory, and why its partnerships with outside retailers are a win for all involved.
Cuyana's Karla Gallardo: 'The north star for us has always been to build a true, profitable brand'Feb 6, 2019 31:49
When Karla Gallardo co-founded Cuyana back in 2011, she was driven by 2 things: a true love for fashion and a desire to impact the bottom line in a real way. In the years since it's launch, Cuyana appears to be one of the few direct-to-consumer brands that has real staying power. Gallardo credits a lot of this success to the fact that the brand has scaled steadily and remained profitable. Now, with a $30 million round of funding under their belts, Cuyana is on track to ramp up its growth efforts in the US. According to Gallardo, this cash injection means that they get to do more of what they already do really well. This means growing their retail footprint with both permanent and pop-up stores, expanding customer acquisition efforts and continuing to produce high-quality product. On this week's episode of The Glossy Podcast, Hilary Milnes sits down with Cuyana co-founder and CEO, Karla Gallardo, to talk about their newest round of funding, building a billion dollar brand and why their north star is profitability.
Shoe designer Sarah Flint on going direct-to-consumer: 'I'm controlling my own destiny'Jan 30, 2019 36:17
In 2013, Sarah Flint launched her luxury footwear brand in high-end retailers like Bloomingdale's, Barneys and Shopbop.com. Over the years, the brand grew steadily and earned influential fans including Meghan Markle, but Flint felt something was missing: She wasn't able to create a meaningful, direct connection with her customers, she was designing close to 200 products a year and the margins were always slim. So at the end of 2017, Flint cancelled all orders from department stores, pulling out of them completely, cut her prices in half and became a direct-to-consumer brand. On this week's episode of The Glossy Podcast, Hilary Milnes sits down with luxury footwear designer, Sarah Flint, to talk about making the shift from wholesale to DTC, establishing relationships with customers and getting set to scale her brand.
Carbon38’s Katie Warner Johnson: ‘We’ve rebranded the idea of what a retailer is’Jan 23, 2019 34:45
In 2007, Katie Warner Johnson was a ballerina–turned Wall Street analyst–turned fitness instructor. It was in her fitness classes that she discovered a very specific type of woman: a hard-working, high-powered woman who takes her appearance seriously, but doesn’t have the time to really concern herself with it — and she fell in love with her. So Warner Johnson and a few of her friends came together and decided to find a way to connect with this woman. From selling bundled classes to creating a Pinterest account dedicated to fitness to launching a competitor for the app Mindbody, they tried a lot of things that didn’t work. Finally they ended up with the first iteration of Carbon38: a content-driven site where they would interview a celebrity or influencer about their wellness routine and what was in their gym bag, and then make those products available to sale. Eventually, Warner Johnson started to notice a pattern in the activewear being sold on the site. The industry was dominated by men, but the women’s sector was taking off, and the available products were a result of a “shrink it and pink it” mentality. So she looked back to her original inspiration — this customer base she had become fascinated with — and set out to build out a marketplace serving these women in a way no one had before. In 2013, Carbon38, in its current form, officially launched. As Carbon38 continues to scale and grow, and the athleisure boom continues, Warner Johnson sees plenty of opportunities to continue serving the core clientele her business was built for, especially now that she has become one of them. On this week’s episode of The Glossy Podcast, Hilary Milnes sits down with Katie Warner Johnson, co-founder and CEO of Carbon38, to talk about dressing modern women, the company’s recent investment from Foot Locker, and the problem with the word “athleisure.”
Digital Brands Group co-founder Mark Lynn: 'Scale heals a lot of wounds in the DTC space'Jan 16, 2019 38:10
Mark Lynn knows what it takes to build direct-to-consumer brands. After launching two successful DTC brands -- Winc Wines and DSTLD -- Lynn made the decision to stop building brands and start bringing them together. So in 2017, he co-founded Digital Brands Group in an effort to both bring promising brands to the consumer and help growing companies to scale. Currently, there are two brands under the Digital Brands Group umbrella -- DSTLD, best known for denim. and suiting brand Ace Studios. Lynn said a few acquisitions will likely be necessary before the group can really spread its wings. On this week's episode of The Glossy Podcast, Hilary Milnes sits down Mark Lynn, Digital Media Group's co-founder and chairman, to talk about the complexities of the DTC ecosystem, the choice to take DSTLD public and the next steps for his growing group.
Allbirds' Tim Brown: 'It's about making better things, in a better way.'Jan 9, 2019 32:15
In an industry like footwear, which from the outside appears to be ever-changing, how much has actually changed? During his career as a professional soccer player in New Zealand, Tim Brown began to ask himself this same question. Brown set out on a mission to create the simplicity that he couldn't find in footwear anywhere else. What he found was an industry stuck in its ways, followed by a serious sustainability problem. So he saw the opportunity to develop new materials, and a new approach to creating and selling shoes, to address both an aesthetic and an environmental need with his own brand, Allbirds. On this week's episode of The Glossy Podcast, Hilary Milnes talks to Allbirds co-founder, Tim Brown, about the growing a DTC brand, the constant need to innovate and why, when it comes to sustainability, we're all in this together.
Aether's Palmer West: 'The wholesale business is not great for a brand'Jan 2, 2019 30:36
When Palmer West first became a father, he wasn't quite ready to give up his love for motorcycling. But when he went looking for the proper protective gear, he was greeted by an entire market of products that weren't necessarily suited for a metropolitan lifestyle like his. It was from this 'aesthetic void' that Aether was born. West felt like consumers shouldn't have to choose between fashion and functionality, so he and his business partner Jonah Smith, set out to find middle ground. On this week's episode of The Glossy Podcast, Hilary Milnes sits down with West, Aether co-founder, to discuss the need for fashionable technical wear, how wholesale failed them and why they're considering going back.
Influencers, acquisitions and the rise of DTC: The best of The Glossy Podcast in 2018Dec 18, 2018 24:29
This year on The Glossy Podcast, we covered the biggest trends in fashion business. Voices from across the industry -- from influencers to founders to CEOs -- discussed navigating an industry that is changing more rapidly than ever before. Some major themes of the year included the rise of the direct-to-consumer model, the impact of social media and influencer marketing, and the ripple effect of Amazon. On this week's episode of The Glossy Podcast, we take a look at some of our top episodes of 2018 through clips featuring guests including Madewell's Libby Wadle, Glossier's Henry Davis and influencer Blair Eadie.
Knot Standard's John Ballay: 'We're taking all of our digital efforts and driving customers into a physical location'Dec 11, 2018 37:04
In the early 2010s, John Ballay saw that there was something missing in menswear. At the time he was working in finance in Dubai, and had developed a passion for well-tailored suits. As the retail pivot to DTC was picking up steam, he wanted to find a way to make bespoke clothing more accessible to the average man. So Ballay and Mueller decided to create the first brand that would bring the magic of made-to-order clothing right to their customers' doorsteps. On this week's episode of The Glossy Podcast, Hilary Milnes sits down with Knot Standard co-founder and CEO, John Ballay, to discuss the evolution of menswear, creating custom-made products for every consumer, and how a brand with no inventory works with retailers.
Kate Spade CMO Mary Renner Beech: 'We are data-informed, not data-led'Dec 4, 2018 31:45
In the nearly six years since she joined Kate Spade, Mary Renner Beech, the brand's CMO, has seen a lot of change. From a major acquisition by Tapestry, to the entrance of new creative director Nicola Glass, to the loss of the brand's founder, Kate Spade has been making a lot of headlines in recent years. But, according to Beech, these changes have only strengthened the brand and its promise of optimistic femininity. On this week's episode of The Glossy Podcast, Hilary Milnes catches up with Mary Renner Beech to discuss how Kate Spade is empowering women across the globe, relying on a combination of data and gut instinct, and continuing to evolve with consumers without straying from the brand's heritage. Below are excerpts from the episode, edited for clarity.
Greats' Ryan Babenzien: 'Direct-to-consumer is the only way to launch a brand'Nov 27, 2018 32:10
When Ryan Babenzien decided to launch his own sneaker company in 2014, the direct-to-consumer brand boom was in full swing. He saw it as an opportunity to develop a brand that struck a balance between traditional and digitally-native retail. In this week's episode of the Glossy Podcast, Hilary Milnes sits down with Babenzien to discuss how he's growing a brand that embraces DTC and traditional retail, balances quality and cost, and serves casual and fashion-forward dressers alike.
Etsy's Raina Moskowitz: 'We're investing in our sellers' success'Nov 19, 2018 30:38
In an age where e-commerce is moving faster than ever, Etsy is working hard to keep up the pace. By bringing together entrepreneurs from all over the world, Etsy has amassed an online marketplace of over 50 million artisanal products. This network of small businesses has its challenges, like consistency in shipping and customer experience, but they are all part of what Raina Moskowitz, Etsy's svp of people, strategy and services, believes makes their platform a stand out. On this week's episode of the Glossy Podcast, Moskowitz discusses Etsy's investment in its sellers, how they're using marketing to drive consumers, and why she believes Etsy is still in early days.
The Glossy Beauty Podcast: Revlon's Linda WellsNov 15, 2018 31:44
Since former Allure editor in chief Linda Wells landed at Revlon as chief creative officer in February 2017, she has had a busy last 21 months. Not only has she renovated all of the consumer touchpoints, like packaging and the digital and social presences of the heritage company’s portfolio of brands, such as Elizabeth Arden, Almay and Revlon, she also launched Flesh Beauty. In this week’s episode of the Glossy Beauty Podcast, Wells discussed how the industry has become “unrecognizable” because of social media, the shift in power in beauty and how incubation is the future for big beauty companies.
Krewe's Stirling Barrett: 'We had to create a lot of our own opportunities'Nov 13, 2018 35:27
At twenty-three years old, Stirling Barrett found himself sitting on the stoop of his newly purchased home, located just outside of the French Quarter of New Orleans. He had earned a degree in fine arts, won a few notable best in show titles, and knew he needed to make an investment into his future. Shortly after, he founded Krewe. In this week's episode of The Glossy Podcast, founder and creative director, Stirling Barrett, talks about how Krewe got its credibility in the market, why mobile retail was key in brick and mortar expansion and why New Orleans really is the best place to build your business.
Kora Organics founder Miranda Kerr: ‘The clean movement is a double-edged sword’Nov 12, 2018 37:09
Supermodel Miranda Kerr spends most of her time overseeing her skin-care line, Kora Organics. Launching exclusively in her native Australia with David Jones in 2009, Kerr has expanded Kora Organics’ reach significantly in the last 18 months with retailers like Net-a-Porter and also Sephora, where she sells in over 300 doors. By the end of 2018, her certified organic skin-care products will be in over 2,500 stores in 25 countries.
In our inaugural episode of the Glossy Beauty Podcast Kerr discussed how she made the move from a model to a CEO, why she only recently decided to scale Kora Organics internationally, and what it means to have integrity as the beauty and wellness industries become more intertwined.
Lilly Pulitzer's Michelle Kelly: 'The customers are in charge'Nov 6, 2018 29:45
When she first joined Lilly Pulitzer over a decade ago, Michelle Kelly was a huge fan of the brand and in search of the best way to get to know the fashion industry. Her mentors suggested she get her start in sales, which Kelly said taught her one of the most important lessons of her career. Now, as President and CEP, Kelly never forgets what she learned in those first few years-- the customers are in charge. In this episode of The Glossy Podcast, Kelly discusses what it’s like to have a truly loyal following, how Lilly Pulitzer approaches capsule collections and how influencer marketing is a natural extension of the brand.
Special Announcement: Introducing The Glossy Beauty PodcastNov 2, 2018 38
We are thrilled to introduce you to our newest podcast, The Glossy Beauty Podcast! Our show where we cover the beauty and wellness trends of today, and what will show up on your feeds tomorrow, with the people who know them best.
Tune in to our premiere episode on Thursday, November 8th, with international supermodel and founder and CEO of Kora Organics, Miranda Kerr. Make sure to like and subscribe to The Glossy Beauty Podcast today!
Wilhelmina Models CEO Bill Wackermann: 'Brands today are looking for a fuller picture, it's not just about the pretty face'Oct 30, 2018 38:52
Since Bill Wackermann joined Wilhelmina Models as CEO in early 2016, his mission has been to bring the company into the 21st century, while remaining true to its original philosophy: Flawed beauty is the most beautiful. Today, being a model is about so much more than taking a good picture; it's about being a real, interesting person, Wackermann said. People, and brands, are demanding authenticity. In this week's episode of the Glossy Podcast, Wackermann discusses why Instagram followers should be more about quality than quantity, how consumer demand is shaping the industry and why his company has turned its focus to Snapchat.
Reformation's Yael Aflalo: 'Sustainability is about people, profits and environment'Oct 24, 2018 33:28
A lot has changed for Reformation since its 2009 Los Angeles launch, but one thing that has remained constant is founder Yael Aflalo's dedication to sustainability. From the fabrics used in products to the employees in the manufacturing plants, Aflalo has set high standards for her brand and is working to ensure they're met. In this week's episode of the Glossy Podcast, Hilary Milnes sat down with Aflalo to discuss what investment is needed to be a sustainable brand, why Reformation's retail experience is unique and why she doesn't use data to manipulate customers.
Influencer Blair Eadie: 'Brands are trying to become more like people, and people are trying to become brands'Oct 16, 2018 33:48
Back in 2010, Eadie was working in the merchandising department at Gap Inc. in San Francisco when she noticed the industry was no longer leaning to runways for inspiration -- instead, it was turning to the streets. That was when she decided to start her daily fashion blog, Atlantic Pacific. She soon realized what she had created could become a viable business, and she never looked back. Now with 1.1 million followers on Instagram and a soon-to-be-released line with Nordstrom's private label Halogen, Eadie is determined to show that the influencers are here to stay. For this week's episode of the Glossy Podcast, Blair Eadie sat down with Hilary Milnes to discuss her early blogging days, her approach to brand partnerships and her recent collaboration with Nordstrom. Below are excerpts from the talk, edited for clarity.
Glossier COO Henry Davis: 'We're not a crowd-sourced brand'Oct 9, 2018 21:54
Just five short years ago, Henry Davis was a venture investor in search of his next e-commerce project. At the time, Amazon was beginning its takeover, DTC brands were on the rise and overhauling the supply chain was the newest trend in retail. But Davis was focused on another forward-thinking idea. Then he met Emily Weiss, the creator of the successful beauty-focused platform Into The Gloss, who was ready to take her digital platform into the retail world. Davis and Weiss joined forces, and just a few months later, Glossier was born. Now, as Glossier's COO and president, Davis has helped the brand become one of the most recognizable millennial-focused beauty brands on the market.
For this week's episode of the Glossy Podcast, Davis joined Glossy at Advertising Week for a live conversation. Below are excepts from the talk, edited for clarity.
Jewelry designer and CEO Kendra Scott: 'I wanted to start a brand that really meant something'Oct 2, 2018 28:15
Kendra Scott started her jewelry brand with $500 in the middle of a recession, when the world and retail industry were places of great uncertainty. Scott said she managed to turn a seemingly impossible situation into a billion-dollar jewelry business by making sure her brand always remained true to itself. On this week's episode of the Glossy Podcast, Scott joined us to talk about how she built a brand with heart, why it's important to talk directly to the consumer and why a good retail experience will never go out of style.
PopSugar CRO Geoff Schiller: 'If you focus on making money, you wind up diluting the brand'Sep 25, 2018 31:33
For PopSugar CRO Geoff Schiller, the company’s transition from publisher to lifestyle brand has been an exercise in restraint. Schiller joined the Glossy Podcast to discuss what PopSugar has learned about the fashion and beauty retail industries, how the company uses audience data to make decisions and why publishers and retailers need to work together today.
Vince creative director Caroline Belhumeur: 'You can't buy customer loyalty, you have to build it'Sep 18, 2018 31:03
For the accessible luxury brand Vince, creative director Caroline Belhumeur’s background in retail was a boon that saved it from the brink. Glossy interviewed Belhumeur at Vince’s Mercer Street store in Manhattan at the beginning of September during a live recording for Glossy+ members. To be in the room during the next live recording of the Glossy Podcast, become a member at Glossy.co/subscribe, and use the code ‘podcast’ for 20 percent off an annual subscription.
Rebecca Minkoff: 'When people are inspired by a brand, they'll shop with you'Sep 12, 2018 28:53
Rebecca Minkoff wants more designers to share their experiments and their outcomes, even when they’re negative. While the fashion industry tries to come to terms with its ongoing existential crisis, she believes transparency is something that would benefit the overall designer community. Minkoff joined the Glossy Podcast to discuss what's behind her brand's current customer approach, why she doesn’t sell her products on Amazon and what’s going to happen when the dust settles.
Frame founder Jens Grede: 'The era of a brand dictating a lifestyle is over'Sep 5, 2018 34:37
Frame -- which started as a side project for founders Jens Grede and Erik Torstensson while working full time at the agency they started, Wednesday -- is on track to hit $120 million sales in its sixth year. Grede joined the Glossy Podcast to talk about why he doesn’t worry much about distribution strategies, what's behind his brand’s approach to being a lifestyle business and how it places limitations on itself in terms of growth.
For Days founder Kristy Caylor: 'Fashion is going to embrace the circular economy'Aug 29, 2018 34:11
Kristy Caylor’s first fashion brand, Maiyet, is an ethical brand exclusively selling clothing made by self-sustaining artisans from different areas of the world. But, while running the business, she still felt like she wasn’t doing enough to help fashion’s sustainability problem. In May, Caylor launched For Days, a retail company selling T-shirts and other knitwear on a subscription basis. When customers are done with the shirts, they send them back to For Days in exchange for a fresh batch. The company upcycles the used T-shirts to make new ones. Caylor joined the Glossy Podcast to discuss the idea of ownership, For Days’ early days and how sustainability can work in fashion.
Megababe's Katie Sturino pokes holes in the modern influencer marketing industryAug 28, 2018 39:53
Katie Sturino is no stranger to wielding the attention of an Instagram audience. Her own blog, The 12ish Style, has 211,000 followers on the platform. And with her network of Instagram-famous dogs — Toast (who recently passed away), Muppet, Cheese and Pants — her total Instagram platform is nearing 1 million followers. She joined the Glossy Podcast to discuss how she broke into blogging by posing style solutions for other plus-size women, what mistakes brands make when working with influencers and where she predicts the industry is headed next.
Megababe's Katie Sturino pokes holes in the modern influencer marketing industryAug 28, 2018
Katie Sturino is no stranger to wielding the attention of an Instagram audience. Her own blog, The 12ish Style, has 211,000 followers on the platform. And with her network of Instagram-famous dogs — Toast (who recently passed away), Muppet, Cheese and Pants — her total Instagram platform is nearing 1 million followers. She joined the Glossy Podcast to discuss how she broke into blogging by posing style solutions for other plus-size women, what mistakes brands make when working with influencers and where she predicts the industry is headed next.
Margaux co-founder Alexa Buckley: 'The world is too noisy to be all things to all people'Aug 22, 2018 31:48
Direct-to-consumer footwear brand Margaux, co-founded by Alexa Buckley and Sarah Pierson, wants to fix fit for women’s shoes. By designating three width options for every size – narrow, medium or wide – and offering a made-to-order approach, the brand is going after customers who have struggled to find comfort in standard-sized footwear. Buckley joined the Glossy Podcast to discuss how the DTC brand playbook is changing, what was behind her brand’s a-ha moment and what it means to be a modern heritage brand.
Margaux co-founder Alexa Buckley: 'The world is too noisy to be all things to all people'Aug 22, 2018
Direct-to-consumer footwear brand Margaux, co-founded by Alexa Buckley and Sarah Pierson, wants to fix fit for women’s shoes. By designating three width options for every size – narrow, medium or wide – and offering a made-to-order approach, the brand is going after customers who have struggled to find comfort in standard-sized footwear. Buckley joined the Glossy Podcast to discuss how the DTC brand playbook is changing, what was behind her brand’s a-ha moment and what it means to be a modern heritage brand.
Margaux co-founder Alexa Buckley: 'The world is too noisy to be all things to all people'Aug 22, 2018 31:48
Direct-to-consumer footwear brand Margaux, co-founded by Alexa Buckley and Sarah Pierson, wants to fix fit for women’s shoes. By designating three width options for every size and offering a made-to-order approach, the brand is going after customers who have struggled to find comfort in standard-sized footwear. Buckley joined the Glossy Podcast to discuss how the DTC brand playbook is changing, what was behind her brand’s a-ha moment and what it means to be a modern heritage brand.
11 Honore CEO Patrick Herning: 'Sizeism is alive and well in fashion'Aug 15, 2018 30:18
11 Honoré founder and CEO Patrick Herning’s biggest priority for the next year: customer acquisition. 11 Honoré is an online multibrand retailer for plus-size designer fashion, which Herning and his business partner Kathryn Retzer founded in 2017 to deliver a luxury e-commerce experience to women sizes 10 to 22. Herning joined the Glossy Podcast to discuss appealing to this customer, giving brands a helping hand and what really holds the industry back from selling plus-size fashion.
Good American CEO Emma Grede: 'I want to see the plus-size conversation stop'Aug 8, 2018 32:54
To hit its next growth stride, denim and apparel brand Good American has to look beyond the passionate followers of famous co-founder Khloé Kardashian. Grede joined the Glossy Podcast to discuss why mainstream sizing is outdated, why she didn’t want to sell only online and how online brands can thrive in a wholesale setting.
Designer Clare Vivier: 'I've never been intimidated to sell direct-to-consumer'Aug 1, 2018 28:29
Clare Vivier’s designer handbag brand, Clare V., was direct-to-consumer before anyone was using the term “direct-to-consumer.” Over the past 10 years, Clare V. has expanded its line of handbags and accessories to include apparel. She joined the Glossy Podcast to discuss evolving as a designer-founder over the past 10 years, marketing in a department store versus Instagram, and keeping up with the pace of the industry.
Aurate cofounder Bouchra Ezzahraoui: 'We want to be in control at all times'Jul 25, 2018 34:31
Direct-to-consumer jewelry brand Aurate isn’t online-only, it’s channel agnostic. The brand, launched in 2014 as an e-commerce site, now has four brick-and-mortar stores and plans to open more on the West Coast this year. While online is still the main channel, for Aurate, the important thing is that no matter where it sells, it stays in control of the transaction. Bouchra Ezzahraoui, cofounder of Aurate, joined the Glossy Podcast to discuss bootstrapping her business, reacting quickly to customer responses and accommodating the way people shop for jewelry today.
Tradesy founder Tracy DiNunzio: 'Our mission to make resale as efficient as retail, at scale'Jul 18, 2018 34:07
Bluemercury founder Marla Beck: 'What's influencing beauty categories is the Instagram effect'Jul 11, 2018 35:24
Bluemercury founder Marla Beck built an anti–department store beauty and skin-care shopping experience 20 years ago. Now, Bluemercury has joined Macy’s to offer its democratizing shopping and spa services to department store customers. Beck joined the Glossy Podcast to discuss how beauty has evolved in the Instagram era, who wins when customers are in charge and how product innovation is changing the industry.
Madewell's secret sauceJun 27, 2018 33:53
J.Crew Group-owned Madewell is often pegged as the namesake brand’s younger, hipper sister (although president Libby Wadle refutes the notion that Madewell is millennial-geared). As J.Crew scrambles to revitalize stalled sales growth, Madewell’s story couldn’t be more different. Wadle joined the Glossy Podcast to discuss how a brand in the J.Crew umbrella stays nimble, what the brand identity is, and how customer feedback and data feeds into that process.
The RealReal's Rati Levesque: 'We drive traffic back into luxury stores'Jun 20, 2018 32:36
The Real Real, an online marketplace for authentic luxury consignment, is growing and retail stores are their big next step. But over the years, they have also been pitted as a competition to luxury brands and had a difficult relationship with them. Rati Levesque, chief merchant, says she's seeing the dynamic shift as they're starting to drive traffic back into luxury stores. Levesque explores their relationship with brands, similarity to departmental stores and more on this podcast.
Alice + Olivia's evp of brand marketing Aliza Licht: 'Amazon doesn't need a brand story'Jun 13, 2018 35:41
During her time running the DKNY PR Girl Twitter account, Aliza Licht was only asked to delete one tweet. Licht worked on the PR and communications team at DKNY when the company began putting together initial Facebook and Twitter strategies. Social media marketing strategies have only become more complex since then, but the brand-as-relatable-friend voice has held strong. After leaving DKNY, Licht wrote a book titled “Leave Your Mark,” and she currently serves as the evp of brand marketing at Alice + Olivia. She discusses the evolution of authenticity in social media, branding and storytelling, and Amazon vs. wholesale.
Caraa co-founder Aaron Luo: 'Retail brands should not raise VC funding'Jun 6, 2018 32:35
With Caraa, Aaron Luo is looking to prove aesthetic isn't everything. Luo joined the Glossy Podcast to discuss why his brand didn’t raise any VC funding, how he chooses brand partnerships and why he decided to test selling products on Amazon.
Eileen Fisher on 34 years in sustainable fashion: 'It's about constantly learning'May 30, 2018 36:14
When Eileen Fisher started her namesake brand in 1984, it wasn’t the plan from the outset that the label would eventually become synonymous with sustainability in the fashion industry. Her goal was simply to do a better job of making clothing that would outlast everything else in her customers’ closets. The Eileen Fisher approach to sustainability has since evolved to focus on reducing waste through a circular recycling program, a line of “remade” Eileen Fisher items designed from damaged or stained pieces from past collections, and an emphasis on storytelling and education. Now the head of a certified B-Corp organization, Fisher joined the Glossy Podcast to share how the brand’s manufacturing partners, customers and competition have changed.
Kirsten Kjaer Weis on the natural-beauty movement: ‘It’s a bit of a jungle right now’May 23, 2018 31:56
After working as a makeup artist for 25 years, Kirsten Kjaer Weis was tired of rejecting and moving on from different luxury beauty products because the synthetics in them, she believed, caused allergic reactions. She founded her brand, Kjaer Weis, in 2010 on the premise that an all natural beauty brand could also perform like a luxury beauty brand. Kjaer Weis joined the Glossy Podcast to discuss the evolution of the green beauty industry, balancing organic and luxury, and the definition of natural beauty.
American Fashion Network CEO Jackie Wilson: 'Amazon's model scares me to death'May 16, 2018 33:57
Jackie Wilson isn’t known to customers as one of America’s prominent fashion designers, but retailers know her. Her company, the American Fashion Network, is responsible for designing private-label fashion lines for retailers like Kohl’s, Amazon and American Eagle. And she's often the one pushing behind the scenes, convincing retailers to double down on lingerie-style tops, cutouts and fabric trends. Wilson joined the Glossy Podcast to discuss how Zara changed the private-label business, and how Amazon is changing it again. At the core of the shift is speed and, according to her, fashion is only going to keep getting faster.
Porter editor-in-chief Lucy Yeomans: 'Content and commerce coming together just makes sense'May 9, 2018 32:18
Net-a-Porter recently relaunched its editorial content to reflect a new approach: Porter, Net-a-Porter’s print magazine, combined with The Edit, Net-a-Porter’s online blog, for a more cohesive content strategy. In total, Net-a-Porter’s editorial team employs 70 people across print and digital. Whereas before, they were working in siloed teams, Net-a-Porter’s global content director and Porter editor-in-chief Lucy Yeomans said there’s now more collaboration across channels, including around new events and series that reach across both. Yeomans joined the Glossy Podcast to discuss why Net-a-Porter considers content and commerce an integral part of both its marketing and merchandising strategies, how fashion media has evolved and why a cohesive brand voice is so important.
Tamara Mellon: 'The future of retail is the end of wholesale'May 2, 2018 27:56
After Tamara Mellon left Jimmy Choo, the luxury footwear brand she founded in 1996 while in her 20s, she had to figure out again how to establish her positioning in the industry, this time under her own name. It wasn’t a smooth transition. After the first incarnation of the Tamara Mellon brand went bankrupt, she started over following the direct-to-consumer model that customers today are much more familiar with than they were at the start of the decade. Mellon joined the Glossy Podcast to discuss how she started building a brand for the third time, how it sits in the luxury market, and the future of retail business models.
Why founder Jessica Lee didn't raise any VC funding for Modern CitizenApr 25, 2018 31:03
Jessica Lee was on the M&A team at Gap Inc., scouting for potential young brands appealing to a more modern customer that the corporation could snap up, when she decided to set off on her own and found a new mid-priced women’s fashion brand. Modern Citizen, launched online in 2016, with a trendier take on direct-to-consumer fashion than comparable brands like Everlane, more affordable prices than Reformation and a focus on building a community from scratch. Lee joined the Glossy Podcast to discuss differentiating the company in a crowded market, marketing with a non-existent budget and building the brand's first store.
Adam Pritzker wants to build a retail allianceApr 18, 2018 33:04
Adam Pritzker, of the Hyatt Hotels family, built Assembled Brands off of the idea that fashion could benefit from the same open-source approach to resources, data and education as the technology industry. Assembled Brands, now six years in, is a holding company for brands including The Line, Khaite, Pop and Suki and more, with the goal of supporting inventory planning, financial modeling, distribution and infrastructure organization for a new retail industry. Pritzker joined the Glossy Podcast to discuss how brands need to adjust to keep up with today’s customers, why there's power in numbers and what type of technology will actually change retail.
Resonance co-founder Lawrence Lenihan: 'It's the end of the billion-dollar brand'Apr 11, 2018 35:46
Lawrence Lenihan is the co-founder and co-CEO of Resonance, a venture operating and holding company for small fashion brands that he started with business partner Joseph Ferrara in 2015. His opinion on fashion feels romanticized, but he hopes to ground it in a viable business model that could change the format through which emerging designers get brands off the ground, and make them profitable. Lenihan joined the Glossy Podcast to talk about how to bring the Zara model down to businesses on the smallest level, how data has interrupted creation and what's to come of the billion-dollar apparel brand.
Nordstrom's vp of creative projects Olivia Kim: 'Earning trust is how you gain wallet share'Apr 4, 2018 35:21
Olivia Kim joined Nordstrom and moved from New York to Seattle in 2013 as the director of creative projects. Now vp of creative projects, she’s in charge of Nordstrom’s pop-up shops, brand collaborations and exclusives with digitally native brands. Essentially, her role boils down to recruiting new customers to Nordstrom by making it more of a destination for fashion inspiration and brands that can’t be easily found elsewhere. On the Glossy Podcast, Kim discussed how she formed her position and, eventually, department, how fashion collaborations have evolved, and what appeals most to customers.
Ann Mashburn on her namesake brand: 'At the end of the day, your point of view is all you have'Mar 28, 2018 31:16
When Ann Mashburn launched her namesake women’s brand in 2010, she had some concerns about the concept panning out. Mashburn’s first store, which she opened in Atlanta alongside her husband Sid Mashburn’s namesake men’s store, has now been in business for seven years, and the company has since launched e-commerce and opened three more retail stores. Mashburn joined the Glossy Podcast to discuss how she made the leap from editor to brand owner, how she grew her team from the ground up and how she built her brand with word-of-mouth marketing.
Athleta CEO Nancy Green: 'We point the arrow toward what's possible for Gap Inc.'Mar 21, 2018 33:00
Under Nancy Green, Athleta has leaned into being a brand associated with both women’s empowerment and sustainability, by carving out a list of related core values and updating its branding around those. On Tuesday, the company announced it was officially a certified B Corp brand, a stamp of officiation for purpose-driven brands that follow environmentally and ethically conscious practices. Green joined the Glossy Podcast to talk about how Athleta differentiates itself within the broader Gap corporation, how to outlast the athleisure bubble, and what threats and opportunities retailers face today.
How Milly CEO Andy Oshrin is reframing the wholesale brand for a direct-to-consumer worldMar 14, 2018 31:50
Since Milly launched in the early 2000s, the rules luxury brands are supposed to follow have changed. Now that department store traffic is falling and boutiques are struggling to master e-commerce at scale, luxury brands that could once rely on wholesale networks for growth now have to allocate time, money and resources to building up direct retail channels, both in brand stores and online. To recapture stalled growth, Milly has started direct-to-consumer operations and brought sales and marketing teams in house, and will launch a capsule collection later this year targeted at millennials, with more affordable prices and more frequently released pieces. Andy Oshrin, the CEO and co-founder of Milly, joined the Glossy Podcast to share more about the brand’s evolution, the challenges that come with rerouting business and the role customer data plays.
Deborah Lippmann discusses how to evolve a luxury brand after nearly 20 yearsMar 7, 2018 32:07
Deborah Lippmann's nail polish and treatment brand is credited for being the first luxury line to sell products like base and top coats, cuticle oils, hand creams and polish remover alongside colored polishes. Today, Lippmann sells her polishes and treatments at Sephora, department stores and select luxury salons, as well as her own salons in Arizona and California. She also works with designers like Jason Wu and celebrities like Lady Gaga in backstage primping sessions. Lippmann joined us to discuss the importance of choosing the right retail partners, the competition in the industry and plans for her next investment.
Stitch Fix CEO Katrina Lake: 'The current shift in customer behavior is permanent'Feb 28, 2018 29:51
When Stitch Fix CEO Katrina Lake took her company public in 2017, her pitch was a little bit rusty. Stitch Fix’s IPO, which valued it at nearly $2 billion, was the biggest exit for an e-commerce company last year. Now, the company has to prove it can continue to recruit new customers -- on top of the more than 2 million who use Stitch Fix already, according to its S-1 -- if it wants to keep growing. For the first few years of business, Stitch Fix did little paid marketing, relying on word of mouth and organic growth to bring in new users. That’s changing, as the company figures out the best ways to reach potential customers, and it’s top of mind for Lake as she navigates her first year at the head of a public company. Lake joined the Glossy Podcast to discuss Stitch Fix’s category expansions and marketing push, plus the changing customer behavior it’s both leading the way for and adjusting to.
Finery co-founder Brooklyn Decker on building the closet of the futureFeb 21, 2018 25:54
Finery co-founders Brooklyn Decker and Whitney Casey, in an attempt to create the ultimate virtual closet, confronted the issue that caused all the versions that came before them to fail: They removed as much manual work as they could. For inspiration, Decker and Casey looked to similar life-simplifying apps for other industries, like Mint for finances and TripIt for travel itineraries (rather than the idealistic “Clueless” closet other virtual companies have claimed to build). From there, they spent a year and a half building proprietary technology with a team of coders that can pull together every wardrobe-related online purchase a user’s made by combing a linked email inbox for receipts. Decker joined the Glossy Podcast to talk about Finery’s obstacles, goals and future potential. Edited highlights below.
Rebecca Taylor: 'Runway shows are amazing, and amazingly expensive'Feb 15, 2018 17:50
There are only a few aspects of the runway show that Rebecca Taylor misses: the way the clothes move down the catwalk, the post-show euphoria (before any critiques come in) and all the congratulations. But to her, all of that amounts to only 5 percent of a show production. This New York Fashion Week, Taylor has been showing her collections -- the entirety of which are meant to be sold commercially -- in one-on-one appointments with buyers in her showroom. There she can discuss every item in detail, express her inspiration and get direct feedback from a valuable, if selective, audience. Taylor joined the Glossy Podcast to discuss the evolution of her relationship with the runway show, her decision to break away from the in-season model and the role technology has played in her collections.
'We're living history': Neiman Marcus's Ken Downing on the future of fashion weekFeb 14, 2018 27:00
Ken Downing, the fashion director and svp at Neiman Marcus, will see just under 100 fashion shows this season. That's a light year. It used to be about 120 overall -- and at one point, it was that many shows in New York alone. Things are changing. As designers change the ways they show their collections -- be it on the runway, in private appointments at showrooms or at presentations -- the buyer's job is ultimately unchanged, according to Downing. On an episode of the Glossy Podcast's NYFW series, Downing reflected on the future of the fashion show and how the CFDA's role is shaping the path forward for the industry.
Designer Alice McCall makes the case for the runway showFeb 13, 2018 20:01
As other designers reconsider the role that runway plays in their businesses, Alice McCall is just getting started at New York Fashion Week. For her debut runway show, which took place Saturday morning, the Australia-based designer said she embraced the exact elements of the production that others find to be distracting. That included planning the music; choosing the hair and makeup, and coordinating accessories; overseeing model castings and even designing punchier products that make for a splash on the runway. It all had to come together fairly quickly, too, as it was only in December when McCall decided to show in New York. For the latest episode of the Glossy Podcast’s NYFW series, she shared what she believes to be the benefits of a traditionally formatted runway show, which includes a “spicier” collection, specially designed shoes and bags, and the runway’s lasting halo effect.
Slow Factory's Celine Semaan on bringing sustainability to New York Fashion WeekFeb 11, 2018 21:54
Celine Semaan, the CEO and designer at the sustainable fashion and accessories brand Slow Factory, realizes that running her own fashion brand is, in and of itself, an unsustainable exercise. During New York Fashion Week, Semaan hosted an event about sustainability, technology and human rights in the fashion industry because, as she put it, she wants to do her part to mobilize the industry to taking steps, no matter how small, toward becoming more sustainable. She also planned to watch out for meaningful messages around change during the runway shows, now that being considered an activist brand is considered cool. Semaan spoke to how the customer-brand dynamic is changing, what she expects to see during NYFW and how even fast-fashion companies are making headway.
How talent managers deal with influencers during NYFWFeb 10, 2018 23:37
Vicky Yang, a talent and digital strategy manager at the talent agency The Society Management, has picked up a few new tricks over the last several years. While managing modeling jobs and schedules for the company's roster of talent, Yang now also deals with the daily schedules, PR and brand contracts for the group of influencers (called "creatives" internally) she now represents. Yang joined the special NYFW edition of the Glossy Podcast to discuss how her role has changed in the digital age, how traditional modeling management has kept up and how the front row has evolved.
Designer Audra Noyes discusses why she left the NYFW runway: 'It was too much the priority'Feb 9, 2018 21:32
Designer Audra Noyes has put in hours working at luxury fashion houses Lanvin and Ralph Lauren. But she's always had her sights set on putting on a fashion show of her own. And her brand, Audra, held a spot on the official NYFW runway calendar for nine seasons. But this year, she’s taken business behind closed doors, deciding not to host a show but to instead host private appointments with editors, buyers and influencers. Noyes joined the Glossy Podcast to discuss her departure from the runway, how a wholesale brand can still have a direct and intimate relationship with customers, and what she wishes she had known when she was first starting out.
Bonobos CEO Andy Dunn explains the Walmart acquisition: 'We have a safe and permanent home'Jan 31, 2018 39:47
Taking his company public was a longtime goal for Bonobos CEO Andy Dunn. But a week before he was about to sign a private equity deal to raise more capital for the menswear brand, he got a call from a friend: Preston Bottomy, the vp of fashion group business development at Jet.com and Walmart.com. Now, in addition to being acting CEO of his brand, Dunn is the svp of digital consumer brands at Walmart. Dunn joined the Glossy Podcast to discuss life since the acquisition, his new position, and how he convinced customers and employers alike that he had made the right decision.
Designer Mara Hoffman: 'As a creative, standing still will kill you'Jan 24, 2018 37:41
Three years ago, designer Mara Hoffman went through what one could call an existential crisis. After running her eponymous label for 15 years when she hit a wall. Feeling like all her brand was doing was adding more “stuff” to the world -- and causing harm to the environment -- she knew she had to completely overhaul her business, or walk away from it all together. Hoffman said the process to make her company fully sustainable is still ongoing, but the challenge has been an exciting one. She joined the Glossy Podcast to talk about why she felt the need, as a creator, to recreate herself, why she left New York Fashion Week and what's to come for open-source sustainability.
How technology is changing the way Fashion Institute of Technology students designJan 17, 2018 27:24
At The Fashion Institute of Technology, staff and students are focused on fixing the industry. That’s a big ask. As Michael Ferraro, the executive director of the Infor Design and Technology Lab at FIT, puts it, “industry problems” and how they can be solved were at the center of a recent collaboration that brought together students, faculty, IBM executives, Infor employees and representatives from Tommy Hilfiger that centered around artificial intelligence and where it fits into the design process. Fifteen FIT design students were asked to create pieces of clothing that would be designed using AI: one would incorporate wearable technology, the other wouldn’t. Students from other departments were asked to incorporate AI into manufacturing and production cycles, as well as marketing initiatives. McCarty and Ferraro joined the Glossy Podcast live from the NRF Big Show this week to discuss the need for technology in the design process, the way schools are adapting to the change and the importance of collaboration.
Live from NRF: How Rent the Runway's Unlimited subscription model changed its in-store strategyJan 16, 2018 24:19
Glossy senior reporter Hilary Milnes discuss Rent the Runway's in-store strategy, data and unlimited subscriptions with Hampton Catlin, senior director of engineering at Rent the Runway.
Influencer Chriselle Lim: 'People who say yes to everything won't do justice for anyone'Jan 10, 2018 26:32
Chriselle Lim launched her blogger and influencer career on YouTube in 2010, creating videos centered on makeup tutorials and style advice. Since then, her face has been closely tied to her brand as she's built her Instagram following (@ChriselleLim now has 1 million followers) and her lifestyle blog, The Chriselle Factor. As her brand has matured, though, Lim has come to realize that her business can’t always be centered around her likeness. In October, Lim launched Cinc Studios, a production company that takes on brand clients, particularly in the luxury fashion and beauty industries, to help them create digital content that appeals to the Instagram-obsessed generation of young customers. Lim joined us on the Glossy Podcast to discuss the path to longevity for influencers, the thing she wishes brands knew about influencer partnerships and the forthcoming micro-influencer shakeout.
Store No. 8's Katie Finnegan: In fashion, technology is fueling an entirely new business modelJan 3, 2018 31:43
Katie Finnegan is shaping the future of Walmart’s relationship with technology. As the principal of Store No. 8, an incubator that’s owned by Walmart but operates as an individual LLC, Finnegan is playing the long game. Her company acquires businesses that are at the forefront of the next generation of retail technology, mastering capabilities like personalization, virtual reality and robotics in the supply chain. Finnegan said it’s realistic that the technologies won’t be viable for another five, 10 or 15 years — but when they are, the goal is that Walmart will have the leading edge over the competition. She joined us to recap Store No. 8’s first year in business, share her predictions around how the relationship between customers and retailers will evolve, and explain what should be at the forefront of fashion brands’ work with technology.
'You can't stand on ceremony': The best moments on the Glossy Podcast in 2017Dec 27, 2017 22:19
This year on the Glossy Podcast, we discussed the forces of change, driven by digital technology, that designers, brand founders, and the agencies who work with them were forced to adjust to. We explored topics including how Instagram is changing the way people interact with brands online, the rise (and fall) of see-now-buy-now and designer burnout, what the digitally native brand market looks like now that the space is matured, and the elephant in the retail room: Amazon. Here's our end of year edition to capture the biggest conversations we had this year with guests like Tim Coppens, Hilary Swank and Rachel Zoe.
Story founder Rachel Shechtman: 'We haven't even seen retail armageddon yet'Dec 20, 2017 33:27
Rachel Shechtman is the founder of the concept store Story in Chelsea, a neighborhood in New York City. Story changes its inventory and physical layout every few weeks, and each new remodel is based around a theme. The merchandise carried by Story is usually sourced from small businesses who get facetime with both potential customers or other retailers that are looking for new merchandise. According to Shechtman, 15 percent of foot traffic is from B2B companies. Shechtman joined the Glossy Podcast to share more about how Story operates, how new retailers are (or aren’t) reinventing the wheel, and how department stores are faring in the new landscape.
Boll & Branch founder Scott Tannen: 'The more money you have, the sloppier you can be'Dec 13, 2017 30:52
Scott Tannen, the founder and CEO of Boll & Branch, has experience on both the brand side and the investor side of the DTC startup world.
Designer Dan Liu: ‘Fashion is still lacking some major force of change’Dec 6, 2017 35:41
Designer Dan Liu, who owns both his namesake label as well as the fashion brand Tatsuaki, needs fellow designers to pick up the pace. Designers used to have months to design new collections, and that window has been dwindled down to about two weeks. It’s not just designers who are in jeopardy, either — department stores, according to Liu, are at risk of going extinct thanks to the institutions navigating digital advancements in the industry like dinosaurs. Liu joined the Glossy Podcast to discuss how designers are dealing with the new crushing pace of the industry, what changes are coming next year, and why see-now-buy-now isn’t the answer.
Grana founder Luke Grana: 'Years ago, there was more capital available to DTC brands'Nov 29, 2017 31:19
Luke Grana, the founder of the apparel startup Grana, joins the Glossy Podcast to discuss the state of digitally native retail, why he decided to launch his business in Hong Kong, and what defines a modern, successful brand.
Stone and Strand founder Nadine McCarthy Kahane: Trying to please everyone is no way to run a businessNov 15, 2017 31:05
Nadine McCarthy Kahane, founder of online jewelry marketplace Stone and Strand, joined the Glossy Podcast to discuss her company's experiments offline, its influencer partnerships and how it has tried to compete with Amazon.
Rachel Zoe: Being a designer today means 'navigating the noise'Nov 8, 2017 30:47
Rachel Zoe launched her brand in 2011, as direct-to-consumer businesses were booming online. But even though she already had a following from her time spent working as a celebrity stylist and sending out her then-newsletter, The Zoe Report (now a media company), Zoe targeted traditional retailers first. Zoe didn’t launch her own e-commerce site for the brand until 2016, in fact, but since finally coming around to selling direct online, she and her brand have been much more experimental. She’s also become more entrepreneurial: In addition to her fashion line, she’s in charge of The Zoe Report as well as Box of Style, a subscription box of clothing and other lifestyle products chosen by her and her team. Zoe joined the Glossy Podcast to discuss the perks and downfalls of traditional retail, her take on see-now-buy-now, her plans to open Rachel Zoe stores and how she uses customer data to her advantage.
AYR co-founder Maggie Winter: For DTC brands, infinite triple-digit growth is a 'fallacy'Nov 1, 2017 30:01
AYR, the direct-to-consumer brand for women’s apparel, has an origin story that sets it apart from the sea of other digitally native brands selling women’s clothing without the middleman. For its first two years in business, it was incubated by the more mature direct-to-consumer brand Bonobos. When Bonobos decided it needed to focus on its core business in 2016, AYR spun off into an independent brand, raising two rounds of funding and hiring a full team of employees in the business development, fulfillment and finance departments to pad out what Bonobos’s infrastructure had been supporting. More than a year into running her brand independently, Winter joined the Glossy Podcast to discuss the benefits of being bred by Bonobos, the lessons she’s learned so far and the opportunity that still remains for direct-to-consumer brands.
The Dreslyn founder Brooke Taylor Corcia: 'Data needs to be taken with a grain of salt'Oct 25, 2017 34:20
Brooke Taylor Corcia, the founder of online fashion and lifestyle store The Dreslyn, wanted to launch her own company to get a more accurate representation of West Coast fashion into the e-commerce lexicon. Three years after launching The Dreslyn as an online destination for access to the chic side of West Coast style, Corcia spoke to Glossy about the art of restraint in building an online store, the key to building two-sided brand relationships and the importance of data.
Bando founder Jen Gotch: 'Retail is better when everyone wins'Oct 18, 2017 31:13
Bando, the e-commerce site selling kitschy office supplies and accessories designed for the Instagram generation, has struck a balance between mass and niche. The brand’s strong, mostly pink aesthetic, cult-like customer following and best-selling items — like agendas that say things like “I Am Very Busy” — have become its biggest signifiers, and the brand has grown to around 50 employees after a near-shutter in 2012. Instead of closing, it sold to licensing company Lifeguard Press, and grew a network of wholesale partners that included Anthropologie, Nordstrom and Macy’s. Those mass retail partners sell its agendas and other everyday items like tumblers and notebooks to a wide audience. That pays the bills. Bando’s online store, then, is an opportunity for co-founder and creative director Jen Gotch to experiment with her more wild design side, even if the results don’t sell as much. Gotch joined the Glossy Podcast to share how she grew a side business selling hair accessories into Bando, which has expanded to bags, accessories, art supplies and clothing.
Former Amazon manager Elaine Kwon: 'There are a lot of things that are scary to brands about Amazon'Oct 11, 2017 29:45
When Elaine Kwon realized just how much fashion and luxury brands don’t understand retail’s new digital world order, she started her own e-commerce management firm, Kwontified, to help them figure it out. Kwon had been working at Amazon, helping luxury fashion brands find success on the platform once they'd signed on. She joined us on the Glossy Podcast this week to talk about focusing on shipping and return structures, online customer service, and -- of course -- whether or not to work with Amazon.
James LaForce: 'Social media isn't an extension of e-commerce'Oct 5, 2017 30:34
James LaForce started his career hand-delivering printouts of press releases that highlighted the biggest news and best gossip from parties the night before. He would drop them off at the home of the society reporter at Women’s Wear Daily and return to his office by foot. Things have changed. LaForce joined us on the Glossy Podcast to discuss that mindset, the separation of social media and e-commerce, and the one industry that can’t tell a good story on Instagram.
Designer Daniella Kallmeyer: 'The idea of a brand is either going to not exist entirely, or change completely'Sep 27, 2017 31:39
Designer Daniella Kallmeyer got her first internship in the fashion industry when she handed Luca Luca designer Luca Orlandi her resume at age 15. She went on to more internships with brands including Proenza Schouler and Alexander McQueen, but by the time she decided to launch her namesake ready-to-wear brand, the path to getting a new label off the ground had changed. In Kallmeyer’s words, “there is no traditional way to becoming a designer” anymore. Kallmeyer joined the Glossy Podcast to discuss her biggest regret around launching her brand, the power shift from brand to consumers, and her brand's next milestone.
InStyle founding editor Hal Rubenstein: 'If you want to be everything to everybody, you are nothing to nobody'Sep 20, 2017 34:40
Hal Rubenstein, one of the founding editors of InStyle magazine, joined the Glossy Podcast to discuss retail's "too much stuff" problem, the crime of athleisure and why he's skeptical of all influencers, except maybe Selena Gomez.
Amco NYC founder Adriana Marie: 'Amazon would be an amazing partner for anyone'Sep 13, 2017 27:38
Adriana Marie started her production company, Amco NYC, with the perspective of a fashion designer. Marie had been designing her own line of T-shirts and other items for the 10 years prior, and wanted to transition that experience into a business that supported other up-and-coming designers. Today, she coordinates fashion shows, manages influencer and brand partnerships, and runs an e-commerce marketplace to drive sales of her clients’ designs. She’s a big believer in see-now-buy-now, as well, with the mindset that if emerging designers build their businesses with this model in mind, it will eventually become par for the course. Marie joined the Glossy Podcast during New York Fashion Week to talk about scaling new businesses, the importance of the customer relationship, and how her production agency also manages to pull off e-commerce operations.
RO NY founder Rony Zeidan: 'Fashion's not what it used to be — I blame Instagram'Sep 7, 2017 30:05
Ahead of the madness that is fashion month, we invited Rony Zeidan — the founder of the luxury agency RO NY, who spent time at Donna Karan and Ralph Lauren — to join our New York Fashion Week podcast to share his predictions for the upcoming season, and speculate on questions like whether or not social media has been a blessing or a curse for luxury brands, and if see-now-buy-now is truly dead.
Orchard Mile’s Jenny Baike: 'Pick a different tack than Amazon, or you'll never win'Aug 30, 2017 31:31
As brands shut down brick-and-mortar stores and dedicate resources to e-commerce, many see Amazon as a constant elephant in the room and look to its strengths to drive their own strategies. But Jenny Baike, co-founder and CEO of Orchard Mile — a luxury marketplace — says her company is not competing with the retail giant. Baike joined us on the Glossy Podcast to share what brands should know before selling online, why luxury brands are keeping their distance from Amazon and what a marketplace offers shoppers that other retailers can't.
Of a Kind's Claire Mazur: 'The barrier between brand, editor and publisher is crumbling'Aug 24, 2017 33:53
When brands try to act like customers’ friends, they typically fail. Even so, Of a Kind has made it its ongoing mission to feel like an “in-the-know best friend” to those who receive its email newsletters and visit the site. Behind the brand are Claire Mazur and Erica Cerulo, who had the idea in 2010 to launch an e-commerce site for exclusive, limited-edition goods made by independent designers. Co-founder Claire Mazur joined us on the Glossy Podcast to share more about what makes Of a Kind work.
GQ Style editor-in-chief Will Welch: 'Men's style has gotten so advanced, we want to reflect that'Aug 16, 2017 27:25
With the fall issue of GQ Style, featuring cover celeb and modern man Aziz Ansari, now on shelves, Welch joined the Glossy Podcast to break down how he built a magazine for the digital and mobile era, tracing the evolution of GQ Style as a GQ spin-off, and
Liz Kaplow: 'Brands that have souls are the ones people are drawn to'Aug 9, 2017 32:20
It was the Coach saddle bag that first made Liz Kaplow realize that brands needed to do a better job of communicating their stories to customers. Kaplow, who launched her PR and communications agency Kaplow Communications in 1991, joined the Glossy Podcast to reflect on why storytelling is as relevant as ever, while brands are being forced to evolve.
Negative Underwear’s Marissa Vosper: ‘Bras are going to be uncomfortable if they’re made by men’Aug 2, 2017 32:36
Marissa Vosper's brand, Negative Underwear, wants to offer a different take on the lingerie market with her made by women, for women bras.
Poshmark co-founder Tracy Sun: 'For us, mobile is everything'Jul 26, 2017 32:13
Poshmark co-founder Tracy Sun appeared on the Glossy Podcast to discuss how her company identified an emerging market in social selling on mobile and built that niche into a full network for individual seller boutiques.
Follain founder Tara Foley: 'There's a lot of greenwashing' in beautyJul 20, 2017 30:42
Tara Foley, the founder and CEO of clean beauty retailer Follain, joined the Glossy Podcast to discuss the growth of the organic beauty and skincare industry, and why she put her degree in public policy toward raising awareness around the lack of industry regulations.
Eloquii CEO Mariah Chase: ‘It’s not our place to tell a customer her body is positive’Jul 12, 2017 34:21
As The Limited has since filed for bankruptcy, its former plus-size brand Eloquii has raised $21 million in funding and expanded into brick-and-mortar. Chase joined the Glossy Podcast to discuss the plus-size fashion landscape, why it’s still thin on competition, and how ‘body positive’ brand messaging isn’t always so positive.
Phlur CEO Eric Korman: ‘What does it even mean to buy fragrance from Tom Ford?’Jul 5, 2017 32:19
Eric Korman, CEO and founder of the direct-to-consumer, sustainable perfume brand Phlur, joined the Glossy Podcast to share what he's learned about the opaque fragrance industry and supply chain, and how he created a company for the modern consumer.
Mejuri founder Noura Sakkijha: ‘Jewelry is highly fragmented’Jun 28, 2017 31:14
Mejuri is a direct-to-consumer brand for fine jewelry, which cuts out the middlemen retail partners and focuses on a new marketing message supported by a transparency strategy. Founder Noura Sakkijha joined the Glossy Podcast to discuss the problems riddling the traditional jewelry industry and how to sell jewels online.
Johannes Leonardo's Ferdinando Verderi: 'We're overwhelmed by meaningless messages'Jun 21, 2017 32:08
Johannes Leonardo founding partner and creative director Ferdinando Verderi wants brands to think beyond their Instagram feeds. "Media consumption is something that brands have imposed on themselves," he said on this week's Glossy Podcast.
Les Lunes founder Anna Lecat: 'The 'Made in China' stigma is not getting better'Jun 14, 2017 32:01
Anna Lecat, the founder of sustainable clothing line Les Lunes, is hoping her global brand can help take down the idea that Chinese-produced fashion is cheaply made and low-quality. The brand’s factory, which it opened in 2012, is located in Shanghai and makes all of Les Lunes' collections, from lingerie to evening gowns. Lecat joined us on the Glossy Podcast to discuss slow fashion, the complicated relationship between American companies and Chinese manufacturers, and the fact that a sustainable fashion brand can work on a 12-week production cycle.
Hilary Swank on launching a luxury brand: 'It's been such a learning curve'Jun 7, 2017 29:26
For Hilary Swank, launching her line of high-performance luxury apparel was a crash course in starting and running a business. She learned every detail, down to the minutiae of how long you can hold someone’s credit card online before you have to reach out and ask for it again. Swank joined the Glossy Podcast to share more about those fabrics, where the idea for Mission Statement came from and what a typical day in the life looks like when balancing a brand and an acting career.
TheCurrent founder Liz Bacelar: In fashion, 'there are boundaries to what you can do'Jun 2, 2017 29:31
Liz Bacelar has been straddling the line of fashion and technology since 2011, when she launched Decoded Fashion, an event series that connects entrepreneurs with fashion brands and designers. Now, she has a new business, TheCurrent, a platform that matches brands with technology solutions. She joined us for the Glossy Podcast to discuss the evolution of the fashion-tech space, the conundrum facing fashion CMOs and what brands have that Amazon doesn’t.
Farfetch North America president Jeff Fowler: 'The store of the future will never be finished'May 17, 2017 31:36
Farfetch has big ambitions for its Store of the Future project, a new service rolling out later this year that isn’t a store itself -- rather, it’s an API for in-store technology that luxury brands can use to modernize their physical boutiques. It’s hard to pin down exactly what a Farfetch-enabled “store of the future” will look and feel like. On this week’s podcast, which was recorded live at the first Glossy Summit in Miami, Farfetch North America president Jeff Fowler did his best to explain.
M.Gemi president Cheryl Kaplan: 'We're buy-now-wear-now'May 10, 2017 27:33
M. Gemi is hoping to get as close to on-demand retail as possible. The two-year-old brand, known for handmade Italian shoes, promises high quality without the middleman markups and launches new styles of women’s and men’s shoes (the latter of which it launched in 2016) every Monday. Thanks to a closely monitored production network of workshops in Italy, M.Gemi is nimble enough to act on customer response that same day, deciding which styles to invest in further and which to scale back. Cheryl Kaplan, M. Gemi's President, joined us for an episode of the Glossy Podcast to discuss on-demand retail at scale, how to respond to customer reactions in real time and moving into brick-and-mortar.
Libby Callaway: 'Nashville isn't thinking small, by any means'May 4, 2017 28:06
When former fashion editor Libby Callaway relocated from New York City to Nashville, the industry there was still centered around star-spangled suits and dressing the Grand Ole Opry. Lots has changed since then. In a recent study, the NFA estimated the Nashville fashion industry to be worth $5.6 billion, putting it third behind New York and Los Angeles, as far as American fashion capitals go. On a recent trip back to New York, Callaway stopped in for the Glossy Podcast, where she discussed the need for organized support around Nashville’s fashion industry and the attitude shift around the market.
Laird + Partners CEO Patrick Yee: 'You can't win without strategy'Apr 26, 2017 24:18
Just two months in at his new position as CEO of the agency Laird + Partners, Patrick Yee has a clear idea of where he sees the industry heading -- and his team's role in making that happen. Yee, who left his post as Refinery 29’s evp of marketing and strategy to go agency-side, joined the Glossy Podcast to talk about the importance of knowing your end consumer, the parallels between media and retail, and the challenges facing CMOs today.
Tibi founder Amy Smilovic: 'We didn't consider see-now-buy-now for a minute'Apr 19, 2017 26:27
Tibi founder Amy Smilovic has seen a lot in the 20 years since she launched her brand, from the explosion of Amazon and Zara to the decline of the department store. Smilovic runs the Tibi brand, which she considers to be in the “advanced contemporary” market, with her husband. The company is self-operated, as Smilovic has intentionally steered clear of the demands of a higher-power board that would accompany an acquisition. Smilovic joined us on the Glossy Podcast to discuss her first two decades in fashion, and what it’s going to take for her to last another 20 years.
American Giant's Bayard Winthrop: 'I'm not afraid of Amazon'Apr 12, 2017 29:53
Bayard Winthrop, the founder of American Giant, is building out his apparel company at a snail’s pace compared to the quickening speed of fast fashion retail. That’s intentional. He joined us on the Glossy Podcast to discuss retail competition, the value of the in-store experience and the difficulties of scaling an American-made brand.
The Fashion Law’s Julie Zerbo: ‘I’m tired of fashion’s ploys and games’Apr 5, 2017 28:15
The areas of fashion and law don’t often intersect, but digital and social media’s proliferation has changed the game, with brands now more concerned about influencers, social media trolls and copycatting issues.
We hosted Julie Zerbo, who saw this as a gap in the market, and launched the Fashion Law six years ago. She has since become a keen observer of the vagaries of the market.
Bill Blass creative director Chris Benz: I've never taken fashion that seriouslyMar 22, 2017 28:37
Today, Bill Blass does close to no advertising, doesn’t adhere to the fashion calendar and does everything on e-commerce. And perhaps most interestingly, Chris Benz, its creative director, who joined us on this week’s Glossy Podcast, doesn’t even think of himself as a “serious fashion person.”
Why Rebecca Taylor is creating a Maple for fashionMar 14, 2017 27:44
Rebecca Taylor on changes in the fashion industry since the 90s, and how people consume fashion just like they watch TV.
VC Cheryl Cheng: ‘Fashion can’t be fixed with data’Mar 1, 2017 34:22
'Work in progress': Why fashion advertising remains complicatedFeb 15, 2017 23:42
Fashion advertising has turned a corner, and brands are trying hard to stay current when it comes to changing platforms and a new type of customer. On this week’s Glossy Podcast, two veterans in the fashion advertising space, Lloyd and Co. executives Doug Lloyd and Jodi Sweetbaum, joined us to discuss why brands in the fashion world are finding it difficult to get the basics right.
Brit + Co’s Brit Morin: ‘We’re in a digital civil war’Feb 8, 2017 31:39
While Brit + Co started in 2011 as a DIY destination for crafting, cooking and learning other new skills, it’s spread into a broader lifestyle site. Most recently, the team hired a new fashion reporter to expand coverage there. To build it out, founder Brit Morin is also focusing on video and educational classes. Morin joined the Glossy Podcast to discuss where Brit + Co is headed next, how the company participates in politics, and the evolution of content and commerce.
The Hundreds' co-founder Bobby Kim: Streetwear and fashion are like yin and yangFeb 1, 2017 33:09
The confluence of the streets and couture -- and the advent of social media -- has transformed the industry of streetwear. From a growth in “hustle” and the rise of re-selling to a genuine expansion of the streetwear community from the streets to inside Neiman Marcus, Bobby Kim has seen much of it happen.
Brother Vellies founder Aurora James: ‘I don’t need anyone’s approval’Jan 25, 2017 34:20
Aurora James’s path to becoming a fashion designer was anything but straight and narrow, and not at all what one could consider traditional.
The Glossy Podcast: Live from NRF 2017Jan 18, 2017 29:48
On this week’s episode of the podcast, Hilary Milnes, senior reporter, joins managing editor Shareen Pathak on the show floor at the NRF’s Retail’s Big Show, the flagship industry event in the retail industry, to talk about the biggest trends for 2017.
Tim Coppens on the Glossy Podcast: why creativity is the most important elementJan 5, 2017 33:48
For new designers entering the fashion industry today, knowing and understanding the fundamentals of running a business is deemed just as important as having the skills to design. Tim Coppens joins the podcast to discuss why creativity is most important.
Dia&Co CEO: 2017 will be a year of action for the plus-size marketDec 15, 2016 27:14
Dia&Co, the online styling service for plus-size women, was born out of a personal need of its co-founder Nadia Boujarwah. In just two years, the company — which began in 2014 — has secured four rounds of capital investment and has grown to employ more than 200 people. Boujarwah discussed the most challenging aspects, and why the most important element is improving the shopping experience for women.
Teen Vogue digital editor Phil Picardi: 'Don't underestimate young women'Dec 7, 2016 31:07
Phil Picardi is at the forefront of a new era for Teen Vogue—one that tackles the importance of masturbation, the personal stories of Native American women and the implications of congressional elections, as well as what Kendall Jenner just wore while out in L.A.
'Leadership isn't about sparkle': Rent the Runway's Jennifer HymanNov 30, 2016 35:17
For Jennifer Hyman, the journey is just beginning. The CEO of Rent the Runway, the darling fashion-tech company that rents designer clothing to women at low prices, said that her mission is to have every woman in the world paying for a subscription to fashion.
Glossier's Ali Weiss: 'We have to trust our vision for the brand'Nov 16, 2016 28:00
Glossier has grown astronomically since its launch in 2014 as a skincare brand born out of Emily Weiss’s beauty blog, Into the Gloss.
The brand has expanded to include more product categories from its initial offering of moisturizer, balm and face masks. Now the company carries a line of serums, lipsticks, eyebrow gel, a lightweight foundation, and a highlighter stick. With each new product launch, Glossier cements its position in the cool girls' beauty arsenal, with minimalist packaging and signature millennial pink hue.
Chromat designer Becca McCharen: I never identified with that 'selling of the dream'Nov 9, 2016 30:37
The democratization of fashion is being led not only by the information to which technology is giving us access, but also by the designers who are approaching the industry with a different mindset.
Becca McCharen, the founder and designer of the New York-based label Chromat, considers herself to be an industry outsider. Growing up, she didn’t realize that being a designer could be a real job. She went to school for architecture, not fashion. Her introduction to the industry was through Susie Lau’s blog, Style Bubble.
Birchbox co-founder Katia Beauchamp: Subscription boxes are not a bubbleNov 2, 2016 36:23
Let’s get it straight: Birchbox is not a sampling company.
That may surprise you: The New York-based beauty firm is perhaps best known for its beautiful boxes of makeup samples that get delivered to customers every month. But Katia Beauchamp, co-founder of Birchbox, is adamant that it’s about much more than that.
NYT Vanessa Friedman: 'The customer isn't always right'Oct 26, 2016 21:21
The customer is king. Except when it comes to fashion, according to The New York Times' fashion director and chief fashion critic, Vanessa Friedman.
The fashion industry is in the midst of upheaval. Consumers are demanding to get their hands on products as soon as they see them. Luxury designers from Burberry, Tommy Hilfiger, and Alexander Wang, to name a few, have responded by shifting their production schedules, or some elements within it, to offer see-now-buy-now straight off the runway.
KCD's Rachna Shah: 'There can only be so many designers'Oct 19, 2016 31:01
There may be no figure as connected in the world of fashion as that of the PR person. In an industry where a lot of marketing dollars flow exclusively toward PR, PR agencies operate in some ways as the nexus of the attention.
On this week’s podcast, Rachna Shah, managing director of KCD, one of the best-known PR, fashion and production firms in the industry, joins us to discuss the shifting role of PR and how the rise in digital outlets has changed the industry.
Designer Tanya Taylor: Success is not at all a reliable outcomeOct 12, 2016 29:02
The pressure on the fashion industry is increasing: The advent of new production and show cycles and a more complicated logistics operation is affecting not only the retailers and the brands, but the designers themselves. On this week’s Glossy Podcast, Tanya Taylor, designer of her eponymous women’s line, joined us to discuss how she is adapting to an industry in the throes of change.
On the Glossy Podcast: 'Store associates need to be retrained for digital'Oct 5, 2016 26:27
From customer data to in-store technology, the role of retail marketing teams is just one element within the fashion industry that's been shaken up in the digital era.
Retail marketing teams can no longer just focus on PR and creative elements. Denise Anza, the former svp of marketing at Saks Fifth Avenue and now a brand consultant, joined this week's Glossy Podcast to discuss the fast-shifting retail marketing landscape.
Metier Creative's Stacie Brockman: Influencer marketing is heading for a crashSep 28, 2016 31:09
Influencers are the hottest thing in the fashion space, letting fashion brands, distanced from their audiences for so long, feel more connected to them.
But the growth hasn’t come without its share of tensions. Legacy brands like Neiman Marcus are now outrightly blaming influencers and bloggers for changing consumer expectations faster than they can keep up.
ThirdLove CEO Heidi Zak: Retailers like to stick with what they knowSep 22, 2016 26:25
Bra shopping is about to get more interesting. A swathe of retailers are in the space, trying to take a piece of the $100 billion bra market that continues to be dominated by Victoria’s Secret.
One of them is ThirdLove, a company founder by Heidi Zak, who started the company when she found herself shopping at Victoria’s Secret in her 30s. Zak, formerly head of retail at Aeropostale, said she doesn’t called ThirdLove “lingerie” because “real women wake up in the morning to put on a bra and underwear,” not lingerie.
Harper's Bazaar's Joyann King: 'Editors have access nobody else does'Sep 13, 2016 30:35
As the ongoing democratization of fashion continues, there has been a drastic shift in the role of the industry's so-called gatekeepers. And nobody is as much a gatekeeper as the fashion editor. Usually seen front row at shows, these tastemakers have historically been the bridge between the designs and the customers.
“Covering shows has changed dramatically. What we used to do was go, come back, look at our boards and see what’s the story we want to tell our audiences,” said Joyann King, editor of HarpersBazaar.com on this week’s Glossy Podcast. “Now, we’re giving them that information directly from the ground. They want to see everything right then. In some ways we’re editing on the job.”
Laurie DeJong: 'Building a brand isn't about going out of the gate onto the runway'Sep 1, 2016 24:07
It’s almost New York Fashion Week and Laurie DeJong has just arrived from a show construction site near Manhattan's Penn Station. Par for the course, since DeJong, the CEO of LDJ Productions, is behind 65 fashion week shows, responsible for directing and producing one of New York's biggest events.
On this week's Glossy podcast, we caught up with DeJong to talk about how social media has changed fashion and her hacks for making it through the week alive. (Tip: Get a Metrocard and stick to the subway.)
On the Glossy Podcast: Kathleen Wright from Piece&CoAug 22, 2016 25:06
Tony King: Fashion designers need to focus on design, not marketingAug 17, 2016 25:59
On this week’s Glossy Podcast, Tony King, founder of King and Partners, and Inii Kim, creative director, joined us to talk about the changing mores inside fashion brands, how digital demands better marketers and what it was like doing e-commerce for Gucci two decades ago.
On the Glossy Podcast: Katherine PowerAug 8, 2016 31:29
Shira Carmi of Launch Collective: Vogue is no longer a guarantor of successAug 1, 2016 30:12
Designers design -- but they rarely know the business of design.
That’s where Launch Collective, a management firm that has launched the businesses for designers including Monique Pean and Tanya Taylor comes in.
On the Glossy Podcast: Combatant Gentleman co-founder Vishaal MelwaniJul 25, 2016 31:49
Vishaal Melwani, knows the men’s fashion business. The co-founder and creative director of Combatant Gentleman is a third generation tailor with 17 years of experience as an apprentice. He’s also part of a growing number of executives in the menswear industry who embodies his own customer: A millennial man.
“Men are getting more interested in what they’re wearing and how they’re wearing it,” said Melwani. It's this trend that's given rise to a number of new men’s fashion labels. But how men shop and stay loyal to a brand is something many brands are exploring and experimenting with.
On the Glossy Podcast: Alexis MaybankJul 17, 2016 31:16
Fashion is opening up. Old gatekeepers are moving on, being replaced by a new breed of consumers who double as fashion editors (and influencers.) Keeping this change in her sights, Alexis Maybank launched in April Project September, a new app that links brands with shoppers.
The twist: They shop via photos uploaded by users, who get a cut of the revenue each time a purchase happens.
The Glossy Podcast: How Lyst could drive people into brick-and-mortar storesJul 11, 2016 31:54
Luxury brands have long resisted change, but a changing consumer mindset is forcing a revolution.
That revolution needs some handholding.
Lyst is a fashion e-commerce aggregators that lets people shop from brands like Proenza Schouler, Valentino or even Asos is one of those guiding lights — helping brands make sense of e-commerce and build marketplaces to appeal to a new type of consumer.
On the Glossy Podcast: Timo Weiland and Steven KolbJul 4, 2016 33:48
A shifting consumer mindset has forced the fashion industry to try to adapt, but the effect of those adaptations on the designers themselves hasn’t completely been understood. But digital pressure — symptoms include a new show cycle and a more complicated logistics process — has certainly affected designers. In fact, a string of high-profile departures from creative directors last year were caused, say observers, by the increasing “designer burnout” in the industry.
Glossy Podcast: How Kit and Ace opened 63 locations in two yearsJun 20, 2016 30:12
In two years, Kit and Ace, the technical apparel -- don’t call it athleisure! -- brand founded by Chip Wilson’s wife and son, Shannon and JJ Wilson, has grown at a breakneck speed, with 63 locations in two years. It came in hot, arriving just after the functional-but-stylish clothing boom in the U.S. Lacey Norton, head of retail at the company, joined this week’s Glossy Podcast to talk about growing too fast, creating a brand’s own identity and if athleisure can really scale.
Glossy Podcast: WGSN knows what will be hot in fashion in 2018Jun 13, 2016 31:46
The world of trend forecasting has a special place in fashion — the traditional fashion calendar runs, after all, anywhere between six months to a year and is based on both macro and micro trends in the economy, the workplace and on the ground.
Behind many brands’ decisions to show capes or culottes on runways and in shows is WGSN, or World Global Style Network, a trend-tracking and research tool whose designers, buyers and merchandising clients use it to decide clothing and apparel choices from color to cut to fabric.
The Glossy Podcast: The future of connected objects is hapticsJun 6, 2016 29:35
Billie Whitehouse is in the business of creating an “enchanted” future.
A lot of what the designer and founder of Wearable Experiments says sounds like something right out of “Minority Report.” But Whitehouse says she envisions the connected future as being closer to Harry Potter in reality. Whitehouse, the brains behind Durex’s “Fundawear” connected underwear and the creator of soon-to-be-launched smart yoga pants (they correct your form), joined us this week on the Glossy Podcast.
Uri Minkoff: A reckoning is comingMay 31, 2016 38:23
When it comes to in-store tech, the industry often points to the Rebecca Minkoff brand as a success. Its smart mirror technology and emphasis on bringing the online shopping experience to its five retail stores is widely touted as proof that it is possible for fashion to be tech-forward.
The tech brains behind the operation is Uri Minkoff, brother to designer Rebecca and CEO of the brand, who last year also launched his own eponymous ready-to-wear mens collection. Minkoff, who is a special executive in the sense that is actually embodies his own customer — young and digitally savvy — joined this week’s podcast.
On the Glossy Podcast: Susan Naci says fear is crippling fashion brandsMay 23, 2016 29:41
Susan Naci loves to talk about fear. The 32 Laight Street Partners investor is struck by how many decisions by VCs, startups and big brands are all driven by that most crippling of emotions. People are so afraid of not seeing scale or growth, that they often miss out on the best ideas. Naci, formerly the CEO of lux beauty sub-box Glossybox, joined this week’s episode of the Glossy podcast.
How John Varvatos is changing how it markets to menMay 16, 2016 27:13
John Varvatos is the epitome of cool — and it’s Nate Poeschl’s job to keep it that way. The director of digital marketing at the hip men’s brand joined this week’s Glossy Podcast to talk men’s fashion and the need for a more logical fashion production cycle.
Trey Laird: Fashion brands have ‘layers of bullshit’May 9, 2016 32:55
Trey Laird’s only “wearable” is a bracelet from Africa. It’s telling because the rest of Laird’s points of view on luxury and fashion are pretty traditional. Makes sense: Laird, the creative director and founder of Laird + Partners and the former head of brand at Donna Karan is part of a stable of fashion branding greats who remember when outdoor advertising was considered avant garde in fashion.
Spring CEO Alan TischMay 2, 2016 33:29
Every Monday, we’ll bring you a conversation with someone movingthings along in the fashion or luxury industries. On this first,very-special episode, we brought the founder of a company that hasbecome one of the more intriguing success stories in the mobilefashion space in the last three years. Alan Tisch, founder ofSpring, launched the mobile shopping app three years ago to solvetwo problems: To create a marketplace that fulfilled both supplyand demand while offering trustworthy online shopping -- all on aphone.