Mike Taber and Rob Walling

Startups For the Rest of Us

Startup Tales from Two Software Entrepreneurs
Startups For the Rest of Us

Description

The podcast that helps developers be awesome at launching software products.

Episodes

TinySeed Tales 3 | The Best News Ever and the Slog

Nov 7, 2019 20:40

Description:

Show Notes Rob follows up with Craig Hewitt of Castos, as he shares some big news on the podcast

      Related StoriesCastos 1 | A Non-Technical SaaS FounderTinySeed Tales | Season 1 Trailer (Castos) 

Episode 469 | Key Takeaways from MicroConf Europe 2019

Nov 5, 2019 34:08

Description:

Show Notes In this episode of Startups For The Rest Of Us, Rob and Mike walk you through some of the talks and key takeways from MicroConf Europe 2019. Items mentioned in this episode: MicroConf MicroConf Europe Balsamiq HubSpot picture of an evening reception at MicroConf Europe 2019 at Vala Beach  

       

TinySeed Tales 2 | Riding the Startup Wave

Oct 31, 2019 21:30

Description:

Show Notes Rob continues his conversation with Craig Hewitt of Castos in this week’s episode of “TinySeed Tales”.

       

Episode 468 | Tables Are Turned As Tracy Osborn Interviews Rob About the Past Year

Oct 29, 2019 38:46

Description:

Show Notes In this episode of Startups For The Rest Of Us, the tables have turned as Tracy Osborn interviews Rob about his past year. They talk life after Drip, focusing on the backstory of TinySeed and the ups and downs that have come along since its launch. Items mentioned in this episode: TinySeed TracyOsborn

      Related StoriesEpisode 469 | Key Takeaways from MicroConf Europe 2019Episode 467 | “A Life-Changing Exit” with Adii Pienaar of ConversioEpisode 466 | Q&A with Craig Hewitt 

TinySeed Tales 1 | A Non-Technical SaaS Founder

Oct 24, 2019 19:34

Description:

Show Notes Rob starts his new podcast series “TinySeed Tales,” with an interview with Craig Hewitt of Castos.

      Related StoriesTinySeed Tales | Season 1 Trailer (Castos) 

Episode 467 | “A Life-Changing Exit” with Adii Pienaar of Conversio

Oct 22, 2019 43:18

Description:

Show Notes In this episode of Startups For The Rest Of Us, Rob talks with Adii Pienaar of Conversio, about his life changing exit, when and why he decided to sell, and what the whole process was like. Items mentioned in this episode: Conversio TinySeed Adii.me Discretion Capital

      Related StoriesEpisode 466 | Q&A with Craig HewittEpisode 465 | A Bluetick Update from Mike TaberEpisode 464 | Highs, Lows, and Building Your First Sales Process with Steli Efti 

TinySeed Tales | Season 1 Trailer (Castos)

Oct 17, 2019 1:18

Description:

Show Notes Rob introduces “TinySeed Tales”, a show that follows one SaaS founder week by week through their struggles, failures, and victories.

       

Episode 466 | Answering Listener Questions With Craig Hewitt

Oct 15, 2019 40:49

Description:

Show Notes In this episode of Startups For The Rest Of Us, Craig Hewitt returns to the show to answer a number of listener questions on topics including productized services, podcasting, and more. Items mentioned in this episode: Bean Ninjas Podcast Motor LeadFuze Castos TinySeed Transcript Rob: In this episode of Startups for the Rest […]

      Related StoriesEpisode 331 | Transitioning from Productized Services to SaaS with Brian CaselEpisode 465 | A Bluetick Update from Mike TaberEpisode 464 | Highs, Lows, and Building Your First Sales Process with Steli Efti 

Episode 465 | A Bluetick Update from Mike Taber

Oct 8, 2019 46:52

Description:

Show Notes In this episode of Startups For The Rest Of Us, Rob checks in with Mike Taber on his progress with Bluetick. They talk about Mike’s motivation, specifically over the long term , the continuing Google security audit, differentiating from competitors and more. Items mentioned in this episode: MicroConf State of Independent SaaS Survey […]

      Related StoriesEpisode 458 | The Return of Mike TaberEpisode 461 | Doubling Down on BluetickEpisode 466 | Q&A with Craig Hewitt 

Episode 464 | Highs, Lows, and Building Your First Sales Process with Steli Efti

Oct 1, 2019 46:24

Description:

Show Notes In this episode of Startups For The Rest Of Us, Rob talks with Steli Efti of Close.com, about his highs and lows of the past year as well as a in depth dive into starting your first sales process. Items mentioned in this episode: Close.com MicroConf Europe The Startup Chat Zapier CartHook LeadFuze

      Related StoriesEpisode 463 | Troubleshooting Enterprise Sales (A Founder Hotseat with David Heller)Episode 462 | Competing Against a 900 lb. Gorilla, Splitting from Your Co-founder, and More Listener Questions (with Jeff Epstein)Episode 461 | Doubling Down on Bluetick 

Episode 463.5 | Be Part of “The State of Independent SaaS”

Sep 28, 2019 4:19

Description:

Show Notes In this half episode of Startups For The Rest Of Us, Rob announces the inaugural state of independent SaaS survey. A survey that looks at SaaS benchmarks for non-venture backed companies and how you can participate. Items mentioned in this episode: State of Independent SaaS Survey Rob’s Video setup

      Related StoriesEpisode 233 | 7 Takeaways from MicroConf Vegas 2015Episode 260 | What is the One Metric That Matters?Episode 451 | Stellar Growth, Platform Risk, Layoffs and Powering Through Roadblocks with Laura Roeder 

Episode 463 | Troubleshooting Enterprise Sales (A Founder Hotseat with David Heller)

Sep 24, 2019 34:49

Description:

Show Notes In this episode of Startups For The Rest Of Us, Rob does a Founder Hotseat with David Heller of Reimbi, about dealing with his specific issues with enterprise sales. Items mentioned in this episode: Reimbi TinySeed

      Related StoriesEpisode 462 | Competing Against a 900 lb. Gorilla, Splitting from Your Co-founder, and More Listener Questions (with Jeff Epstein)Episode 459 | From Day Job to Productized Service to Fast-Growing SaaS as a Non-Technical FounderEpisode 321 | How to Take Your SaaS Upmarket 

Episode 462 | Competing Against an 800 lb. Gorilla, Splitting from Your Co-founder, and More Listener Questions (with Jeff Epstein)

Sep 17, 2019 38:44

Description:

In this episode of Startups For The Rest Of Us, Rob along with co-host Jeff Epstein, answer a number of listener questions on topics including competing against a giant company, splitting from a co-founder, having enough features and more. Items mentioned in this episode: MicroConf TinySeed

      Related StoriesEpisode 452 | LinkedIn Outreach, New Features vs. Fixing Bugs and More Listener Questions with Jordan GalEpisode 417 | Pulling Out Profits, Building Features vs. Integrating, Marketing a Podcast, and More Listener QuestionsEpisode 461 | Doubling Down on Bluetick 

Episode 461 | Doubling Down on Bluetick

Sep 10, 2019 48:58

Description:

Show Notes In this episode of Startups For The Rest Of Us, Rob checks in with Mike Taber’s progress on Bluetick. They revisit some topics that were brought up from their last episode together including motivation, personal retreat, accountability, the Google audit and more. Items mentioned in this episode: Bluetick TinySeed Airmail Zapier

      Related StoriesEpisode 458 | The Return of Mike TaberEpisode 460 | Funded Competition, Growing an Email Newsletter Audience, White-Labeling and More Listener QuestionsEpisode 459 | From Day Job to Productized Service to Fast-Growing SaaS as a Non-Technical Founder 

Episode 460 | Funded Competition, Growing an Email Newsletter Audience, White-Labeling and More Listener Questions

Sep 3, 2019 39:39

Description:

Show Notes In this episode of Startups For The Rest Of Us, Rob and co-host Tracy Osborn answer a number of listener questions on topics including funded competition, growing an email newsletter audience, white-labeling and more. Items mentioned in this episode: MicroConf Europe MicroConf APSE.io Build Blockchain Tech UpCounsel Tracy Osborn

      Related StoriesEpisode 459 | From Day Job to Productized Service to Fast-Growing SaaS as a Non-Technical FounderEpisode 458 | The Return of Mike TaberEpisode 457 | Starting a Marketplace, Marketing Channels, Resellers, and More Listener Questions 

Episode 459 | From Day Job to Productized Service to Fast-Growing SaaS as a Non-Technical Founder

Aug 27, 2019 37:07

Description:

Show Notes In this episode of Startups For The Rest Of Us, Rob interviews Craig Hewitt of Castos, about the unique set of challenges to starting and growing a SaaS product as a non-technical founder. Items mentioned in this episode: RogueStartups TinySeed Podcast Motor Seriously Simple Podcasting    

      Related StoriesEpisode 458 | The Return of Mike TaberEpisode 457 | Starting a Marketplace, Marketing Channels, Resellers, and More Listener QuestionsEpisode 456 | Launching a 2nd Product + Revisiting Freemium with Ruben Gamez 

Episode 458 | The Return of Mike Taber

Aug 20, 2019 52:32

Description:

Show Notes In this episode of Startups For The Rest Of Us, Mike returns to the podcast to give updates on the fate of Bluetick as well as progress updates on his motivation and health. Items mentioned in this episode: BlueTick Seriously Simple Podcasting FounderCafe  

      Related StoriesEpisode 448 | Let’s Talk About BluetickEpisode 457 | Starting a Marketplace, Marketing Channels, Resellers, and More Listener QuestionsEpisode 456 | Launching a 2nd Product + Revisiting Freemium with Ruben Gamez 

Episode 457 | Starting a Marketplace, Marketing Channels, Resellers, and More Listener Questions

Aug 13, 2019 28:22

Description:

Show Notes In this episode of Startups For The Rest Of Us, Rob answers a number of listener questions on topics including starting a marketplace, marketing channels, resellers and more. Items mentioned in this episode: Kiwi for Gmail TaskTrain RobWalling.com

      Related StoriesEpisode 449 | Two-Sided Marketplaces, How Much Testing is Too Much, and More Listener QuestionsEpisode 360 | The One Where Rob Takes Over the ShowEpisode 456 | Launching a 2nd Product + Revisiting Freemium with Ruben Gamez 

Episode 456 | Launching a 2nd Product + Revisiting Freemium with Ruben Gamez

Aug 6, 2019 47:58

Description:

Show Notes In this episode of Startups For The Rest Of Us, Rob interviews Ruben Gamez of Bidsketch, about his 10 plus years of bootstrapping, lessons learned, improved decision making, and his new product. Items mentioned in this episode: Docsketch FounderCafe ZenFounder AppSumo

      Related StoriesEpisode 455 | “Things I Would Have Done Differently” with Tracy Osborn of WeddingLovelyEpisode 454 | Overcoming Fear (Throwback Episode)Episode 451 | Stellar Growth, Platform Risk, Layoffs and Powering Through Roadblocks with Laura Roeder 

Episode 455 | “Things I Would Have Done Differently” with Tracy Osborn of WeddingLovely

Jul 30, 2019 48:28

Description:

In this episode of Startups For The Rest Of Us, Rob talks with Tracy Osborn about things she would of done differently during the 9 years she ran WeddingLovely.       Related StoriesEpisode 454 | Overcoming Fear (Throwback Episode)Episode 451 | Stellar Growth, Platform Risk, Layoffs and Powering Through Roadblocks with Laura RoederEpisode 450 | Founder Hotseat: Matt Wensing of SimSaaS on Making Consistent, Needle-Moving Progress 

Episode 454 | Overcoming Fear (Throwback Episode)

Jul 23, 2019 0:00

Description:

In this episode of Startups For The Rest Of Us, Rob does a throwback episode. Almost 9 years to the day Rob and Mike published episode 14 about overcoming fear and taking risks which is a message that is still applicable today.       Related StoriesEpisode 451 | Stellar Growth, Platform Risk, Layoffs and Powering Through Roadblocks with Laura RoederEpisode 450 | Founder Hotseat: Matt Wensing of SimSaaS on Making Consistent, Needle-Moving ProgressEpisode 449 | Two-Sided Marketplaces, How Much Testing is Too Much, and More Listener Questions 

Episode 453 | How a Non-Technical Founder Built and Sold a Multi-million Dollar SaaS Startup with Jeff Epstein

Jul 16, 2019 45:20

Description:

In this episode of Startups For The Rest Of Us, Rob interviews Jeff Epstein, Founder of Ambassador, about building and selling his multi-million dollar startup as a non-technical founder. They dive deep into the details of the acquisition and the toll it took on him.       Related StoriesEpisode 239 | Email List Building From Zero to 1,000: Part IIEpisode 288 | How to Choose and Test a Paid Marketing ChannelEpisode 294 | Back of the Envelope Business Model Test 

Episode 452 | LinkedIn Outreach, New Features vs. Fixing Bugs and More Listener Questions with Jordan Gal

Jul 9, 2019 36:57

Description:

In this episode of Startups For The Rest Of Us, Rob and Jordan Gal answer a number of listener questions on topics including LinkIn outreach, building features versus fixing bugs and more.       Related StoriesEpisode 417 | Pulling Out Profits, Building Features vs. Integrating, Marketing a Podcast, and More Listener QuestionsEpisode 419 | VC Prospecting Emails, Building Features vs. Integrations and More Listener QuestionsEpisode 238 | Email List Building From Zero to 1,000: Part I 

Episode 451 | Stellar Growth, Platform Risk, Layoffs and Powering Through Roadblocks with Laura Roeder

Jul 2, 2019 0:00

Description:

In this episode of Startups For The Rest Of US, Rob interview Laura Roeder, Founder and CEO of MeetEdgar. They talk about her fast success with growing MeetEdgar, dealing with platform risks, and the humbling experience with her second venture.       Related StoriesEpisode 450 | Founder Hotseat: Matt Wensing of SimSaaS on Making Consistent, Needle-Moving ProgressEpisode 449 | Two-Sided Marketplaces, How Much Testing is Too Much, and More Listener QuestionsEpisode 448 | Let’s Talk About Bluetick 

Episode 450 | Founder Hotseat: Matt Wensing of SimSaaS on Making Consistent, Needle-Moving Progress

Jun 25, 2019 0:44:32

Description:

In this episode of Startups For The Rest Of US, Rob does a Founder Hotseat interview with Matt Wensing of SimSaaS. They talk about how to develop a strong cadence of work as a one person company.        Related StoriesEpisode 449 | Two-Sided Marketplaces, How Much Testing is Too Much, and More Listener QuestionsEpisode 448 | Let’s Talk About BluetickEpisode 447 | Platform Risk, Pricing, and Customer Development 

Episode 449 | Two-Sided Marketplaces, How Much Testing is Too Much, and More Listener Questions

Jun 18, 2019 0:35:17

Description:

In this episode of Startups For The Rest Of Us, Rob along with co-host Tracy Osborn answer a number of listener questions on topics including two side marketplaces, automated testing, building like-minded relationships and more.          CommentsThanks for answering the question on testing. Sounds like what ... by Chris PalmerDelightful time cohosting. Thanks for having me! by Tracy OsbornRelated StoriesEpisode 448 | Let’s Talk About BluetickEpisode 447 | Platform Risk, Pricing, and Customer DevelopmentEpisode 446 | How to Build More Successful Integrations 

Episode 448 | Let’s Talk About Bluetick

Jun 11, 2019 0:52:38

Episode 447 | Platform Risk, Pricing, and Customer Development

Jun 4, 2019 0:39:32

Episode 446 | How to Build More Successful Integrations

May 28, 2019 0:34:59

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about how to build more successful integrations. They discuss how to approach the different areas of risk including work estimates, API integration, co-marketing opportunities and more.        Related StoriesEpisode 445 | Why Absolute Thinking Is ALWAYS BadEpisode 444 | Our Biggest Regrets, Feelings of Isolation, Impact of Management Tasks on Deep Work and More Listener QuestionsEpisode 443 | Determining Which Signals Matter, Staying on Task Without Extrinsic Motivation, and More Listener Questions 

Episode 445 | Why Absolute Thinking Is ALWAYS Bad

May 21, 2019 0:50:43

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about some of the pitfalls of absolute thinking. Things are rarely black and white, they are more nuanced and on a spectrum. The guys explore the advantages to this approach.        Related StoriesEpisode 444 | Our Biggest Regrets, Feelings of Isolation, Impact of Management Tasks on Deep Work and More Listener QuestionsEpisode 443 | Determining Which Signals Matter, Staying on Task Without Extrinsic Motivation, and More Listener QuestionsEpisode 442 | Corporate Structures and How the Choice You Make Now Can Impact You Years Down the Line 

Episode 444 | Our Biggest Regrets, Feelings of Isolation, Impact of Management Tasks on Deep Work and More Listener Questions

May 14, 2019 0:40:42

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike answer a number of listener questions on topics including what are their biggest regrets, how to deal with the loneliness of building a startup, and task management.        Related StoriesEpisode 443 | Determining Which Signals Matter, Staying on Task Without Extrinsic Motivation, and More Listener QuestionsEpisode 442 | Corporate Structures and How the Choice You Make Now Can Impact You Years Down the LineEpisode 441 | Revisiting 2019 Goals, Why Remote Companies Grow Slower, and A Couple Listener Questions 

Episode 443 | Determining Which Signals Matter, Staying on Task Without Extrinsic Motivation, and More Listener Questions

May 7, 2019 0:40:32

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike answer a number of listener questions on topics including which signals matter, staying on task without external motivation, and how they manage their time.        Related StoriesEpisode 442 | Corporate Structures and How the Choice You Make Now Can Impact You Years Down the LineEpisode 441 | Revisiting 2019 Goals, Why Remote Companies Grow Slower, and A Couple Listener QuestionsEpisode 440 | How to Build Case Studies That Don’t Suck 

Episode 442 | Corporate Structures and How the Choice You Make Now Can Impact You Years Down the Line

Apr 30, 2019 0:27:52

Description:

In this episode of Startups For The Rest Of Us, Rob and Einar Vollset talk through the different kinds of corporate entities, how they differ, and how they can impact you in the future.        Related StoriesEpisode 441 | Revisiting 2019 Goals, Why Remote Companies Grow Slower, and A Couple Listener QuestionsEpisode 440 | How to Build Case Studies That Don’t SuckEpisode 439 | 9 Key Takeaways from MicroConf 2019 

Episode 441 | Revisiting 2019 Goals, Why Remote Companies Grow Slower, and A Couple Listener Questions

Apr 23, 2019 0:47:51

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike revisit their 2019 goals. The guys check in to see if they are on pace with their 2019 goals and well as discuss some topics including why remote companies grow slower.          CommentsMy biggest question is: What kind of final enemy in a DND game ... by Christoph Engelhardt 

Episode 440 | How to Build Case Studies That Don’t Suck

Apr 16, 2019 0:30:00

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about the process of putting together a case study and reasons why you would do it. They also share some additional thoughts on this years MicroConf and its future.          CommentsGreat episode as always! You mentioned a book called the Hero's ... by SarahRelated StoriesEpisode 439 | 9 Key Takeaways from MicroConf 2019Episode 438 | Casual Conversations with Rob & MikeEpisode 437 | Monetizing B2C, Selling a Small SaaS, and More Listener Questions 

Episode 439 | 9 Key Takeaways from MicroConf 2019

Apr 9, 2019 0:34:04

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about their 9 key takeaways from MicroConf 2019. They give a brief synopsis of some of the talks from both starter and growth edition.         

Episode 438 | Casual Conversations with Rob & Mike

Apr 2, 2019 0:38:45

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike have a casual conversation about what's going on with each other recently. Some of the topics they touch on include Dungeons & Dragons, personal computer setups, new ideas for microconf, and Bluetick/TinySeed updates.        Related StoriesEpisode 437 | Monetizing B2C, Selling a Small SaaS, and More Listener QuestionsEpisode 436 | How to Respond to Customer SuggestionsEpisode 435 | The Value of Startup Accelerators, Better Onboarding, Liability Insurance, and More Listener Questions 

Episode 437 | Monetizing B2C, Selling a Small SaaS, and More Listener Questions

Mar 26, 2019 0:40:37

Description:

In this episode of Startups For The Rest Of US, Rob and Mike answer a number of listener questions on topics including monetizing B2C, selling a small SaaS,and insurance. They also get a update from a past listener's question.        Related StoriesEpisode 435 | The Value of Startup Accelerators, Better Onboarding, Liability Insurance, and More Listener QuestionsEpisode 436 | How to Respond to Customer SuggestionsEpisode 434 | SaaS KPIs You Should Focus on From Day 1 

Episode 436 | How to Respond to Customer Suggestions

Mar 19, 2019 0:31:22

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about how to respond to customer suggestions. The topic was inspired by a Tweet by Ken Wallace, the guys give six approaches they use to tackle this issue and as well as some additional thoughts.        Related StoriesEpisode 435 | The Value of Startup Accelerators, Better Onboarding, Liability Insurance, and More Listener QuestionsEpisode 434 | SaaS KPIs You Should Focus on From Day 1Episode 433 | Managing Your Emotions, the Cost of an MVP, and More Listener Questions 

Episode 435 | The Value of Startup Accelerators, Better Onboarding, Liability Insurance, and More Listener Questions

Mar 12, 2019 0:35:52

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike answer a number of listener questions on topics including the value of startup accelerators, onboarding, liability insurance and more.        Related StoriesEpisode 433 | Managing Your Emotions, the Cost of an MVP, and More Listener QuestionsEpisode 429 | Building a Launch List of 5,900 and Grinding Out Customer DevelopmentEpisode 434 | SaaS KPIs You Should Focus on From Day 1 

Episode 434 | SaaS KPIs You Should Focus on From Day 1

Mar 5, 2019 0:39:48

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about what KPI's to look at when launching, key metrics you should track, and what they should be.        Related StoriesEpisode 433 | Managing Your Emotions, the Cost of an MVP, and More Listener QuestionsEpisode 432 | How to Indirectly Overcome Sales ObjectionsEpisode 431 | Converting Free Users to Paid, Vesting, Business Ethics, and More Listener Questions 

Episode 433 | Managing Your Emotions, the Cost of an MVP, and More Listener Questions

Feb 26, 2019 0:39:58

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike answer a number of listener questions on topics including managing emotions, cost of an MVP, taking a business idea and more.        Related StoriesEpisode 429 | Building a Launch List of 5,900 and Grinding Out Customer DevelopmentEpisode 432 | How to Indirectly Overcome Sales ObjectionsEpisode 431 | Converting Free Users to Paid, Vesting, Business Ethics, and More Listener Questions 

Episode 432 | How to Indirectly Overcome Sales Objections

Feb 19, 2019 0:28:50

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about how to indirectly overcome sales objections. Solving the problem of having to answer some of the same questions numerous times, the guys come up with some ways to combat sale objections when you're not in a direct conversation with the potential customer.        Related StoriesEpisode 431 | Converting Free Users to Paid, Vesting, Business Ethics, and More Listener QuestionsEpisode 430 | What to Look For In a Co-FounderEpisode 429 | Building a Launch List of 5,900 and Grinding Out Customer Development 

Episode 431 | Converting Free Users to Paid, Vesting, Business Ethics, and More Listener Questions

Feb 12, 2019 0:38:20

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike answer a number of listener questions on topics including, converting free users to paid, vesting, business ethics and more.        Related StoriesEpisode 430 | What to Look For In a Co-FounderEpisode 429 | Building a Launch List of 5,900 and Grinding Out Customer DevelopmentEpisode 428 | Building Relationships with Agency Partners, Determining Equity Splits, and More Listener Questions 

Episode 430 | What to Look For In a Co-Founder

Feb 5, 2019 0:34:59

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about what to look for in a co-founder. They touch on different aspects of evaluating someone for the role including, honesty/integrity, skill-set vs future skill-set, fixed mindset vs. growth and more.        Related StoriesEpisode 429 | Building a Launch List of 5,900 and Grinding Out Customer DevelopmentEpisode 428 | Building Relationships with Agency Partners, Determining Equity Splits, and More Listener QuestionsEpisode 427 | Scaling a Software Product, Raising Prices, When to Consider CRM, and More Listener Questions 

Episode 429 | Building a Launch List of 5,900 and Grinding Out Customer Development

Jan 29, 2019 0:38:43

Description:

In this episode of Startups For The Rest Of Us, Rob talks with Derrick Reimer about his new product Level. They go through the development timeline as Derrick gives insights on the early access phase, alpha testing, taking pre-orders, and going live with the MVP.        Related StoriesEpisode 428 | Building Relationships with Agency Partners, Determining Equity Splits, and More Listener QuestionsEpisode 427 | Scaling a Software Product, Raising Prices, When to Consider CRM, and More Listener QuestionsEpisode 426 | Getting Started with Event Tracking 

Episode 428 | Building Relationships with Agency Partners, Determining Equity Splits, and More Listener Questions

Jan 22, 2019 0:28:37

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike answer a number of listener questions on topics including building relationships with agency partners, selling across different currencies, determining equity splits, and more.          CommentsRegarding the equity split question, you missed mentioning ... by RobRelated StoriesEpisode 427 | Scaling a Software Product, Raising Prices, When to Consider CRM, and More Listener QuestionsEpisode 426 | Getting Started with Event TrackingEpisode 425 | How to Launch a Product Into a Mature Market 

Episode 427 | Scaling a Software Product, Raising Prices, When to Consider CRM, and More Listener Questions

Jan 15, 2019 0:27:27

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike answer a number of listener questions, the topics include scaling a software product, raising prices, and when to use a CRM.        Related StoriesEpisode 426 | Getting Started with Event TrackingEpisode 425 | How to Launch a Product Into a Mature MarketEpisode 424 | Our Predictions for 2019 

Episode 426 | Getting Started with Event Tracking

Jan 8, 2019 0:25:16

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about getting started with event tracking. They share some tips and tricks, 3 Core Lifecycle Events, and the purpose/importance for tracking each event.        Related StoriesEpisode 425 | How to Launch a Product Into a Mature MarketEpisode 424 | Our Predictions for 2019Episode 423 | Our Goals for 2019 

Episode 425 | How to Launch a Product Into a Mature Market

Jan 1, 2019 0:37:27

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about how to launch a product into a mature market. They give a definition of what a mature market is, list some examples of established players in different markets, discuss how to tell if you should enter a particular market and how to execute on it.        Related StoriesEpisode 417 | Pulling Out Profits, Building Features vs. Integrating, Marketing a Podcast, and More Listener QuestionsEpisode 424 | Our Predictions for 2019Episode 423 | Our Goals for 2019 

Episode 424 | Our Predictions for 2019

Dec 25, 2018 0:41:27

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike make their predictions for 2019. They also look back at their 2018 predictions and rate how they did.        Related StoriesEpisode 423 | Our Goals for 2019Episode 422 | Impact of GDPR on Mailing Lists, Keyword Stuffing, Shady Competition, and More Listener QuestionsEpisode 421 | The “Science” of Why “Charge More” Works 

Episode 423 | Our Goals for 2019

Dec 18, 2018 0:47:00

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike set their goals for 2019 as well check in and rate how they did for their 2018 goals.        Related StoriesEpisode 422 | Impact of GDPR on Mailing Lists, Keyword Stuffing, Shady Competition, and More Listener QuestionsEpisode 421 | The “Science” of Why “Charge More” WorksEpisode 420 | An Alternative Form of Startup Funding 

Episode 422 | Impact of GDPR on Mailing Lists, Keyword Stuffing, Shady Competition, and More Listener Questions

Dec 11, 2018 0:39:26

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike answer a number of listener questions on topics including the impact of GDPR, pruning e-mail lists, TinySeed and more.        Related StoriesEpisode 421 | The “Science” of Why “Charge More” WorksEpisode 420 | An Alternative Form of Startup FundingEpisode 419 | VC Prospecting Emails, Building Features vs. Integrations and More Listener Questions 

Episode 421 | The “Science” of Why “Charge More” Works

Dec 4, 2018 0:33:00

Description:

In this episode of Startups For The Rest Of Us inspired by a Patrick McKenzie tweet, Rob and Mike talk about the science of why charging more works.        Related StoriesEpisode 413 | How Lucidchart Grew to 13 Million Users with FreemiumEpisode 420 | An Alternative Form of Startup FundingEpisode 419 | VC Prospecting Emails, Building Features vs. Integrations and More Listener Questions 

Episode 420 | An Alternative Form of Startup Funding

Nov 27, 2018 0:30:18

Description:

In this episode of Startups For The Rest Of Us, Rob and Einar Vollset talk about their alternative form of startup funding, Tiny Seed. They talk about why they started an accelerator, and some of the key differentiators that separates them from typical accelerators.          CommentsFlippa.com, allsideprojects.com and 1kprojects.com. by RobHey, What was the place where they were selling side projects ... by Will GantRelated StoriesEpisode 419 | VC Prospecting Emails, Building Features vs. Integrations and More Listener QuestionsEpisode 418 | Creators Versus FansEpisode 417 | Pulling Out Profits, Building Features vs. Integrating, Marketing a Podcast, and More Listener Questions 

Episode 419 | VC Prospecting Emails, Building Features vs. Integrations and More Listener Questions

Nov 20, 2018 0:31:47

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike answer a number of listener questions on topics including VC prospecting emails, building features vs. integration, buying software businesses and more.        Related StoriesEpisode 417 | Pulling Out Profits, Building Features vs. Integrating, Marketing a Podcast, and More Listener QuestionsEpisode 418 | Creators Versus FansEpisode 416 | MicroConf Europe 2018 Recap 

Episode 418 | Creators Versus Fans

Nov 13, 2018 0:36:43

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about creators versus fans. They discuss some cautionary tales of building products on someone else's platform and the potential risks.        Related StoriesEpisode 417 | Pulling Out Profits, Building Features vs. Integrating, Marketing a Podcast, and More Listener QuestionsEpisode 416 | MicroConf Europe 2018 RecapEpisode 415 | Product-Founder Fit, Stairstepping, Free Trials vs. Money Back Guarantees, and More Listener Questions 

Episode 417 | Pulling Out Profits, Building Features vs. Integrating, Marketing a Podcast, and More Listener Questions

Nov 6, 2018 0:33:53

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike answer a number of listener questions on topics including how to market a podcast, what to do with business profits, building features and more.          CommentsApple has been resently silently removing shows who are keyword ... by Glenn BennettRelated StoriesEpisode 416 | MicroConf Europe 2018 RecapEpisode 415 | Product-Founder Fit, Stairstepping, Free Trials vs. Money Back Guarantees, and More Listener QuestionsEpisode 414 | Content Promotion Tactics 

Episode 416 | MicroConf Europe 2018 Recap

Oct 30, 2018 0:27:33

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike recap MicroConf Europe 2018. The guys go through the list of the two day event and highlight some of their key takeaways from each of the speaker presentations.         

Episode 415 | Product-Founder Fit, Stairstepping, Free Trials vs. Money Back Guarantees, and More Listener Questions

Oct 23, 2018 0:41:32

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike answer a number of listener questions on topics including trials versus money back guarantees, product founder fit, the stair-step approach, and more.        Related StoriesEpisode 414 | Content Promotion TacticsEpisode 413 | How Lucidchart Grew to 13 Million Users with FreemiumEpisode 412 | The Pitfalls of Several Commonly Recommended Marketing Tactics 

Episode 414 | Content Promotion Tactics

Oct 16, 2018 0:33:52

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about content promotion tactics. Breaking the tactics down in three categories (Social Media, SEO, and E-mail Marketing), the guys share thoughts and expand based on some previously written articles on the topic.        Related StoriesEpisode 412 | The Pitfalls of Several Commonly Recommended Marketing TacticsEpisode 413 | How Lucidchart Grew to 13 Million Users with FreemiumEpisode 411 | Bootstrapping vs. Funding: 19 Questions To Ask 

Episode 413 | How Lucidchart Grew to 13 Million Users with Freemium

Oct 9, 2018 0:30:26

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about how Lucidchart grew to 13 million users with freemium. They point how effective ways to use freemium, viral loops, horizontal markets, and how you could incorporate some of these things in your bootstrapped startup.        Related StoriesEpisode 414 | Content Promotion TacticsEpisode 412 | The Pitfalls of Several Commonly Recommended Marketing TacticsEpisode 411 | Bootstrapping vs. Funding: 19 Questions To Ask 

Episode 412 | The Pitfalls of Several Commonly Recommended Marketing Tactics

Oct 2, 2018 0:31:19

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about the pitfalls of commonly recommended marketing tactics. This topic was inspired by a tweet from Scott Watermasysk from KickoffLabs. Some of the tactics discussed include split testing, affiliate programs, content marketing, and more.        Related StoriesEpisode 411 | Bootstrapping vs. Funding: 19 Questions To AskEpisode 410 | Customer Development for DummiesEpisode 112 | Startup Metrics for Pirates 

Episode 411 | Bootstrapping vs. Funding: 19 Questions To Ask

Sep 25, 2018 0:30:40

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about bootstrapping versus funding. It is a common question new entrepreneurs ask themselves and based on an article on the subject, the guys attempt to answer some of these questions.        Related StoriesEpisode 410 | Customer Development for DummiesEpisode 406 | Should Bootstrappers Raise Money?Episode 112 | Startup Metrics for Pirates 

Episode 410 | Customer Development for Dummies

Sep 18, 2018 0:32:08

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about customer development. Based on a Sujan Patel article, the guys walk through 5 tips for doing customer development the right way.          CommentsGreat episode! I took a lot of notes in that one. If you guys ... by LonRelated StoriesEpisode 112 | Startup Metrics for PiratesEpisode 113 | Choosing Conferences & Meetups, .NET vs. Open Source, Ideas for Low-Risk Businesses, and More Listener Questions…Episode 114 | The 5 Stages of a Bootstrapped Startup 

Episode 409 | Defining Product/Market Fit, Using Inexpensive Developers, When to Quit, and More Listener Questions

Sep 11, 2018 0:36:24

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike answer a number of listener questions. The topics include defining market fit, using cheap developers, when to quit, and more.        Related StoriesEpisode 408 | Should You Take on a Co-founder?Episode 407 | A SaaS Pricing Conundrum, Subdomains, Building an Affordable MVP, and More Listener QuestionsEpisode 406 | Should Bootstrappers Raise Money? 

Episode 408 | Should You Take on a Co-founder?

Sep 4, 2018 0:38:21

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike answer the questions, should you take on a co-founder? The guys discuss the difference between hiring and being a partner, how to begin a partnership, and how to do if you're a good fit.        Related StoriesEpisode 409 | Defining Product/Market Fit, Using Inexpensive Developers, When to Quit, and More Listener QuestionsEpisode 407 | A SaaS Pricing Conundrum, Subdomains, Building an Affordable MVP, and More Listener QuestionsEpisode 406 | Should Bootstrappers Raise Money? 

Episode 407 | A SaaS Pricing Conundrum, Subdomains, Building an Affordable MVP, and More Listener Questions

Aug 28, 2018 0:36:07

Description:

In this episode of Startups For The Rest Of Us , Rob and Mike answer a number of listener questions on topics including SaaS pricing, subdomains, and building affordable MVP's.        Related StoriesEpisode 406 | Should Bootstrappers Raise Money?Episode 405 | Minimum Viable Security, Moving on from AuditShark, and More Listener QuestionsEpisode 404 | How to Dissect Your Business Competitors 

Episode 406 | Should Bootstrappers Raise Money?

Aug 21, 2018 0:40:49

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike answer the question of should bootstrappers raise money? The guys distinguish the difference between venture capital and angel investing and how raising an angel round may be a good fit for some types of entrepreneurs.        Related StoriesEpisode 405 | Minimum Viable Security, Moving on from AuditShark, and More Listener QuestionsEpisode 404 | How to Dissect Your Business CompetitorsEpisode 403 | Should You Love What You’re Working On? 

Episode 405 | Minimum Viable Security, Moving on from AuditShark, and More Listener Questions

Aug 14, 2018 0:39:13

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike answer a number of listener questions on topics including Mike's thoughts on moving on from AuditShark, minimum viable security, and more.        Related StoriesEpisode 404 | How to Dissect Your Business CompetitorsEpisode 403 | Should You Love What You’re Working On?Episode 402 | Tactics for Minimizing Disruptions to Your Vacation 

Episode 404 | How to Dissect Your Business Competitors

Aug 7, 2018 0:30:12

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about how to dissect your business competitors. Gaining insight can help with validating an ideas and understanding the landscape. The guys give you 8 ways to better understand your competitors.        Related StoriesEpisode 403 | Should You Love What You’re Working On?Episode 402 | Tactics for Minimizing Disruptions to Your VacationEpisode 401 | Why You Shouldn’t Listen to Your Customers (And What You Should Do Instead) 

Episode 403 | Should You Love What You’re Working On?

Jul 31, 2018 0:31:14

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike ask the question: should you love what you're working on? The guys talk about this topic in the idea of balancing interests and opportunity. They also ask themselves the question and how it pertains to their lives and businesses.        Related StoriesEpisode 402 | Tactics for Minimizing Disruptions to Your VacationEpisode 401 | Why You Shouldn’t Listen to Your Customers (And What You Should Do Instead)Episode 400 | The Importance of Consistency 

Episode 402 | Tactics for Minimizing Disruptions to Your Vacation

Jul 24, 2018 0:27:38

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about some tactics for minimizing disruptions to your vacation. Sometimes, it's really tough to feel like you can unplug as an entrepreneur, especially if you're running a SaaS. The guys breakdown some things you should do for your next vacation.        Related StoriesEpisode 401 | Why You Shouldn’t Listen to Your Customers (And What You Should Do Instead)Episode 400 | The Importance of ConsistencyEpisode 399 | How Derrick Reimer is Validating His Ambitious Third SaaS Application 

Episode 401 | Why You Shouldn’t Listen to Your Customers (And What You Should Do Instead)

Jul 17, 2018 0:25:23

Description:

In this episode of Startups For The Rest Of Us Rob and Mike talk about why you shouldn't listen to your customers. Not all requests are created equal. The guys breakdown customer feature requests into three categories and give tips on how to get the most out of them.        Related StoriesEpisode 402 | Tactics for Minimizing Disruptions to Your VacationEpisode 400 | The Importance of ConsistencyEpisode 399 | How Derrick Reimer is Validating His Ambitious Third SaaS Application 

Episode 400 | The Importance of Consistency

Jul 10, 2018 0:43:26

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about the importance of consistency. They reminisce about how the podcast has evolved over the years and the benefits of putting an episode out week after week.          CommentsEpisode 400 could have been more of a celebration. Why didn't ... by Roger LeeRelated StoriesEpisode 402 | Tactics for Minimizing Disruptions to Your VacationEpisode 401 | Why You Shouldn’t Listen to Your Customers (And What You Should Do Instead)Episode 399 | How Derrick Reimer is Validating His Ambitious Third SaaS Application 

Episode 399 | How Derrick Reimer is Validating His Ambitious Third SaaS Application

Jul 3, 2018 0:35:04

Description:

In this episode of Startups For The Rest Of Us, Rob talks with Derrick Reimer, co-founder of Drip, about his new SaaS application Level. They talk about what inspired the idea as well as ways Derrick went about trying to validate it.          CommentsAlways awesome to get an update from Derrick's side. Will be ... by RyanRelated StoriesEpisode 402 | Tactics for Minimizing Disruptions to Your VacationEpisode 401 | Why You Shouldn’t Listen to Your Customers (And What You Should Do Instead)Episode 400 | The Importance of Consistency 

Episode 398 | SaaS Marketing Lessons You’ll Wish You’d Learned Sooner

Jun 26, 2018 0:30:04

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about saaS marketing lessions you'll wish you'd learned sooner. Based on an article on karolakarlson.com they break the list down to 9 key lessons including growth plans, mission statements, tracking metrics and more.        Related StoriesEpisode 396 | Revisiting 2018 Goals, Raising Funding, Marketing at Events, and More Listener QuestionsEpisode 393 | Marketing and Growth Questions AnsweredEpisode 402 | Tactics for Minimizing Disruptions to Your Vacation 

Episode 397 | Customer Acquisition Strategies

Jun 19, 2018 0:27:17

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about customer acquisition strategies. Based on a themarketingstudent.com article, they break down the difference between strategies versus tactics and how to think about your acquisition strategy.        Related StoriesEpisode 396 | Revisiting 2018 Goals, Raising Funding, Marketing at Events, and More Listener QuestionsEpisode 395 | 20 Podcasts We LikeEpisode 394 | Soft Skills for Entrepreneurs 

Episode 396 | Revisiting 2018 Goals, Raising Funding, Marketing at Events, and More Listener Questions

Jun 12, 2018 0:41:41

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike check in with their 2018 goals, and answer listener questions on topics including raising funding and marketing at events.         

Episode 395 | 20 Podcasts We Like

Jun 5, 2018 0:47:10

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about the 20 podcasts they listen to. They separate the podcasts into three categories, bootstrapping, startups/business, and off topic/entertainment.          CommentsI find the “Startup” podcast to be very naive about ... by Glenn BennettYou better on Apple about using “for the rest of us” ... by Glenn BennettRelated StoriesEpisode 394 | Soft Skills for EntrepreneursEpisode 393 | Marketing and Growth Questions AnsweredEpisode 392 | 10 Key Takeaways from MicroConf 2018 

Episode 394 | Soft Skills for Entrepreneurs

May 29, 2018 0:32:56

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about soft skills for entrepreneurs. They define what soft skills are and list 5 of them that you need to develop as an entrepreneur.        Related StoriesEpisode 395 | 20 Podcasts We LikeEpisode 393 | Marketing and Growth Questions AnsweredEpisode 392 | 10 Key Takeaways from MicroConf 2018 

Episode 393 | Marketing and Growth Questions Answered

May 22, 2018 0:34:35

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike answer marketing and growth questions as well as give advice on starting a new venture.          CommentsThanks so much for mentioning the Build Your SaaS podcast! by Justin JacksonRelated StoriesEpisode 390 | SaaS Pricing, Sponsoring Events, Subscription Boxes and More Listener QuestionsEpisode 395 | 20 Podcasts We LikeEpisode 394 | Soft Skills for Entrepreneurs 

Episode 392 | 10 Key Takeaways from MicroConf 2018

May 15, 2018 0:33:14

Description:

In this episode of Startups For The Rest Of Us Rob and Mike talk about their 10 key takeaways from MicroConf         

Episode 391 | The 5 Stages of Your Sales Funnel & Tools to Use At Each One

May 8, 2018 0:25:58

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about the 5 stages of your sales funnel and tools you can use at each stage. This episode is based off of a Ignite Visibility article, the guys give their takes on the points made in the article as well as add additional tool options.        Related StoriesEpisode 390 | SaaS Pricing, Sponsoring Events, Subscription Boxes and More Listener QuestionsEpisode 389 | Pro Tips for Attending ConferencesEpisode 388 | GDPR, Why You Should Strive For High Prices, and More Listener Questions 

Episode 390 | SaaS Pricing, Sponsoring Events, Subscription Boxes and More Listener Questions

May 1, 2018 0:32:33

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike answer a number of listener questions. The topics in this episode include GDPR, SaaS pricing, sponsoring events as a marketing strategy and subscription box companies.        Related StoriesEpisode 388 | GDPR, Why You Should Strive For High Prices, and More Listener QuestionsEpisode 386 | Balancing Feature Development with Marketing, the Cost of Technical Debt, and More Listener QuestionsEpisode 385 | GDPR, Preparing to be Acquired, Technical Debt, and More Listener Questions 

Episode 389 | Pro Tips for Attending Conferences

Apr 24, 2018 0:40:50

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike share tips for attending conferences. They discuss things to do before, during, and after conference in order to get the most out of the event.          CommentsHi! Great episode. Having attended a lot of conferences I've ... by RasmusRelated StoriesEpisode 388 | GDPR, Why You Should Strive For High Prices, and More Listener QuestionsEpisode 387 | Before You Run Any Facebook Ads, Listen to ThisEpisode 386 | Balancing Feature Development with Marketing, the Cost of Technical Debt, and More Listener Questions 

Episode 388 | GDPR, Why You Should Strive For High Prices, and More Listener Questions

Apr 17, 2018 0:45:54

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike continue their discussion on GDPR and get additional insight from a listener. They also talk about why to strive for higher price points.          CommentsLove it! by RobHey Rob, My employee comes into my office today and mentions ... by Greg BerryRelated StoriesEpisode 385 | GDPR, Preparing to be Acquired, Technical Debt, and More Listener QuestionsEpisode 382 | Fixing Onboarding, Marketing a Low LTV Product, and More Listener QuestionsEpisode 389 | Pro Tips for Attending Conferences 

Episode 387 | Before You Run Any Facebook Ads, Listen to This

Apr 10, 2018 0:45:53

Description:

In this episode of Startups For The Rest Of Us, Mike interviews Mojca Mars, a Facebook Ads expert, about what things you need to do before you even begin running Facebook ads. Some of the topics discussed include lead magnets, custom audiences, email sequences and more.        Related StoriesEpisode 389 | Pro Tips for Attending ConferencesEpisode 388 | GDPR, Why You Should Strive For High Prices, and More Listener QuestionsEpisode 386 | Balancing Feature Development with Marketing, the Cost of Technical Debt, and More Listener Questions 

Episode 386 | Balancing Feature Development with Marketing, the Cost of Technical Debt, and More Listener Questions

Apr 3, 2018 0:42:44

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike answer a number of listener questions. The topics include balancing development and marketing, overcoming hesitations about partnering, and the costs of technical debt.        Related StoriesEpisode 385 | GDPR, Preparing to be Acquired, Technical Debt, and More Listener QuestionsEpisode 384 | Bluetick Marketing Plan TeardownEpisode 381 | SaaS Marketing from Square One 

Episode 385 | GDPR, Preparing to be Acquired, Technical Debt, and More Listener Questions

Mar 27, 2018 0:41:44

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about GDPR, preparing to be acquired, and technical debt. With the regulations of GDPR coming into effect, the guys discuss how it will affect small business and what you should do. Also an in depth discussion on things to have in order before you get acquired.        Related StoriesEpisode 386 | Balancing Feature Development with Marketing, the Cost of Technical Debt, and More Listener QuestionsEpisode 384 | Bluetick Marketing Plan TeardownEpisode 383 | Considering Monetizing SaaS with Ads, Should a WP Plugin Company Consider SaaS, and More Listener Questions 

Episode 384 | Bluetick Marketing Plan Teardown

Mar 20, 2018 0:41:59

Episode 383 | Considering Monetizing SaaS with Ads, Should a WP Plugin Company Consider SaaS, and More Listener Questions

Mar 13, 2018 0:25:16

Description:

In this episode of Startups For The Rest Of Us, Rob flies solo and answers a number of listener questions. The topics include monetizing SaaS with ads, should a WP plugin company consider SaaS and more.        Related StoriesEpisode 381 | SaaS Marketing from Square OneEpisode 382 | Fixing Onboarding, Marketing a Low LTV Product, and More Listener QuestionsEpisode 380 | Allocating Your Marketing Budget, Minimum SaaS Documentation and More Listener Questions 

Episode 382 | Fixing Onboarding, Marketing a Low LTV Product, and More Listener Questions

Mar 6, 2018 0:35:58

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike answer a number of listener questions, topics include fixing onboarding, marketing a low LTV product, and the legality of cold email.        Related StoriesEpisode 381 | SaaS Marketing from Square OneEpisode 380 | Allocating Your Marketing Budget, Minimum SaaS Documentation and More Listener QuestionsEpisode 379 | There and Back Again, a Founders Tale of Services to Product to Services 

Episode 381 | SaaS Marketing from Square One

Feb 27, 2018 0:30:15

Description:

Show Notes In this episode of Startups For The Rest Of Us, Rob and Mike talk about SaaS marketing from square one. Topics include where to start marketing, what types of channels to use, and what your timeline will look like.        Related StoriesEpisode 380 | Allocating Your Marketing Budget, Minimum SaaS Documentation and More Listener QuestionsEpisode 382 | Fixing Onboarding, Marketing a Low LTV Product, and More Listener QuestionsEpisode 379 | There and Back Again, a Founders Tale of Services to Product to Services 

Episode 380 | Allocating Your Marketing Budget, Minimum SaaS Documentation and More Listener Questions

Feb 20, 2018 0:36:49

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike answer a number of listener questions. The topics include marketing budget allocation, documentation for SaaS, and digital marketing          CommentsHey guys, thanks for including my voicemail in this episode. ... by Craig HewittMike and Rob: thanks for taking the time to talk about my ... by EoinRelated StoriesEpisode 382 | Fixing Onboarding, Marketing a Low LTV Product, and More Listener QuestionsEpisode 381 | SaaS Marketing from Square OneEpisode 379 | There and Back Again, a Founders Tale of Services to Product to Services 

Episode 379 | There and Back Again, a Founders Tale of Services to Product to Services

Feb 13, 2018 0:45:25

Description:

In this episode of Startups For The Rest Of Us, Mike interviews Marie Poulin, chief designer and digital strategist at Oki Doki, about her journey from consulting to products and services.        Related StoriesEpisode 382 | Fixing Onboarding, Marketing a Low LTV Product, and More Listener QuestionsEpisode 381 | SaaS Marketing from Square OneEpisode 380 | Allocating Your Marketing Budget, Minimum SaaS Documentation and More Listener Questions 

Episode 378 | Billing Systems Suck, Here’s How to Make Yours Suck Less

Feb 6, 2018 0:48:18

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about billing systems. Some of the topics covered include monthly vs. annual, credit cards upfront/or not, dunning, and paid vs free trials.          CommentsHi guys. I am a long-time listener. I would like to share some ... by Joseph ValentiRelated StoriesEpisode 382 | Fixing Onboarding, Marketing a Low LTV Product, and More Listener QuestionsEpisode 381 | SaaS Marketing from Square OneEpisode 380 | Allocating Your Marketing Budget, Minimum SaaS Documentation and More Listener Questions 

Episode 377 | Staying Sane While Starting Up With Dr. Sherry Walling

Jan 30, 2018 0:28:31

Description:

In this episode of Startups For The Rest Of Us, Rob talks with Dr. Sherry Walling about staying sane while starting up. Sherry talks about her work with the founder community as a clinical psychologist. How to deal with stresses and fears while growing a business and the importance and power of retreats.       Related StoriesEpisode 382 | Fixing Onboarding, Marketing a Low LTV Product, and More Listener QuestionsEpisode 381 | SaaS Marketing from Square OneEpisode 380 | Allocating Your Marketing Budget, Minimum SaaS Documentation and More Listener Questions 

Episode 376 | SaaS Revenue Patterns, Increasing Annual Renewals, and More Listener Questions

Jan 23, 2018 0:46:39

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike answer a number of listener questions on topics including SaaS revenue patterns, annual renewals, and choosing a tech stack.       Related StoriesEpisode 382 | Fixing Onboarding, Marketing a Low LTV Product, and More Listener QuestionsEpisode 381 | SaaS Marketing from Square OneEpisode 380 | Allocating Your Marketing Budget, Minimum SaaS Documentation and More Listener Questions 

Episode 375 | How to Evaluate Per-Seat and Tiered Pricing Models

Jan 16, 2018 0:29:07

Description:

Show Notes In this episode of Startups For The Rest Of Us, Rob and Mike talk about how to evaluate per-seat and tiered pricing models. They give you their definitions and a list of pros and cons to each model. Items mentioned in this episode: Cobloom Blog WP Engine CartHook LeadFuze Churn Buster Crazyegg Basecamp […]       Related StoriesEpisode 382 | Fixing Onboarding, Marketing a Low LTV Product, and More Listener QuestionsEpisode 381 | SaaS Marketing from Square OneEpisode 380 | Allocating Your Marketing Budget, Minimum SaaS Documentation and More Listener Questions 

Episode 374 | Text vs Video, Finding a Mastermind, Joint Ventures, and More Listener Questions

Jan 9, 2018 0:34:53

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike answer a number of listener questions. The topics include videos vs text, finding mastermind groups, and trials versus demos.       Related StoriesEpisode 382 | Fixing Onboarding, Marketing a Low LTV Product, and More Listener QuestionsEpisode 381 | SaaS Marketing from Square OneEpisode 380 | Allocating Your Marketing Budget, Minimum SaaS Documentation and More Listener Questions 

Episode 373 | How to Craft Your Homepage with Lianna Patch

Jan 2, 2018 0:35:26

Description:

In this episode of Startups For The Rest Of Us, Mike interview Lianna Patch, a conversion copywriter about how to write copy for your homepage. Some of the topics include the basic process for crafting a homepage, how much time to spend on copy, and common mistakes.       Related StoriesEpisode 382 | Fixing Onboarding, Marketing a Low LTV Product, and More Listener QuestionsEpisode 381 | SaaS Marketing from Square OneEpisode 380 | Allocating Your Marketing Budget, Minimum SaaS Documentation and More Listener Questions 

Episode 372 | Our Goals for 2018

Dec 26, 2017 0:44:23

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike do their annual goals episode. They revisit goals from 2017 and rate how they did as well as look ahead at goals for 2018       

Episode 371 | Launching to $4K in Monthly Revenue with Laura Elizabeth from Client Portal

Dec 19, 2017 0:27:36

Description:

In this episode of Startups For The Rest Of Us, Rob interviews Laura Elizabeth from Client Portal about the launch of her WordPress plugin and getting to $4K monthly revenue.       

Episode 370 | Our Predictions for 2018

Dec 12, 2017 0:41:52

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike revisit their predictions from 2017 and score how they did. They also make new predictions for 2018.       

Episode 369 | Staying Motivated, Improving Onboarding and More Listener Questions

Dec 5, 2017 0:42:56

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike answer a number of listeners questions. Some of the topics include dealing with contractors, improving conversion from trials to paid, and time management.       

Episode 368 | Improving Your SaaS Onboarding Emails

Nov 28, 2017 0:34:20

Description:

In this episode of Startups For The Rest Of Us, Mike interviews Alli Blum about how she helps convert prospects into long-term customers in SaaS onboarding through email. They talk about the three phases of SaaS onboarding, the marketers perspective, the product approach, and more.       

Episode 367 | MicroConf Europe 2017 Recap

Nov 21, 2017 0:35:01

Description:

In this episode of Startups For The Rest Of Us, Mike and Benedikt Deicke give a recap of MicroConf Europe 2017. They go through the speakers and give you their key takeaways and highlights.       

Episode 366 | Building an MVP as a Non-Developer, Gaining Traction with Stair-Stepping, and More Listener Questions

Nov 14, 2017 0:37:47

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike take a number of listen questions on topics including bootstrapping an MVP as a non-developer, gaining traction with the stair-step approach, and more       

Episode 365 | The Real Impact of Revenue Expansion

Nov 7, 2017 0:30:05

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike define revenue expansion, talk about how it differs from revenue growth, why it's important, and ways to increase it.       

Episode 364 | Plateauing at $1k MRR, When to Spend on SaaS apps, and More Listener Questions

Oct 31, 2017 0:30:22

Description:

In this episode of Startsup For The Rest Of Us, Rob and Mike take a number of listener questions. They give their insight on a some topics including when to spend money on helpdesk software, what to do when you've plateaued MRR at $1k, and how to promote a blog post.       

Episode 363 | Building Outbound Sales Processes

Oct 24, 2017 0:39:52

Description:

In this episode of Startups For The Rest Of Us, Mike interviews Justin Gilchrist, co-founder of Optimum Feedback, about building outbound sales processes. He gives some tactics, talks about how to get started and challenges you'll face with outbound sales.       

Episode 362 | Calculating Lifetime Value (Not as Boring as it Sounds)

Oct 17, 2017 0:32:03

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about calculating lifetime value. They discuss how its done with one time versus recurring revenue and funded versus bootstrapped payback time.       

Episode 361 | Planning for Better Productivity

Oct 10, 2017 0:32:20

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about how to plan for better productivity. Based on a blog post by Noah Kagan, they discuss some different tactics including organizing time by energy level and value.       

Episode 360 | The One Where Rob Takes Over the Show

Oct 3, 2017 0:27:52

Description:

In this episode of Startups For The Rest Of Us, Rob takes over the show and answers a number of listener questions. Topics include launching a book and dealing with two sided market places.       

Episode 359 | The 3 Tenets of Fulfillment at Work

Sep 26, 2017 0:23:29

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike discuss a talk giving by Jason Cohen at the Business of Software Conference. He tells you what things to focus on to create fulfillment at the work place for you and the people you hire.       

Episode 358 | Bootstrapping into the Enterprise, Avoiding Death by Google, Selling to Outside the U.S. and More Listener Questions

Sep 19, 2017 0:38:06

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike answer a number of listener questions on topics including bootstrapping into enterprise, avoiding death by Google, storing customer pricing data, and selling to companies outside the US.       

Episode 357 | Courtland Allen – Indie Hackers

Sep 12, 2017 0:53:03

Description:

In this episode of Startups For The Rest Of Us, Mike interviews Courtland Allen of Indie Hackers, about commonly held expectations new founders have about their businesses.       

Episode 356 | Finding Pricing for a New SaaS App, Small Business Banking, Selling to Companies Outside the U.S. and More Listener Questions

Sep 5, 2017 0:34:39

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike answer a number of listener questions. The topics include finding pricing for a new SaaS app, creating a new product category, choosing a name, and small business banking.       

Episode 355 | How to answer the question: Build or Buy?

Aug 29, 2017 0:22:54

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike answer the question of whether to build or buy. Just because as a developer you know you can build it doesn't mean that's the best option. The guys do a gap analysis on building versus buying software.       

Episode 354 | The Art of Product with Guests Derrick Reimer and Ben Orenstein

Aug 22, 2017 0:36:10

Description:

In this episode of Startups For The Rest Of Us, Rob talks with Derrick Reimer and Ben Orenstein about the art of product. They cover Ben's transition from full time work to working solo. Derrick talks about the changes to his life after the Drip acquisition.       

Episode 353 | Noah Kagan’s Post-Launch Advice for Bluetick

Aug 15, 2017 0:47:53

Description:

In this episode of Startups For The Rest Of Us, Mike and Noah Kagan of AppSumo, talk about the evolution of Bluetick. Mike discusses how the idea came about, development, and issues faced along the way. Noah provides some post launch marketing advice and tactics.       

Episode 352 | Housing Multiple Products Under One Brand, Stair-Stepping, Pricing Tiers, and More Listener Questions

Aug 8, 2017 0:33:43

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike take a number of listener questions including housing multiple products under one brand, stair-stepping, and dealing with pricing tiers.       

Episode 351 | Harnessing the Power of Your Marketing Data

Aug 1, 2017 0:32:04

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about harnessing the power of your marketing data. Syncing information between marketing tools is a difficult task and its easy to make mistakes. The guys talk through some ways to make it easier.       

Episode 350 | Launching Books, Compensation for a Side Project, Starting with A Lot of Runway, and More Listener Questions

Jul 25, 2017 0:34:23

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike answer a number of listener questions including launching books, compensation for a side project, and starting a product with a lot of runway.       

Episode 349 | Things to Consider When Building Your Launch Plan

Jul 18, 2017 0:31:22

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about things to consider when building your launch plan, both from a preparation and execution stand point.       

Episode 348 | Finding Product/Market Fit, Organizing Notes for Maximum Effect, Growing from $100k to $1M, and More Listener Questions

Jul 11, 2017 0:35:43

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike answer a number of listener questions. The topics include finding product/market fit, organizing notes for maximum effect, and growing from $100k to $1M.       

Episode 347 | How to Recover From Coding for Months Without Talking to Customers

Jul 4, 2017 0:25:03

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about how to recover from coding for months without talking to customers. Based on some questions a listener sent in, the guys give advice to the classic problem of spending all your time developing and not enough time talking with customers.       

Episode 346 | Lessons Learned from Requiring Demos for New Customers

Jun 27, 2017 0:43:58

Description:

In this episode of Startups For The Rest Of Us, Mike interviews Jordan Gal, Cofounder of CartHook, about his lessons learned from doing demos for customers. Jordan gives a background on CartHook as well as the journey from one-on-one demos to the possibilities of scaling the sales process.       

Episode 345 | How to Get Your Emails Delivered to the Gmail Primary Tab

Jun 20, 2017 0:29:16

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike review their progress on their 2017 goals thus far, and discuss an article about how to get your emails delivered in the Gmail primary tab.       

Episode 344 | 9 Summertime Productivity Tactics

Jun 13, 2017 0:24:05

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about 9 summertime productivity tactics. As summer gets into full swing and the weather gets nicer, these tactics will help you stay productive all summer long.       

Episode 343 | Growing from $1k to $5k MRR, Projecting SaaS Revenue Growth, Refining Your Sales Process, and More Listener Questions

Jun 6, 2017 0:32:52

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about Growing from $1k to $5k MRR, Projecting SaaS Revenue Growth, Refining Your Sales Process, and More Listener Questions.       

Episode 342 | SaaS Development Shortcuts

May 30, 2017 0:29:23

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about SaaS development shortcuts. They discuss the gap between what you think needs to be done versus what really needs to be done and give you tips on how to move faster.       

Episode 341 | How to Deal With Toxic Customers

May 23, 2017 0:27:41

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about how to deal with toxic customers. They give you some warning signs to help predict if a customer is turning toxic as well as some strategies to help deal with them if they do.       

Episode 340 | Hiring VAs, Struggling with Engineering, Bootstrapping vs. Raising Funding, and More Listener Questions

May 16, 2017 0:22:52

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike take some listener questions about hiring VA's, struggling with engineering, and bootstrapping versus raising funding.       

Episode 339 | Updates on Bluetick, Drip and Other Madness

May 9, 2017 0:26:32

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike give updates on Blutick and Drip. Mike talks about some progress he's made as well as his current MRR with Bluetick. Rob gives his update on Drip continuing to scale and fill new positions.       

Episode 338 | How To Rank #1 for a High-Volume Organic Keyword in Under 3 Months

May 2, 2017 0:30:01

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about how to rank number 1 for a high-volume organic keyword in under 3 months. Based on a case study posted by Moz.com, the guys give their opinions on the eight steps listed in the blog post.       

Episode 337 | Hacking (Customer) Acquisition with Sean Ellis

Apr 25, 2017 0:42:22

Description:

In this episode of Startups For The Rest Of Us, Mike interviews Sean Ellis, CEO at GrowthHackers, about hacking customer acquisition. Sean defines his coined term "growth hacker" and talks about some topics in his upcoming book that draws from experiences from past products/companies he's worked on including Dropbox, Eventbrite, Lookout, LogMeIn, and Uproar.       

Episode 336 | Key Takeaways from MicroConf Vegas 2017

Apr 18, 2017 0:30:58

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike reflect back on MicroConf Vegas 2017 and give you their key takeaways from both the starter and growth edition talks.       

Episode 335 | Lessons Learned from Unbounce’s 5 Split Tests Across 2.3M Exit Overlay Visitors

Apr 11, 2017 0:24:12

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk through an article by Unbounce about split testing their exit overlays. The guys give you a full walk through and their opinions on the findings of the article.       

Episode 334 | Why some products fail and others succeed

Apr 4, 2017 0:29:29

Description:

In this episode of Startups For The Rest Of Us, Mike and Rob talk about why some products fail and others succeed. Based on a listener question they lists reasons for both sides while also revealing some old failed product ideas of their own.       

Episode 333 | The Ultimate Guide to Email Sequences

Mar 28, 2017 0:28:25

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike give their thoughts on the ultimate guide to email sequences. Based on an article they define an email sequence, discuss why you should create one, and list the different types of sequences and their purpose.       

Episode 332 | A Prioritization Framework to Deal With Task Overload

Mar 21, 2017 0:36:10

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about a prioritization framework to deal with task overload. Based on a blog post by Anthony Eden, they discuss business problems and the purpose of creating a framework.       

Episode 331 | Transitioning from Productized Services to SaaS with Brian Casel

Mar 14, 2017 0:36:32

Description:

In this episode of Startups For The Rest Of Us, Mike interviews Brian Casel, Founder of AudienceOps, about transitioning from productized services to SaaS. Brian discusses what AudienceOps was like 6 months into development, he touches on team management and how he handles developing a new product while supporting an existing one.       

Episode 330 | Switching from Enterprise to the SMB Market, Staying Small Indefinitely, Dealing with Raises, and More Listener Questions

Mar 7, 2017 0:35:28

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about switching from enterprise to the SMB market, staying small indefinitely, dealing with raises, and take more listener questions.       

Episode 329 | How to Make Your Customers Successful

Feb 28, 2017 0:25:42

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about how to make your customers successful. Just putting out a functioning app isn't enough, the guys talk through some points to help your customers navigate the ins and outs of your app.       

Episode 328 | Updates on Drip and Bluetick

Feb 21, 2017 0:42:31

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike give updates on Drip and Bluetick. Based on listener interest Rob dives into details on the continued growth and scaling and Mike talks about what areas he is focusing on to increase the number of paying customers.       

Episode 327 | Supporting 700+ services w/ Wade Foster

Feb 14, 2017 0:32:59

Description:

In this episode of Startups For The Rest Of Us, Mike interviews Wade Foster of Zapier, about supporting over 700 services. Wade gives a brief history of Zapier as well as how they went from zero to 1.5 million users in 5 years. He also shares some early marketing techniques he used.       

Episode 326 | Building a Local vs. a Remote Team

Feb 7, 2017 0:33:08

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about the pros and cons of having a remote versus local team. They also discuss a hybrid approach that Rob used with Drip that he believes is superior to either methods.       

Episode 325 | Building a Killer Email Launch Sequence

Jan 31, 2017 0:30:40

Description:

In this episode of Startups For The Rest Of us, Rob and Mike talk about building a killer email launch sequence. Drawing from their collective experiences launching various books, software products, SaaS apps, and membership websites they discuss their thoughts and framework on the topic. Some of the points discussed in detail include elements of a sale letter, how many emails to send, and things to do on launch day.       

Episode 324 | Idea Validation & Risk Avoidance

Jan 24, 2017 0:26:38

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about idea validation and risk avoidance. They list 10 fundamental questions that need to be answered when starting a new product.       

Episode 323 | Funding, Acquisitions, Firing and More Listener Questions

Jan 17, 2017 0:33:23

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about getting funding or acquisition offers, when to fire someone, and more listener questions.       

Episode 322 | Sex & Software (An Interview with Brianna Wu)

Jan 10, 2017 0:39:51

Description:

In this episode of Startups For The Rest Of Us, Mike interviews Brianna Wu, founder of Giant Spacekat, about sex and software. They discuss many racial and gender issues that face the software community.       

Episode 321 | How to Take Your SaaS Upmarket

Jan 3, 2017 0:32:44

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about how to take your SaaS upmarket. Some of the steps they discuss include, raising prices, modifying your pricing page, asking for annual contracts, and how to give demos.       

Episode 320 | Business Model Breakdown of Amazon Go

Dec 27, 2016 0:29:14

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike do a business model breakdown of Amazon Go. They talk about the biggest challenges the store may face including security and delivery logistics. They also explore the technical and social impact of the idea.       

Episode 319 | Questions about the Technical Side of SaaS

Dec 20, 2016 0:36:27

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike answer listener questions about technical sides of SaaS. Some of the topics include pros and cons of including marketing website in main codebase, SaaS quality, and re-engaging a cold email list.       

Episode 318 | Our Goals for 2017

Dec 13, 2016 0:37:54

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike make their goals for 2017. In addition to setting their new goals, they also talk about last year's goals and how they did.       

Episode 317 | Our Predictions for 2017

Dec 6, 2016 0:32:31

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike make their predictions for 2017. They also look back on the previous year’s predictions and evaluate whether or not they were correct.       

Episode 316 | Subscription Pricing Models? Challenge Accepted.

Nov 29, 2016 0:32:49

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about overcoming challenges with subscription pricing models. They dive into how to test selling subscription based products, deciding between one-time, monthly, or annually, how to raise prices, how to lower prices, and how to avoid overpaying for support.       

Episode 315 | On Attending Conferences, Opening a Bank Account, and Project Management Tools

Nov 22, 2016 0:36:40

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about attending conferences, opening business bank accounts, project management tools, and more listener questions.       

Episode 314 | Management Lessons for Founders

Nov 15, 2016 0:31:37

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about management lessons for founders. This episode is geared towards how to manage a team of people and discusses the two extremes of a highly involved micro-manager versus allowing people to work independently.       

Episode 313 | The Viability of SaaS, Cutting-edge Technologies, and More Listener Questions

Nov 8, 2016 0:29:00

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike answer a number of listener questions including if SaaS is still viable for microprenuers, latest technology they are excited about, and some book recommendations.       

Episode 312 | 9 Ways to Introduce New Ideas into Your Business

Nov 1, 2016 0:26:34

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about different ways to introduce new ideas into your business. These are ways to broaden your horizons as a business owner and learn how other people may be solving the same problem you are but doing so in different ways.       

Episode 311 | What It’s Like Selling a $128k Side Project (With Guest Derrick Reimer)

Oct 25, 2016 0:27:23

Description:

In this episode of Startups For The Rest Of Us Rob interviews Derrick Reimer about the selling of his product Codetree. They discuss everything from the inception of the idea, to gaining traction, to launching, and finally the negotiation and sale.       

Episode 310 | Indie.vc and a More Realistic Approach to Funding

Oct 18, 2016 0:29:19

Description:

In this episode of Startups For The Rest Of Us, Rob interviews Bryce Roberts of Indie.vc about their unique approach to funding startups and their terms. Rob shares his opinions on raising funding and angel investments.       

Episode 309 | Updates on Bluetick.io & Drip

Oct 11, 2016 0:36:20

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike give some updates on Bluetick and Drip. Mike gives some details of overcoming technical challenges and how he plans to shift his focus to a marketing. Rob talks about some of the changes to Drip since the acquisition as well as ways his role has changed.       

Episode 308 | Work-work Balance, Living A Process-Based Life, and More Listener Questions

Oct 4, 2016 0:31:23

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike discuss work-work balance, living a processed based life, angel investing, and answer more listener questions. Mike also gives an in depth update on his progress with BlueTick, and Rob helps define angel investing and shares some ways to make a possible return on your investment.       

Episode 307 | Is the Micropreneur Dream Still Alive?

Sep 27, 2016 0:24:29

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike inspired by a listener question, talk about whether or not the Micropreneur dream is still alive. Some of the topics discussed include reasons to start a business, stages of micropreneurship, and legacy.       

Episode 306 | Mixing Subscription and One-time Pricing, Angel Investing, Options for Recurring Payments, and More Listener Questions

Sep 20, 2016 0:30:29

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike answer some listener questions including mixing subscription and one time pricing, options for reoccurring payments, affiliate programs and more. Mike also gives some recent updates on his progress with BlueTick.       

Episode 305 | Strategies for Taking Pre-orders for a New Product

Sep 13, 2016 0:34:05

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about how to take pre-orders for a new product. These are strategies that can be used to help gain interest and validate a product. They also discuss some motivations and benefits to taking pre-orders.       

Episode 304 | From Bootstrapped to Funded and Back to Bootstrapped with Simon Payne

Sep 6, 2016 0:19:43

Description:

In this episode of Startups For The Rest Of Us, Rob talks to Simon Payne, a co-founder of Leadpages, about his journey from being a bootstrapped developer, to raising funding, and eventually moving on from Leadpages and developing his own product.       

Episode 303 | Our Favorite Tabletop Games

Aug 30, 2016 0:30:10

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about their favorite table top games. Deviating from the typical topics, they change things up and reveal some games they enjoy as a personal hobby. They put the games into 3 different categories by age range and difficulty and share some stories on how their families and kids enjoy them.       

Episode 302 | 8 Key Takeaways from MicroConf Europe 2016

Aug 23, 2016 0:28:09

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike discuss 8 key takeaways from MicroConf Europe 2016. A couple weeks after the conference they highlight some of their favorite points from the speaker's talks. Also detailed notes from the entire conference are available at microconfeuroperecap.com.       

Episode 301 | Six Decision Making Tips for Entrepreneurs

Aug 16, 2016 0:18:13

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about decision making for entrepreneurs. They walk you through some decision making techniques and look at how they can help you make decisions faster and more efficiently.       

Episode 300 | The 4 Unfair Advantages for Faster SaaS Growth

Aug 9, 2016 0:37:43

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk live at MicroConf Europe about the four unfair advantages to faster SaaS growth. They also expand the topic to things that seem like unfair advantages but aren’t and how to improve your chances of getting an unfair advantage. At the end of the talk they do a short Q&A with some audience members.       

Episode 299.5 | Ten Lessons Every Startup Founder Should Learn from Bill Walsh

Aug 2, 2016 0:33:26

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about a book by former head coach of the San Francisco 49ers Bill Walsh, about his standards of performance. Rob and Mike pull out 10 different points from the book that are most relevant to a startup founder and elaborate on them.       

Episode 299 | 7 Entrepreneurial Blind Spots

Jul 26, 2016 0:33:05

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about 7 entrepreneurial blind spots. They outline some areas that people can overlook but can potentially cause issues down the road. This topic was inspired by a case study Mike is putting together on self-funded launch statistics to help people make better decisions for their business.       

Episode 298 | A Startup Acquisition Story

Jul 19, 2016 0:49:54

Description:

In this episode of Startups For The Rest Of Us, Rob talks about the acquisition of his company Drip, by Leadpages. After finally closing the deal and making it public, Rob is able to talk about the thought process, negotiation timeline, and address some of the commonly asked questions about the acquisition.       

Episode 297 | How to Charge for Startup Ideas (With Guest Ken Wallace)

Jul 12, 2016 0:31:10

Description:

In this episode of Startups For The Rest Of Us, Rob interviews Ken Wallace, of MastermindJam, about his new project Nugget. Nugget is a subscription based product that sends you startup ideas on a monthly basis. Ken talks about the origins of Nugget, some of the negative and positive feedback he got pre-launch, as well as his launch strategies.       

Episode 296 | Launching 100 Projects in One Year

Jul 5, 2016 0:35:14

Description:

In this episode of Startups For The Rest Of Us, Mike interviews Justin Jackson about launching 100 projects in a year. Justin talks about the goals and idea behind his MegaMaker project. He talks about some of the products he has come up with and how he went about marketing those products.       

Episode 295 | How to Get Your First 10 SaaS Customers

Jun 28, 2016 0:21:23

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about how to get your first 10 SaaS customers. They reference a ParseHub blog post about the beginning stages of their startup. Rob and Mike walk you through the steps of this article and how you might be able to replicate their success.       

Episode 294 | Back of the Envelope Business Model Test

Jun 21, 2016 0:28:31

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about back of the envelope business model test. This episode is loosely based on chapter 2 of the book, Scaling Lean: Mastering the Key Metrics for Startup Growth. Some of the points discussed are defining your minimum success criteria and converting revenue goals to customer acquisition.       

Episode 293 | The 6 Biggest Email Marketing Myths

Jun 15, 2016 0:31:45

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about the six biggest email marketing myths. The episode is put together around an unbounce.com blog post. Rob and Mike discuss whether they agree or disagree with the myths mentioned in this article.       

Episode 292 | Moving from One-time to Subscription Revenue, When Your Core Product Has Variable Costs, and More Listener Questions

Jun 7, 2016 0:33:02

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike answer a number of listener questions on topics including moving from one-time to subscription revenue, when your core product has variable costs, and how to disrupt the current payment method for a market. Mike also gives some updates and recent challenges with BlueTick.       

Episode 291 | Freemium, Asking for CC Up-front, and a Big Mistake First-time Founders Make (with Guest David Cancel)

May 31, 2016 0:28:22

Description:

In this episode of Startups For The Rest Of Us, Rob interviews David Cancel, of Drift, about whether or not to use freemium, innovating versus inventing, and the topic of asking for credit cards upfront. David also shares some upcoming topics that will be covered on future episodes of his podcast.       

Episode 290 | Public Speaking as a Sales Channel with Rachel Andrew

May 24, 2016 0:34:01

Description:

In this episode of Startups For The Rest Of Us, Mike interviews Rachel Andrew about public speaking as a sales channel. They discuss the advantages and disadvantages and challenges you will face as a public speaker. Rachel also shares some of her processes and success stories of overcoming public speaking anxiety.       

Episode 289 | A Short Guide to Online Presales for SaaS & Software

May 17, 2016 0:32:28

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike give you a short guide to online presales for SaaS and software. Some of the topics they dive into include inbound leads, sales funnels, lead qualification, and general sales process for buyers.       

Episode 288 | How to Choose and Test a Paid Marketing Channel

May 11, 2016 0:33:40

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike discuss how to choose and test a paid marketing channel. They talk about the mindset and approach as well as criteria for making the right choice for your business.       

Episode 287 | 5 High Leverage Areas Bootstrappers Should Focus On

May 3, 2016 0:30:26

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about five different areas bootstrappers should focus their time on. You're not going to have time to do everything and some things should be a lower priority.       

Episode 286 | Five Guidelines for Balancing Learning and Doing

Apr 26, 2016 0:25:07

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk through five guidelines for balancing learning and doing. They help define when learning and consuming too much information can actually impede the progression of your business.       

Episode 285 | How to Make Your First Hire

Apr 19, 2016 0:31:40

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about how to make your first hire. They discuss how to decide if you need to hire full-time or part-time, the pros and cons of each, and some tips on the hiring process.       

Episode 284 | Key Takeaways from MicroConf 2016

Apr 12, 2016 0:30:10

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike discuss several of their takeaways pulled from talks at MicroConf 2016.       

Episode 283 | Stair-Stepping Into a Different Audience

Apr 5, 2016 0:29:57

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about how to stair-step into a new audience. They define what the stair step approach is, ways to get into a new market, and how to utilize your existing strengths on your new audience.       

Episode 282 | The Long, Slow SaaS Ramp of Death

Mar 29, 2016 0:35:33

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike discuss the long, slow, SaaS ramp of death. They define it, tell you how to recognize it, share their own experiences with it, and give tips on how to get out of it using tactical and mental coping mechanisms.       

Episode 281 | Tools You’ll Need for Your Bootstrapped Startup

Mar 22, 2016 0:35:43

Description:

In this episode of Startups For The Rest Of us, Rob and Mike talk about tools you’ll need for your bootstrapped startup. They discuss the different options to choose from pertaining to the pre/post revenue stages of your business.       

Episode 280 | The Productivity Project with Guest Chris Bailey

Mar 15, 2016 0:44:31

Description:

In this episode of Startups For The Rest Of Us, Rob interviews Chris Bailey, author of The Productivity Project. They discuss aspects of the book and Chris shares some of his personal experiences with productivity techniques both successful and unsuccessful.       

Episode 279 | How Google’s New Search Results Will Affect You

Mar 8, 2016 0:32:20

Description:

In this episode of Startups For The Rest Of Us, Mike interviews Dave Collins, SEO and internet marketing expert about Google’s new search results. They discuss how these recent changes will affect small business owners and what you should be doing to stay up to date.       

Episode 278 | How to Build and Launch a Membership Website

Mar 1, 2016 0:35:14

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike share their experience and give insight on steps to validate, build and launch a membership website. They also give tips on how to decide whether a membership site is the right platform for your idea.       

Episode 277 | Five Ways to Structure Your Startup Mastermind

Feb 23, 2016 0:27:22

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about five ways to structure your mastermind. They list some different formats to try and the pros and cons to each.       

Episode 276 | Handling Failed Payments, Cold Calling, and Staying Accountable

Feb 16, 2016 0:37:20

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about handling failed payments, cold calling, and staying accountable. These topics come from more listener questions and Rob and Mike share their expertise and advice on the subjects.       

Episode 275 | How to Influence Decision Makers on Your Pricing Page

Feb 9, 2016 0:27:29

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about how to influence decision makers on your pricing page. Inspired by a listener question they give you some tips on how to optimize for better conversion.       

Episode 274 | How to Mentally & Technically Prepare For Your Launch (With Guest Derrick Reimer)

Feb 2, 2016 0:30:31

Description:

In this episode of Startups For The Rest Of Us, Rob and guest Derrick Reimer of Drip, talk about how to mentally and technically prepare for your launch. They give you first hand advice from things they learned and experienced when launching a new feature to their product.       

Episode 273 | Company Identity, Using Accountability Emails, and SaaS Project Management

Jan 26, 2016 0:29:46

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike answer a number of listener questions including topics about company identity, using accountability emails, and SaaS project management.       

Episode 272 | Planning For Your Imminent Demise

Jan 19, 2016 0:22:04

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike discuss a listener question about planning for your imminent demise. They talk about how to prepare for the worst and give examples of things they have put in place themselves.       

Episode 271 | Lessons Learned Analyzing 250 SaaS Pricing Pages

Jan 12, 2016 0:34:25

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about lessons learned analyzing 250 SaaS pricing pages. They give their opinions and takeaways on the article and how it may apply to smaller size SaaS businesses/products.       

Episode 270 | Our Predictions for 2016

Jan 5, 2016 0:30:25

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike make their predictions for 2016, forecasting bootstrapping related topics as well as the greater technology space.       

Episode 269 | Our Goals for 2016 (Plus We Review our 2015 Goals)

Dec 29, 2015 0:30:45

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike review their 2015 goals and talk about whether or not they were able to achieve them and the reasons to why they were successful or not. They also set their new goals for the upcoming year.       

Episode 268 | How to Set Annual Goals

Dec 22, 2015 0:29:25

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about setting your yearly goals and some processes to use in order to make sure you meet those goals.       

Episode 267 | How to Structure Your SaaS Support Team

Dec 15, 2015 0:36:19

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike speak from their first hand experiences about how to structure a SaaS support team as well as the tools they use.       

Episode 266 | How to Cope with Hard Times

Dec 8, 2015 0:31:55

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about some of the hard times they have come across in their entrepreneurial careers. They also give a list of eight coping strategies to help with these hardships.       

Episode 265 | The Absolute Bare Minimum You Should Know About Segmenting Your Email List

Dec 1, 2015 0:34:13

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about the bare minimum you should know about segmenting your email list. They discuss the different stages your customers can be categorized as and how to target them specifically in order to get them to the next stage.       

Episode 264 | How to Identify New Product Ideas

Nov 24, 2015 0:27:03

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about how to identify new product ideas. They discuss some of the different stages you will encounter while researching a new business idea and some techniques to get the most out of it.       

Episode 263 | Per User Pricing for SaaS, Drip Email Sequences for Freemium, and SaaS Subscription vs. Commission Pricing

Nov 17, 2015 0:34:18

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike take a group of listener questions including Per User Pricing for SaaS, Drip Email Sequences for Freemium, and SaaS Subscription vs. Commission Pricing.       

Episode 262 | 13 Signs You Should Kill an Idea You’re Validating

Nov 10, 2015 0:28:49

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike make a list of 13 signs you should kill an idea you’re validating. These are different signals that can be negative to the idea actually working.       

Episode 261 | Interview with Nathan Chan of Foundr Magazine

Nov 3, 2015 0:28:42

Description:

In this episode of Startups For The Rest Of Us, Rob interviews Nathan Chan of Foundr Magazine about his journey to success and what he has learned along the way.       

Episode 260 | What is the One Metric That Matters?

Oct 27, 2015 0:24:48

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about the one metric that matters. The idea of focusing on one metric at a time, the metric that is helping move your business forward.       

Episode 259 | Making Your First $2k from Products, Whether to Look For a Co-Founder, Rehabbing an Existing Product, and More Listener Questions

Oct 20, 2015 0:32:49

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike take a number of listener questions including talking about making your first $2k from products, whether to look for a Co-Founder, and rehabbing an existing product.       

Episode 258 | 9 Common A/B Testing Mistakes

Oct 13, 2015 0:22:21

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about the common mistakes people make when A/B testing.       

Episode 257 | Mistakes Founders Make in Getting Traction

Oct 6, 2015 0:36:45

Description:

In this episode of Startups For The Rest Of Us, Mike interviews Gabriel Weinberg, founder of DuckDuckGo, about the mistakes founders make in getting traction. They also discuss Gabriel’s new book “Traction: How Any Startup Can Achieve Exposlive Customer Growth”.       

Episode 256 | The 10 Elements of Highly Effective SaaS Landing Pages

Sep 29, 2015 0:32:07

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike put together a list of the most common things that are working and effective for SaaS landing pages.       

Episode 255 | Moving on From AuditShark

Sep 22, 2015 0:39:39

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about Mike’s decision to move on from AuditShark. They discuss events and reasons leading up to Mike’s decision as well as lessons learned along the way.       

Episode 254 | Planning Your Move from Day Job to Product

Sep 15, 2015 0:33:28

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about planning your move from day job to product. They give you seven milestones to follow to help you get closer to working from your business full time.       

Episode 253 | Key Takeaways from MicroConf Europe 2015

Sep 8, 2015 0:26:27

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about their takeaways from Microconf Europe 2015.       

Episode 252 | The Unconventional MVP with Jesse Mecham

Sep 1, 2015 0:32:53

Description:

In this episode of Startups For The Rest Of Us, Mike interviews Jesse Mecham about the unconventional MVP. Jesse talks about his background and company as well as his first product he put out in the market.       

Episode 251 | Email Marketing Demystified with Matthew Paulson

Aug 25, 2015 0:34:22

Description:

In the episode of Startups For The Rest Of Us, Mike interviews Matthew Paulson, founder of marketbeat.com, about email marketing. They also discuss his upcoming book “Email Marketing Demystified”.       

Episode 250 | 10 Ways to Use Engineering as Marketing

Aug 18, 2015 0:25:16

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about 10 ways to use engineering as marketing. They define engineering as marketing and discuss how it can help generate awareness of your company and product.       

Episode 249 | Finding Your Competitors’ Customers, Pre-validating a WordPress Plugin, How to Hire a CTO, and More Listener Questions

Aug 11, 2015 0:32:12

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about finding your competitors’ customers, pre-validating a WordPress plugin, how to hire a CTO, and they answer more listener questions.       

Episode 248 | 14 Ideas for High Impact Lead Magnets

Aug 4, 2015 0:31:11

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about 14 ideas for high impact lead magnets. They discuss the types of things you can offer in exchange for email addresses.       

Episode 247 | Focusing on People vs. Process

Jul 28, 2015 0:20:15

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike discuss valuing people versus process. They dive into the question whether you have to hire exception people or run your business based on process.       

Episode 246 | 9 Reasons Why People Won’t Buy Your Product (And How to Fix Them)

Jul 21, 2015 0:32:28

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about reasons people won’t buy your product and how to fix it. They discuss common objections people have about products and why it prevents them from making a purchase.       

Episode 245 | Tips for Fighting Stress and Anxiety as a Founder

Jul 14, 2015 0:29:38

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about tips for fighting stress and anxiety as a founder.       

Episode 244 | Competition, Transparency and Funding with Baremetrics Founder Josh Pigford

Jul 7, 2015 0:35:10

Description:

In this episode of Startups For The Rest Of Us, Rob interviews Josh Pigford, the founder of baremetrics about competition, transparency, and funding.       

Episode 243 | The Tools We Use to Run Our Startups

Jun 30, 2015 0:35:04

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about the different tools they use to run their startups.       

Episode 242 | Startup Accelerators, Working On vs Working In Your Business and Hiring a Developer as a Non-Technical Founder

Jun 23, 2015 0:28:46

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike answer questions about accelerators, the difference between working on and in your business, and the benefits of transparency.       

Episode 241 | Why Entrepreneurship Is the Logical Path With Guest Taylor Pearson

Jun 16, 2015 0:36:49

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike discuss why entrepreneurship is the logical path. They interview Taylor Pearson and talk about his book “The End of Jobs”.       

Episode 240 | Podcasts for Startup Founders

Jun 9, 2015 0:29:52

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about podcasts for startup founders. They list and classify their favorite podcasts and discuss them in detail.       

Episode 239 | Email List Building From Zero to 1,000: Part II

Jun 2, 2015 0:37:01

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike continue their discussion on e-mail list building zero to 1,000. They talk about the best approaches that they see working today for people trying to build a product list or launch list.       

Episode 238 | Email List Building From Zero to 1,000: Part I

May 26, 2015 0:23:39

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike do a short series on e-mail list building from zero to a thousand. They talk about how to build an e-mail list and some of the different strategies that you can use to take it through the different steps.       

Episode 237 | The Biggest Roadblocks to Your Success

May 19, 2015 0:23:11

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about of the biggest roadblocks to your success. After 5 years of additional knowledge and experience they revisit the topic and share some new insights.       

Episode 236 | Making a Full-Time Income With Online Training

May 12, 2015 0:36:34

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike interview Andrew Connell and talk to him about making a full time income with online training.       

Episode 235 | When Is It Time To Level Up?

May 5, 2015 0:24:46

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike help you answer the question, when is it time to level up? They address how to think through the process and what concerns there might be to leveling up.       

Episode 234 | Eight Things We Wish We Knew When We Started Out

Apr 28, 2015 0:27:08

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike revisit eight things they wish they knew when they were starting out. After five years of additional knowledge and experience they share some new tasks on the topic.       

Episode 233 | 7 Takeaways from MicroConf Vegas 2015

Apr 21, 2015 0:22:20

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike discuss their seven takeaways from MicroConf 2015.       

Episode 232 | How to Design a Killer Client Demo

Apr 14, 2015 0:31:28

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike talk about how to design a killer client demo. They put together a basic four step outline that will help you take your customer to the next step.       

Episode 231 | Breaking through SaaS Plateaus with Ruben Gamez

Apr 7, 2015 0:38:20

Description:

In this episode of Startups For The Rest Of Us, Rob and Mike discuss breaking through SaaS plateaus with Ruben Gamez.