Basic Bananas

Pick of the Bunch by Basic Bananas

Picking the brains of brilliant minds in small business marketing
Pick of the Bunch by Basic Bananas

Description

The latest and greatest in marketing and business from the worlds leading small business experts

Categories

Business

Episodes

S10 EPISODE 11: How to take your business to the next level online

Apr 1, 2020 46:25

Description:

In this episode, Anthony Puttee from Fusemate and Christo Hall discuss ways to take your business to the next level online. You will discover… Ways to get clear about your online customer journey How to add more value to your prospective and existing customers How to create more leverage in your business online for both Read more

S10 EPISODE 10: How to kick BIG goals with elite coach Kevin Bees – Part 2

Mar 24, 2020 24:37

Description:

Our elite coach Kevin Bees is back for part 2 of kicking big goals in 2020 and beyond! In this episode, you will discover… The one question that will help you uncover your limiting beliefs How to determine and move your financial set point The importance of consistency when it comes to defining yourself Thank Read more

S10 EPISODE 9: How to kick BIG goals with elite coach Kevin Bees – Part 1

Mar 16, 2020 26:26

Description:

We are well into a new decade, time to ramp it up a notch! Join one of our elite coaches Kevin Bees as he uncovers how to kick BIG goals in all areas of life. You will discover… The 5 stages of the entrepreneurial journey and how to navigate through them Understanding the success cycle Read more

S10 EPISODE 8: How to increase your cashflow by getting paid for your work

Mar 10, 2020 28:59

Description:

I’m so excited for you to meet one of our amazing business mentors, Joel Farmer. You will discover… The one ninja hack that can completely turn around your cashflow situation How to grow your team and have your business run without you The best apps and automation systems for business owners. Thank you for listening Read more

S10 EPISODE 7: How Amanda Abel Grew Her Business from 1 to 12 Staff

Mar 2, 2020 38:12

Description:

Amanda Abel from Northern Centre for Child Development shares the story of how she started her business and has now grown it to 12 staff and 2 locations. She shares some of the challenges and also what’s assisted her to grow more rapidly in the last 2 years. You will discover… Why empowering yourself to Read more

S10 EPISODE 6: How one woman is making a huge impact for people with autism through entrepreneurship

Feb 25, 2020 21:54

Description:

Please join Mandy Mason from Fit Learning as she is sharing her entrepreneurial journey including all the ups and downs with a big mission to support people with autism. You will discover… How to go from disliking to loving marketing and owning your results The importance of articulating your message concisely How a purpose-driven business is Read more

S10 EPISODE 5: How to Manage Your Inbox to be More Effective with Time

Feb 17, 2020 45:37

Description:

Michael Ossit is a productivity ninja and in this episode, he shares clever ways to manage your inbox to be more effective and get more done. You will discover… How to get your inbox to zero emails and use far less brainpower to manage your inbox The 4 options for every email that you should Read more

S10 EPISODE 4: How to get the most out of Instagram

Feb 10, 2020 22:22

Description:

Join our Basic Bananas USA co-founder Valerie Ontiveros to discover how to get the most out of your Instagram profile. You will discover… The best Instagram strategies for businesses How to gain more of the right followers How to work with influencers Thank you for listening in! Please say hi over at info@basicbananas.com. We love Read more

S10 EPISODE 3: From 1 to 210 clients in twelve months

Feb 3, 2020 13:15

Description:

Kirsten Moore, the founder of Heart for Hearing shares the two marketing strategies that have helped her go from one to 210 clients in twelve months. You will discover… How to ditch cold-calling and triple returns with warm-calling The one-to-many business growth model The power of resilience For more information about Heart for Hearing, please Read more

S10 EPISODE 2: How to write email newsletters people actually want to read

Jan 27, 2020 33:23

Description:

Margo Aaron, the creator of That Seems Important, shares her strategies on writing emails people actually want to read. You will discover…  The most important questions to ask yourself when writing emails. Why you want your emails to fill like an insider joke. Why your customers are not your colleagues. Three of the best email Read more

S10 EPISODE 1: Welcome to a new year and a new decade

Jan 20, 2020 19:47

Description:

Happy New Year! A new decade is upon us and oh are we so excited to have you join us on this journey! In this episode, our founders will share… Why creativity is not just a fancy buzzword. How customer-centric businesses are going to take the lead in 2020. How to capitalize on societal and Read more

S09 EPISODE 33: How Black Finch Doubled their Business in 12 Months

Jan 6, 2020 30:59

Description:

Devina from Black Finch Jewelers shares their business story including some of the challenges, scary moments and how her shift in focus leads to doubling the business in the last 12 months You will discover… Where to focus to generate the fastest business growth The personal resistance and fears we all face in business and Read more

S09 EPISODE 32: Pricing Strategies – Re-thinking your pricing model

Dec 19, 2019 17:10

Description:

Pricing strategies are important and not only influence your sales but also who you attract to your business. You will discover… Why you don’t want to use the ‘sushi train’ approach to pricing The power of precise pricing Why you don’t need to discount The #1 thing that can crush your sales Thank you for Read more

S09 EPISODE 31: How to use Lumpy Mail to Get the Attention of Anyone

Dec 12, 2019 27:36

Description:

In this episode, Christo talks to Cindy Randall from Hats Off Copywriting about a very creative lumpy mail campaign which she did to generate new business. You will discover… How to use lumpy mail to get the attention of customers, alliance partners, and journalists to grow your business What you need to know to create Read more

S09 EPISODE 30: How to use (the right, useful!) promotional products to delight your customers

Dec 2, 2019 28:18

Description:

Promotional products can backfire on a business if they are useless or don’t fit into their brand strategy. Do you really need another fridge magnet or coffee cup? You will discover… The ‘purpose before product’ method to finding the right promotional products How to come up with clever messages to tie in with your products Read more

S09 EPISODE 29: How to build a smart marketing team with minimal resources

Nov 28, 2019 20:37

Description:

As a business owner, you are often working at capacity and can’t even think to fit in more tasks. Yet you know that you need marketing in order to grow. It’s a catch 22, or is it? Instead of working longer hours, build a smart team around you to help you grow your business sustainably. Read more

S09 EPISODE 28: Entrepreneur’s story – The big shift

Nov 11, 2019 22:27

Description:

Please meet Tony Cox, a brilliant business owner and the founder of Tenacity Health Coaching. In this episode Tony shares… The one big shift that changed his entire business. How to do a regular pulse check to realign your offering. Why understanding your customers is so crucial to growing a business. Thank you for joining Read more

S09 EPISODE 27: Retargeting Strategies to Grow Your Business

Nov 4, 2019 25:43

Description:

Retargeting ads can increase the return from everything you’re already doing. Christo discusses a range of different ways to use retargeting to improve your bottom line. You will discover… A big list of ways to grow your business with retargeting way beyond just following people around with ads for a product or service. Which platforms Read more

S09 EPISODE 26: Your nurture strategy

Oct 28, 2019 21:27

Description:

Do you have to always hunt for new prospects? Or does your marketing attract and retain a constant flow of customers? The lack of a clever nurture strategy has many businesses leaving money on the table. You will discover… Why you must have a nurture strategy to get the most out of your marketing. How Read more

S09 EPISODE 25: The Purposeful Planning Method

Oct 21, 2019 15:48

Description:

Planning for 2020 already? Yup! Let’s get ready already to stay ahead of your competitors and finish the year strong. You will… Discover how to finish the year feeling accomplished. Find out how to map out 2020 and beyond in a way that will support you in achieving your targets. Learn how to elevate all Read more

S09 EPISODE 24: Our Favourite Apps

Oct 3, 2019 12:29

Description:

Basic Bananas team share their favourite apps for business and life. The BB team shares the following apps and how they use them… Happy Cow Goodreads Waze Stocard The Work Emoji.muan.co Lightroom Uber Eats Time Buddy Blinkist Evernote Seabreeze 1password Bonjoro Thank you for joining us! Please email your questions, thoughts, and ideas to info@basicbananas.com Read more

S09 EPISODE 23: Search Engine Optimisation

Sep 22, 2019 19:25

Description:

In this episode, you will discover how to do your own search engine optimisation to ensure new customers can find your website. You will discover… How to get your website to show up for more search results on Google. Where to put your keywords on your website to get more traffic. How many phrases to Read more

S09 EPISODE 22: Get More Customers with a Google Listing

Sep 13, 2019 10:51

Description:

In this episode, you will discover how to get your business listed within Google and showing up on Google Maps. You will discover… How to use Google My Business. How to increase trust with prospective customers with your Google listing. What information to include within your Google My Business listing and how to get more Read more

S09 EPISODE 21: The truth about online marketing

Sep 2, 2019 19:05

Description:

In this episode, you will discover why so many businesses struggle with online marketing. You will discover… The 4 biggest mistakes most people make when marketing online and how to avoid them. Why you must always keep an eye on your strategy. How to avoid the leaky bucket. Thank you for joining us! Please email Read more

S09 EPISODE 20: The F-word that attracts and engages team members

Aug 26, 2019 21:32

Description:

In this episode you will find out why you must invest in creating a fun work environment to build a happy and engaged team. You will discover… Why happiness leads to higher levels of productivity. The F-factor trifecta. Why hiring friends could be a good idea. Thank you for joining us! Please email your questions, Read more

S09 EPISODE 19: How to truly connect with others and make networking a breeze

Aug 19, 2019 22:16

Description:

In this episode, you will hear from the brilliant Libby Allaway from Let’s Connect Women who shares the five keys you must know when it comes to connecting with other business owners. You will discover… How to make networking a breeze. The one question you can always ask someone. The mantra that will help you Read more

S09 EPISODE 18: The five key ingredients for your ‘about’ page

Aug 12, 2019 19:41

Description:

What should you put on your ‘about’ page? Many business owners struggle to write about themselves. Struggle no more. In this episode, you will receive an effective framework that will help you to write the best ‘about’ page you have ever seen! You will discover… The five key ingredients your ‘about’ page must-have. How to Read more

S09 EPISODE 17: The latest Instagram changes – How will they affect your business?

Aug 5, 2019 18:52

Description:

Are the latest Instagram changes going to affect your business? In this episode, you will find out what the latest updates entail and how they may impact you. You will discover… Why the quality of content is even more important now than before. How to measure your audience’s engagement. Why smaller accounts will have a Read more

S09 EPISODE 16: SNOOZE – How to optimize your sleep for increased productivity

Jul 29, 2019 37:33

Description:

In this episode, you will discover how to optimize your sleep with special guest Anita Chaperon. You will discover… Why the right kind of sleep is so important to perform at your best The top sleep hacks that will transform your sleep quality Bedroom dos and don’ts Bonus resources: Self Evaluation Quiz (free) – https://tinylittlebusinesses.com/products/bio-upgrade-method/manifesto/page-2/ To help Read more

S09 EPISODE 15: Four things you can learn from MIT

Jul 22, 2019 12:40

Description:

MIT is regularly voted as the #1 university in the world. Join Franziska as she shares four lessons from MIT you can apply in your business. In this episode, you will discover… Why MIT is voted #1 university in the world How clear selection criteria can help you attract the right customers MIT’s real selling Read more

S09 EPISODE 14: How to gain trust with effective social proof

Jul 16, 2019 20:24

Description:

In this episode, Christo shares why you need to use social proof in all of your marketing to gain more trust and therefore gain more customers. You will discover… different types of social proof for businesses to use how to get social proof and where to use it 4 questions to ask your customers to Read more

S09 EPISODE 13: Why social entrepreneurship is not only good for your conscience but also for your team… and your bottom line

Jul 8, 2019 14:30

Description:

In this episode, Franziska is coming to you live from the United Nations Headquarters in New York City to share how you can make your business more impactful. Why your business must make a positive impact in order to thrive. How to attract the best talent and customers. How to address UN’s sustainable development goals Read more

S09 EPISODE 12: How to Structure Your Team for Growth

Jul 1, 2019 19:19

Description:

As you grow your business one of the biggest challenges can be growing your team. In this episode, Christo covers ways to structure your team and processes for business growth. In this episode Christo discusses: How to structure your team for growth How to make sure each team member is hitting targets How to make Read more

S09 EPISODE 11: How to Attract More Customers with an Entry Product or Service

Jun 24, 2019 11:30

Description:

In this episode, Christo shares a way to attract more customers by getting clear on entry product or services, which your prospective customers are looking for, then using those to generate better returns from your marketing spend. In this episode Christo discusses: Why entry products and services will save you time and money while generating Read more

S09 EPISODE 10: The Road Less Travelled – Business Lessons from a Motorcycle Trip Along the Silk Road – Part 2

Jun 17, 2019 25:56

Description:

In this episode, Franziska & Christo, the co-founders of Basic Bananas share their lessons from riding motorbikes along the Silk Road from Switzerland to Kazakhstan. How to kick goals while still staying fluid in your approach The assumptive close – ane of the best sales strategies Why doing your research is crucial Thank you for Read more

S09 EPISODE 9: The Road Less Travelled – Business Lessons from a Motorcycle Trip Along the Silk Road – Part 1

Jun 11, 2019 22:05

Description:

In this episode, Franziska & Christo, co-founders of Basic Bananas share their lessons from riding their motorbikes from Switzerland to Kazakhstan. How to overcome failure with this one shift in perception. Why pit stops are important in your business. How to get comfortable with the uncomfortable. Thank you for joining us! Please email your questions, Read more

S09 EPISODE 8: Should I create a separate brand for high-end customers?

May 20, 2019 11:47

Description:

In this episode, Christo answers this listener’s question and shares insights to improve your brand including: Why you need to position your brand above your current market to have happy customers. How pricing impacts the perception of your brand. What big brands do to create a perception of quality. Thank you for joining us! Here Read more

S09 EPISODE 7: How to grow your team using virtual assistance

May 7, 2019 23:50

Description:

Hiring a virtual assistant can be a super smart way to grow your team in a low-risk way. In this episode, you’ll discover… The benefits of using a virtual assistant. How to hire a virtual assistant and keep them engaged as a team member. How to keep your quality of work super high by all Read more

S09 EPISODE 6: Do I need a tagline?

Apr 29, 2019 16:41

Description:

The purpose of taglines or slogans is to position your business and attract the right customers. In this episode, you’ll discover… Some of the best taglines in the world. How to craft a powerful tagline. The secret ingredient to make your tagline appealing. Thank you for joining us! Here is to creating ripple effects of Read more

S09 EPISODE 5: The Importance of Community

Apr 9, 2019 9:40

Description:

In this episode, you’ll discover… Why community is so important when you run a business Different types of communities How to find or build your own community If you’d like to join us at one of the workshops, please visit your country’s link: USA – basicbananas.com/usa AUS & NZ – basicbananas.com/blast-off CANADA – basicbananas.com/canada SWITZERLAND Read more

S09 EPISODE 4: The 9 Marketing Principles Every Business Owner Must Know

Apr 1, 2019 15:51

Description:

Discover the nine marketing principles you must know to create better marketing campaigns. In this episode, you’ll discover… The hunting versus farming approach to marketing How recency and frequency can help you dominate your industry How to lead with value and infuse generosity across different touch points Thank you for joining us! Here is to Read more

S09 EPISODE 3: Pump it up!

Mar 18, 2019 19:54

Description:

In this episode, the founders of Basic Bananas share their strategies to have an abundance of energy throughout the day. In this episode, you’ll learn… How to stay energetic and productive throughout the day The one natural ingredient to boost your energy instantly How to start and finish the day right Thank you for joining Read more

S09 EPISODE 2: The Future of Cars, Fuel and Crypto Currencies!

Mar 11, 2019 33:11

Description:

In this Episode, Christo interviews Mark Pesce. Mark has done a series of podcasts on the future of cars, and crypto currencies. Hear Mark’s opinions on the future of these topics in this episode. In this episode, you’ll learn… Where the future of cars is heading What impacts that changes to fuel will have What’s Read more

S09 EPISODE 1: Welcome to season 9!

Mar 4, 2019 27:55

Description:

We are super excited to launch into season 9 of this show! Join maverick entrepreneurs, mad adventurers and leading marketing strategists Franziska Iseli & Christo Hall for the latest and greatest business gold nuggets! In this episode, you’ll learn… How to put the f-word back into business How to find the best talent for your Read more

S08 EPISODE 45: Lessons for 2018 from your Basic Bananas Team

Dec 19, 2018 12:02

Description:

Since this is the last episode for the year, we thought we’d do something a bit differently. Meet some of our wonderful team members who share their own highlights and lessons from 2018 with you! We are taking a break over the holidays before we launch season 9! Get ready for an impactful 2019. Thank Read more

S08 EPISODE 44: How to increase your revenue without increasing your expenses

Dec 11, 2018 19:09

Description:

One of the quickest and most profitable ways to increase your revenue without increasing your expenses is to do a reactivation campaign. In this episode, you’ll discover… How to re-engage your prospects and customers How to make the most of downtimes in your business A clever way to increase your profits without increasing your expenses. Read more

S08 EPISODE 43: How to make extra cash over the holiday period

Dec 3, 2018 24:26

Description:

The end of the year is a great time to put the pedal to the metal as most of your competitors are slowing down. In this episode, you’ll discover… Four strategies to maximize the holiday season and get a cash injection How to not be silly in the silly season Why the holidays are the Read more

S08 EPISODE 42: Innovation sessions – How to get customer feedback

Nov 29, 2018 17:35

Description:

Innovation has to play a big part in your business in order for you to keep elevating and improving your customer experience. In this episode, you’ll discover… The two questions you must ask your customers How to get your team involved and taking ownership How to avoid stagnation in your business Take some time to Read more

S08 EPISODE 41: The 4% strategy – How to continuously progress

Nov 19, 2018 13:04

Description:

Most of your success results from the top 4% of your decisions and actions. As a business owner, you must have clarity on your 4%ers in order to keep progressing. In this episode, you’ll discover… The power of the Pareto principle in business and life The 9 questions to help you make progress  How to Read more

S08 EPISODE 40: How to Stop Perfecting and Start Implementing

Nov 12, 2018 37:29

Description:

Shayla Strapps caught the attention of the Basic Bananas team for being an amazing implementer. While running three businesses she seems to be progressing and getting more done what most with only one business! In this episode, we pick her brain to explore how she gets so much done! In this episode, you’ll discover… How Read more

S08 EPISODE 39: Property Investing for Business Owners

Nov 5, 2018 47:35

Description:

Michael Ossit from Strand Property Group assists people to buy investment properties. He’s got a wealth of experience and knowledge. This episode is great for anyone interested in buying their next investment property! In this episode, you’ll discover… The right kind of property to look for to reduce risk Why it’s always a great time Read more

S08 EPISODE 38: How a High-End Product Will Generate More Sales

Oct 29, 2018 20:58

Description:

Perception is everything when it comes to marketing and having a high-end offering is a great way to create a perception of quality and a nice contrast between your different products! In this episode, you’ll discover… The benefits of a high-end product Product ideas for service and product based businesses Why you will get more customers Read more

S08 EPISODE 37: Database Segmentation – How to increase your ROI through targeted campaigns

Oct 22, 2018 17:06

Description:

The most effective marketing campaigns are the ones that are targeted and relevant for your audience. Database management segmentation will help you to tailor your messages to your customers. In this episode, you’ll discover… How to segment your database effectively The three categories every business owner must have How to tailor your message to get Read more

S08 EPISODE 36: Courage – How to tap into courage and make bold decisions

Oct 15, 2018 17:58

Description:

Courage is not about being fearless, it is about taking action despite the fears. As a business owner, you are often faced with tough decisions, the ones that require courageous action! In this episode, you’ll discover… How to recognize and rewrite the stories that are holding you back The transformation cycle to reshape your belief Read more

S08 EPISODE 35: How to generate an abundance of ideas

Oct 8, 2018 24:25

Description:

In today’s fast-changing world we need to stay agile, be flexible and come up with brilliant ideas to stay ahead of the game! In this episode, you’ll discover… Six ways to come up with an abundance of ideas The importance of creating space for ideas to be born into How to recognise your creativity patterns Read more

S08 EPISODE 34: Everything you need to know about brand consistency

Oct 1, 2018 20:58

Description:

Brand consistency is crucial if you want to grow a business people trust in and choose to buy from. In an increasingly competitive market, brand consistency is what will help you keep thriving. In this episode, you’ll discover… How to put together a simple style guide for your business Why brand consistency is key to Read more

S08 EPISODE 33: Ben Greenfield – How to Improve Your Work Environment for Improved Health, Energy & Focus

Sep 24, 2018 38:09

Description:

Ben Greenfield is a New York Times bestselling author, he has been regarded as America’s top personal trainer and as one of the world’s top 100 most influential people in the health industry! In this episode, you’ll discover… How to improve your work environment to increase your health, energy, and focus Ways to ensure you Read more

S08 EPISODE 32: Demographics vs Psychographics

Sep 17, 2018 14:12

Description:

Investing time to understand your target audience beyond demographics will help you create marketing that is engaging, effective and attractive! In this episode, you’ll discover… How to go beyond the demographics to create powerful campaigns How to use psychographics to come up with marketing angles The two types of emotional triggers Thank you for joining Read more

S08 EPISODE 31: How I’ve Grown by 10 Franchises – Interview with Heather Davis

Sep 10, 2018 35:53

Description:

Heather Davis has recently grown her business by adding 10 franchise offices, she’s ranking on the top of Google and has been generating free media! In this episode, you’ll discover… The critical mindset shift to focus on being a ‘marketer first’ to grow your business What kind of time should be dedicated to marketing How Read more

S08 EPISODE 30: The Customer Journey

Sep 3, 2018 14:53

Description:

The Customer Journey framework is one of our all-time favourites to get your customers raving about you. This will also help you create a loyal following! In this episode, you’ll discover… The four-step framework to become talkaboutable How to add fairy dust in your business and wow your customers How to make the customer journey Read more

S08 EPISODE 29: The Goal Setting Framework That Works

Aug 27, 2018 22:54

Description:

Why are we not learning how to set goals properly in school! Having the right framework helps you to achieve so much more in business and life. In this episode, you’ll discover… How to increase your focus and productivity The goal-setting framework that actually works How to make your goals more digestible by distillation (sorry, Read more

S08 EPISODE 28: Why You Should Run a Team Retreat and How We Do It at Basic Bananas

Aug 21, 2018 30:30

Description:

Building your team culture is one of your businesses most important assets. With a happier team, you will have a more productive and positive work environment! In this episode, you’ll discover… Why you should run a team retreat The benefits we see from running team retreats How you can run a team retreat and activities Read more

S08 EPISODE 27: The Eight Story Angles To Get Free Media Exposure

Aug 14, 2018 27:19

Description:

Getting free media exposure can be one of the quickest ways to grow a business and attract more customers. And it’s easier than you think! In this episode, you’ll discover… How to come up with an abundance of ideas to pitch to the media Eight story angles the media loves Why getting free publicity is Read more

S08 EPISODE 26: The copywriting formula every business owner must know

Aug 6, 2018 24:15

Description:

Every successful marketing campaign needs an engaging copy! For many business owners, writing can be a daunting task. It is so much easier when you can follow a proven framework! On this episode, we are joined by Alvin Lo from Projects Beats who has applied the marketing strategies learned in the Clever Bunch program, to Read more

S08 EPISODE 25: Common Traits of Highly Successful Business Owners

Jul 30, 2018 37:25

Description:

In this episode, Rusty Lynch customer relationships rockstar at Basic Bananas and Christo Hall discuss the most common traits they see within the business owners who grow their businesses the most rapidly. After working with thousands of business people at Basic Bananas we have recognised similarities amongst those who grow their businesses faster than others. Read more

S08 EPISODE 24: How to Change Your Relationship with Money

Jul 25, 2018 1:03:51

Description:

In this episode, Shandra Moran is interviewed by Christo Hall. She shares her approach to money coaching and how to change your relationship with money to generate more and enjoy the process. In this episode, you’ll discover… How your relationship with money is impacting your results How changing your relationship with money will impact other Read more

S08 EPISODE 23: Crossroads – How to make the right choices in business and life

Jul 16, 2018 14:41

Description:

You are faced with choices every single day and as a business owner, you carry most of the responsibility to make big decisions. It can be quite overwhelming to stand at a crossroads and not rationally knowing which way to go. In this episode, you’ll discover… The five steps to making the right choices for Read more

S08 EPISODE 22: How to Use Facebook Messenger as Live Chat on Your Website

Jul 9, 2018 31:48

Description:

To help increase sales and enquiries on your website you could start using Facebook messenger as a live chat tool. This will make people more likely to choose you over your competitors if they have the chance to chat and resolve any objections. In this episode, you’ll discover… How to use the Manychat Growth Tool Read more

S08 EPISODE 21: How to Create the Perfect Design Brief

Jul 4, 2018 38:10

Description:

Discover how to get great results on any marketing, business or branding project by creating the perfect project brief. The work from other people frustrates many business owners and marketers, but often their instructions were poor. This episode will give you a framework to ensure the job gets done right. In this episode, you’ll discover… Read more

S08 EPISODE 20: Jordan Harbinger – Building Relationships and Your Network to Grow Your Business

Jun 25, 2018 41:29

Description:

Jordan Harbinger is a social dynamics expert and the host of “The Jordan Harbinger Show”. Learn his approach to building your business relationships to grow your business! In this episode, you’ll discover… Ways to create deeper connections and approach others to grow your network The right kind of events to attend to grow your network Read more

S08 EPISODE 19: The Five Questions You Must Have Up Your Sleeves When It Comes to Selling

Jun 18, 2018 23:18

Description:

Many business owners don’t like selling. In fact, they dislike it so much they get nervous when having a sales conversation. The purpose of sales is never to convince someone of your products or services, but to add value and help them make the right decision. In this episode, you’ll discover… The five questions that Read more

S08 EPISODE 18: The #1 leadership style to build your dream culture

Jun 11, 2018 19:53

Description:

Not everyone is a born leader, but everyone can work at becoming an outstanding leader. In this episode you’ll discover… The #1 leadership style Basic Bananas has adopted Five strategies to build your dream culture How to get your team to drive and maintain your workplace culture Thank you for joining us! Here is to Read more

S08 EPISODE 17: 17 strategies to gain instant credibility in your market

Jun 4, 2018 27:06

Description:

One of the quickest ways to gain instant credibility in your market is receiving customer testimonials. In some industries you are legally not allowed to use testimonials. In this episode we share many other ways to receive social proof. In this episode you’ll discover… Three key strategies to gain instant credibility 17 different ways to Read more

S08 EPISODE 16: Dr. John Demartini Interview on how to be more fulfilled and increase revenue

May 28, 2018 42:11

Description:

Dr John Demartini is a specialist in human behaviour who has written over 60 personal development books and shared the stage with the likes of Sir Richard Branson, Deepak Chopra, Stephen Covey and Wayne Dyer. In this episode you’ll discover… How to be more fulfilled in life How to break through personal barriers to take Read more

S08 EPISODE 15: How to keep your business relevant

May 21, 2018 16:01

Description:

Running a successful business requires a continuous journey of improvements in order to stay relevant and fresh for your customers. In this episode you’ll discover… Where to get the best insights How to involve your customers Epic examples of companies that staying relevant Thank you for joining us! Here is to creating ripple effects of Read more

S08 EPISODE 14: How to maintain company culture with an international team

May 14, 2018 24:30

Description:

Company culture is one of the most important aspects when it comes to having an engaged, happy and productive team. In this episode you’ll discover… How to align your company culture across different continents How to ensure your team are engaged and living your culture Amazing strategies which you can implement in your business immediately Read more

S08 EPISODE 13: The hottest Instagram tips and tools

May 7, 2018 23:17

Description:

Instagram is currently one of the most powerful social media tools for small businesses, however not many accounts get the full benefits of using this channel. In this episode you’ll discover… How to create content for your Instagram channels to engage your audience The best Instagram tools on the market How to gain more followers Read more

S08 EPISODE 12: How do I grow my business without sacrificing quality and lifestyle?

Apr 30, 2018 18:05

Description:

Working with hundreds of businesses we get all sorts of questions. In this episode we answer some common questions related to fear of growth. You’ll discover answers to the following questions… How do I grow my business without sacrificing quality? I’m not sure I want to grow my business, because I don’t want to sacrifice Read more

S08 EPISODE 11: How to Build a Marketing Team

Apr 23, 2018 22:25

Description:

Building a marketing team is essential to scale up your business. This is one of the most common questions we are asked, ‘how do I build a marketing team’. In this episode you’ll discover… How to build up your marketing team What your role becomes as you build out your team How to ensure marketing Read more

S08 EPISODE 10: How to compete in a highly competitive market

Apr 16, 2018 13:06

Description:

Competition is ever increasing and small businesses continuously have to figure out ways to attract customers without breaking the bank. Luckily there are some ways to do just that even on a small budget. In this episode you’ll discover… How to compete with the big guys The power of micro-targeting and tapping into people’s aspirations Read more

S08 EPISODE 9: The Amazon Way – the 14 Leadership Principles

Apr 11, 2018 32:26

Description:

Amazon is one of the most incredible businesses in the world right now so we sat down with one of their leaders to discuss the 14 leadership principles every employee at Amazon knows, lives and breathes. In this episode you’ll discover… The 14 leadership principles that drive Amazon The one key principle that brought Amazon Read more

S08 EPISODE 8: The Six Key Strategies to Face Failure

Apr 2, 2018 15:21

Description:

Unless you are a superhuman, you’ve most likely faced failure more than once in your lifetime! And as much as there are plenty of great motivational quotes out there to tell you that ‘there is no failure, only feedback’, motivating you to get back up and dust off your pants, failure still doesn’t feel amazing. Read more

S08 EPISODE 7: The latest branding trends you need to know

Mar 26, 2018 19:33

Description:

Branding is not just a fancy word, it is something every entrepreneur needs to understand! Now more than ever you have to build brands that stand out in a crowded market and attract the right people to your business. In this episode you’ll discover… The chosen colour of the year The latest branding trends How Read more

S08 EPISODE 6: Nine strategies to stay motivated in business

Mar 19, 2018 24:42

Description:

It is not uncommon for business owners to lose their mojo in business, especially after years of doing the same thing over and over again. The founders of Basic Bananas who have been in business for over a decade, share their favourite strategies to stay excited and motivated about your business. In this episode you’ll Read more

S08 EPISODE 5: How to build trust to increase sales conversions

Mar 12, 2018 12:26

Description:

So often a business owner spends a lot of time with a potential client only to realize later that they bought from their competitors! That’s very frustrating and can be avoided by understanding how to build trust early on. In this episode you’ll learn… The three elements to build more trust with your customers  Why Read more

S08 EPISODE 4: How to use Facebook chat bots to engage your audience

Mar 7, 2018 17:30

Description:

One of the fastest ways to grow your tribe is to engage them through Facebook messenger. More and more people are moving away from emails and communicating via different messaging apps. And that’s exactly where you want to be! In this episode you’ll learn… How to use chat bots to engage your market The software Read more

S08 EPISODE 3: How to change direction as a business owner

Feb 26, 2018 28:30

Description:

It’s not uncommon for business owners to feel the pull to start a completely different business after years of being a successful business owner. One of our brilliant Clever Bunch members Sarah Griffiths felt the pull and went after it! In this episode you’ll learn… How to listen to your own inner guidance The first Read more

S08 EPISODE 2: How marketing saved my business – interview with Erik Hatterschiedt

Feb 20, 2018 34:55

Description:

Turning a business around to go from making a loss to turning a decent profit can be quite the challenge. Erik Hatterscheidt, Head of Basic Bananas Canada did just that and generously shares his insights on this show. In this episode you’ll learn… How to turn a business around and make it more profitable How Read more

S08 EPISODE 1: Welcome to the kick-off of season 8 and some behind-the-scenes insights

Feb 12, 2018 22:03

Description:

We are so excited to be back with a ton of amazing content for this season! Join our co-founders Franziska Iseli & Christo Hall for some behind-the-scenes insights. In this episode you’ll learn… How to pick a theme for the year to stay hyper focused The behind-the-scenes of how we set goals across different companies Read more

S07 EPISODE 50: Marketing trends for 2018

Dec 11, 2017 32:27

Description:

Listen the co-creators of Basic Bananas as they share what’s been working in the marketing world in 2017 and the trends for 2018. This is a mega episode not to be missed!

S07 EPISODE 49: Apps We Love

Dec 4, 2017 27:21

Description:

12 applications for productivity, improved communication and improved quality of work. Christo is joined by 4 of the Basic Bananas team to share their favourite applications – Julia Brun, Aga Russel, Steffi Stuart and Hanna Metz. These are 12 applications, which we use on a daily basis and love at Basic Bananas. Learn about the Read more

S07 EPISODE 48: The four-part presentation framework

Nov 27, 2017 14:33

Description:

Discover… How to write powerful presentations The exact framework we use to structure talks and articles. How to have your audience at the edge of their seats Here is to creating ripple effects of brilliance for business owners around the globe! Happy listening!

S07 EPISODE 47: How to go from one to many with events

Nov 20, 2017 29:44

Description:

Grow your customer base by running events. Basic Bananas has around 500 business owners attending their events every month. Learn from the experience of the team to grow your own business with events and generate more customers. The secrets to running successful events and how any business in any industry can use this strategy to Read more

S07 EPISODE 46: Direct mail campaigns that get your market’s attention

Nov 14, 2017 30:20

Description:

Direct mail is a strategy which uses the good old post man to deliver a letter. We love the approach of lumpy mail to get the attention of key decision makers. A lumpy mail is basically a mail out which has a gift or something inside which creates a lump. With this strategy we have Read more

S07 EPISODE 45: How to form successful strategic partnerships

Nov 6, 2017 32:15

Description:

Forming alliances and partnerships is one of Christo Hall’s favourite marketing strategies to scale up a business. Christo shares the powerful benefits of strategic partnership and a tried and tested approach to find alliances partners. This is one of Christo top 2 favourite strategies for the fastest business growth. A strategic alliance can be simply Read more

S07 EPISODE 44: Fulfillment – How to feel more fulfilled in Business and life

Oct 30, 2017 40:11

Description:

In this episode Julia Brun from The Business Hood and Christo Hall talk about ways to stay fulfilled in business and life. They share strategies that are used at Basic Bananas and The Business Hood to maintain motivation and a super happy team environment. Julia shares her framework including; passion, purpose and people, which leads Read more

S07 EPISODE 43: The 5 personal style types – Find out what’s yours!

Oct 23, 2017 42:08

Description:

In this episode you will discover… The five different style types and how you can leverage them for your personal brand. The three pillars of personal branding. Elle’s favourite marketing strategies that literally changed her business. Download Elle’s bonus resources: Style Quiz for Women Style Quiz for Men Women’s 6 Style Types Men’s 5 Style Read more

S07 EPISODE 42: The best online lead generation strategies

Oct 16, 2017 20:54

Description:

In this episode you will discover… The top ten mistakes people make when using Google Adwords How to use negative keywords to avoid wasting money on keywords that aren’t relevant for your business How to get the biggest bang for your bucks by using ad extensions. If you’d like to learn more about this topic Read more

S07 EPISODE 41: How Ontraport Became One of the Top Places to Work

Oct 9, 2017 43:19

Description:

In this episode Sam Flegal Marketing Director at Ontraport shares his journey with the company that has gone from 7 employees to over 100. He shares the things that Ontraport do that has resulted in them being ranked as a top organisation to work and why they prioritise this. He also shares how they stay Read more

S07 EPISODE 40: Automation tools to autopilot your marketing

Oct 2, 2017 27:52

Description:

Learn why you should be looking to automate as much as possible in your business, what programs and platforms to use. In this episode Christo and Aga from Basic Bananas have a conversation about the different ways to automate, some of the businesses which they have helped to automate and what programs they use. A Read more

S07 EPISODE 39: Success principles for busy business owners

Sep 27, 2017 37:10

Description:

In this episode Christo Hall speaks with Clever Bunch facilitator Shandra Moran about success principles for busy business owners. You will discover the specific framework that you can apply to your business and personal life to become more focused, flexible and ready to take action! Shandra is an experienced business mentor and marketing strategist that Read more

S07 EPISODE 38: The mindset of high-performing people

Sep 19, 2017 39:06

Description:

In this episode Christo Hall and Kevin Bees discuss the mindset of high performing individuals. Business owners who perform at the highest level have both the strategies to perform at the highest level and the mindset to make it happen. Kevin is a mindset specialist and business strategist and in this episode shares strategies and Read more

S07 EPISODE 37: How to form empowering habits and get rid of bad ones

Sep 11, 2017 21:29

Description:

In this episode Christo and Franziska discuss empowering and disempowering habit and how you can create and adjust your habit to support your business goals. They also discuss routines to set yourself up for success, how to create empowering beliefs and some of their very own routines for continual growth.

S07 Episode 36: Why gratitude plays a crucial part in attracting more success

Sep 4, 2017 23:51

Description:

In this episode you will discover… Why gratitude is so important when it comes to attracting more success How to delight your customers Behind-the- scenes gratitude practices Here is to creating ripple effects of brilliance for business owners around the globe! Happy listening!

S07 Episode 35: Blogging strategies & the power of storytelling

Aug 28, 2017 17:48

Description:

In this episode you will discover… A formula to organize all your content The most important story arc of all times How to make your writing come alive Here is to creating ripple effects of brilliance for business owners around the globe! Happy listening!

S07 Episode 34: The content marketing eco-system

Aug 21, 2017 25:51

Description:

In this episode you will discover… How to create a content eco-system How to leverage your content Why content marketing is more important now than ever Here is to creating ripple effects of brilliance for business owners around the globe! Happy listening!

S07 EPISODE 33: Why Podcasting Could be Beneficial for Your Business

Aug 14, 2017 24:35

Description:

Create your own podcast and start building your audience. In this episode Christo Hall shares how to create a podcast including the details of why it could be a good idea for you, how to get your podcast listed on iTunes and other platforms, the things you need to do to get maximum traction as Read more

S07 Episode 32: How to craft your own content marketing calendar

Aug 8, 2017 21:57

Description:

In this episode you will discover… How to create your own content marketing calendar Why content marketing is one of the best ways to gain credibility and trust in the market How to come up with an abundance of topics to talk about Here is to creating ripple effects of brilliance for business owners around Read more

S07 Episode 31: How to get more referrals

Aug 1, 2017 19:45

Description:

In this episode you will discover… Why word-of- mouth is not a marketing strategy How to attract a constant flow of warm leads The four steps to setting up an effective referral system Here is to creating ripple effects of brilliance for business owners around the globe! Happy listening!

S07 Episode 30: Sales conversations – How to sell without being salesy

Jul 26, 2017 42:53

Description:

In this episode you will discover… How to use body language to win people over The number one facial expression to be become likeable instantly How to increase your sales by understanding your numbers Here is to creating ripple effects of brilliance for business owners around the globe! Happy listening!

S07 Episode 29: The most important marketing laws to increase conversions

Jul 17, 2017 31:25

Description:

In this episode you will discover… The eight laws of influence and why they are so important when it comes to marketing your business How to increase your conversion rates Why it is so important to use these laws with integrity. Here is to creating ripple effects of brilliance for business owners around the globe! Read more

S07 EPISODE 28: How to sell products and services through webinars

Jul 11, 2017 27:52

Description:

Christo Hall shares his process for using webinars to generate more sales. In this episode learn why you need to start using webinars, the ingredients you need to include for successful webinars, how to increase the stick rate your viewers and how to put together a pitch to offer something at the end of your Read more

S07 EPISODE 27: How to Generate More Sales with Upsells

Jul 3, 2017 14:39

Description:

Everything should be sold in sequence. Think about the sequence in which people would be most likely to buy your products or services. In this episode Christo Hall shares the importance and benefits of upsells. Plus ideas for what you could use as an upsell, even if you only have one product. Learn more at Read more

S07 EPISODE 26: How to Build Systems to Manage a Growing Team

Jun 26, 2017 20:29

Description:

Aga Russell and Christo Hall share the processes and systems that they create and record to manage the growing team at Basic Bananas. They share the platform they use, how they create the systems, how the platform takes on a life of it’s own and why this is so amazing. The guys share how Basic Read more

S07 Episode 25: How to approach the media

Jun 20, 2017 20:52

Description:

In this episode you will discover… Where to find the right media contacts How to approach reports and journalist without them getting annoyed How to structure your perfect press release Here is to creating ripple effects of brilliance for business owners around the globe! Happy listening!

S07 Episode 24: How to come up with story angles

Jun 13, 2017 21:16

Description:

In this episode you will discover… How to come up with story angles to get free publicity The different types of hooks to get the media interested Some nifty tools you can use to find ideas for your business Here is to creating ripple effects of brilliance for business owners around the globe! Happy listening!

S07 Episode 23: How to get free media exposure

Jun 6, 2017 30:10

Description:

In this episode you will discover… Why getting free media exposure can exponentially accelerate your business The three phases to proactively get free publicity Some of the biggest mistakes people make when trying to get media exposure. Here is to creating ripple effects of brilliance for business owners around the globe! Happy listening!

S07 EPISODE 22: HOW TO USE VIDEO MARKETING IN YOUR BUSINESS

May 29, 2017 37:36

Description:

Daniel Steinhauer shares the benefits of video, how to create effective video and what tools to use to create effective video to market your brand. He also shares the most common mistakes people make when creating video and how to avoid these mistakes. Dan has run his video production company for over 15 years. He Read more

S07 Episode 21: Instagram marketing tips and tricks

May 22, 2017 19:09

Description:

In this episode you will discover… How to build an engaged community on Instagram Types of imagery that work best Some great tools and hacks to grow your audience Here is to creating ripple effects of brilliance for business owners around the globe! Happy listening!

S07 EPISODE 20: How to use Linkedin to grow your business with Chris Reed

May 15, 2017 26:56

Description:

In this episode, Chris Reed, the only NASDAQ listed CEO with a Mohawk shares the exact strategies you can use to grow your business using Linkedin. Strap on your seatbelt, this is a very fast episode!

S07 Episode 19: Twitter advertising for business

May 8, 2017 28:41

Description:

In this episode you will discover… How to leverage Twitter advertising to drive traffic to your website Three types of audience targeting to get a higher return on investment Super charged Twitter hacks To find out more about our guest Chaunna Brooke and to purchase her Twitter advertising course, please visit this website Here is Read more

S07 Episode 18: Facebook Advertising Demystified

May 1, 2017 28:48

Description:

In this episode you will discover… Why Facebook advertising is such an amazing customer acquisition tool The exact steps to create amazing Facebook campaigns How to create Facebook ads that convert To find out more about our guest Steve Weiss, please visit his website. Here is to creating ripple effects of brilliance for business owners Read more

S07 Episode 17: Email marketing, subject lines and list building strategies

Apr 25, 2017 27:58

Description:

In this episode you will discover… How to effectively use email marketing to grow your business How to get people to read your emails and take action The best email subject lines To find out more about our guest Adam Franklin, please visit his website Here is to creating ripple effects of brilliance for business Read more

S07 EPISODE 16: Writing artistry techniques

Apr 17, 2017 46:16

Description:

Andre Chaperon shares how he creates emails, which generate amazing results for him and his process, which you can duplicate. How and why he always creates emails in a series and never just one email. Andre has a process to make sure people are interested and happy to receive every emails he sends. Andre Chaperon Read more

S07 Episode 15: How to wow your audience in sixty seconds or less

Apr 10, 2017 16:57

Description:

In this episode you will discover… How to clearly and succinctly talk about your business How to grab your audience’s interest from the get go The six steps to crafting an amazing elevator pitch. Here is to creating ripple effects of brilliance for business owners around the globe! Happy listening!

S07 EPISODE 14: THE COPYWRITING FORMULA

Apr 3, 2017 31:58

Description:

Learn the process to create attractive copywriting. In this episode Christo Hall takes you through a process to create attractive copy for your marketing pieces and the writing process to make it more enjoyable. Copywriting is one of the most important skills you can have when it comes to marketing, because everything you put out Read more

S07 Episode 13: Interview with the head of a branding agency – The Business Hood

Mar 27, 2017 34:36

Description:

In this episode you will discover… Why branding is so important for any business The key ingredients that make a great brand When it’s necessary to re-brand and how to go about it Examples of great brands that truly get it To find out more about branding and to get in touch with Julia, please Read more

S07 EPISODE 12: Taglines that speak more than a thousand words

Mar 21, 2017 15:39

Description:

Taglines – what is the point? In this episode Christo Hall shares the importance of creating a tagline and how your tagline and business name work together to attract the right kind of customers to your business. Christo has created a framework for businesses to follow when creating their taglines. Learn the framework in this Read more

S07 Episode 11: How to differentiate yourself and craft compelling brand promises

Mar 14, 2017 19:58

Description:

In this episode you will discover… How to differentiate your business What makes you talkaboutable How to craft attractive brand promises Here is to creating ripple effects of brilliance for business owners around the globe! Happy listening!

S07 EPISODE 10: The Secrets to Building a Powerful Personal Brand

Mar 7, 2017 61:58

Description:

In this incredible interview we talk with Dan Lok, who is arguably one of the best personal brand marketers in the world. Dan is a coach on the highest level and he had intentionally architected it that way. He works and talks with multi-billionaires in order to help them grow their businesses. In this interview Read more

S07 EPISODE 09: How to position your brand to be attractive to the right people

Feb 28, 2017 23:37

Description:

In this episode Franziska and Christo share the steps which they follow to make a brand stand out. Even though you are in a competitive industry there are ways to make you appear as a one and only. You must make your brand talkaboutable if you want to be talked about. In this episode they Read more

S07 Episode 08: The Best Time Management Tools

Feb 21, 2017 20:36

Description:

In this episode Christo shares some of the most useful tools to save you time and energy. There are so many time management applications and tools out there, so in this episode we make it easy by sharing a few time management tools, which you can use in different areas of your business. These are Read more

S07 Episode 07: How to delegate & outsource to free up your time

Feb 13, 2017 33:45

Description:

In this episode you will discover… How to free up your time by delegating tasks The best tools to manage a virtual team How to build a team of happy and loyal members around the globe If you’d like to find out more about our guest James Schramko, this is his website. Here is to Read more

S07 Episode 6 – How to run meetings that don’t waste anyone’s time

Feb 6, 2017 28:30

Description:

In this episode you will discover… How to run meetings that don’t suck The different types of meetings every company needs How to start and close a meeting effectively How to create a quick meeting agenda to not waste anyone’s time To find out more about our guest Cameron Herold, please visit his Website. His Read more

S07 Episode 05: Time management tips with the co-founders of Basic Bananas

Jan 30, 2017 23:06

Description:

In this episode you will discover… How to get more done in less time Practical time management techniques to be more productive How to use your energy levels to your advantage Here is to creating ripple effects of brilliance for business owners around the globe! Happy listening!

S07 Episode 04: How to effectively research your market

Jan 23, 2017 19:45

Description:

In this episode you will discover… Strategies to effectively research your target market How to understand your target market to create better marketing campaigns How to increase response rates across all marketing efforts Here is to creating ripple effects of brilliance for business owners around the globe! Happy listening!

S07 Episode 03: How to think BIG and achieve the impossible

Jan 17, 2017 31:02

Description:

In this episode you will discover… Why you might sometimes feel a bit flat in business The importance of the timing How to tap into your intuition and where crazy big ideas originate from Find out more about our fabulous guest Jeffrey Allen here: JEFFREY ALLEN’S WEBSITE ONENESS COMPANY Here is to creating ripple effects Read more

S07 Episode 02: The one-page marketing plan

Jan 9, 2017 20:16

Description:

In this episode you will discover… How to map out your marketing strategies for the next ninety days How to put an end to a scattered approach to marketing A simple way to gain clarity when it comes to growing your business Here is to creating ripple effects of brilliance for business owners around the Read more

S07 Episode 01: Preparing for a kick butt year

Jan 3, 2017 23:32

Description:

In this episode you will discover… How to prepare for the new year Why having a theme for the year can be very empowering Which areas of life and business to include in your goal-setting activity Here is to creating ripple effects of brilliance for business owners around the globe! Happy listening!

Creating Magnetic Instagram Accounts With Hacks From a 14-yr Old Guru with Steven Alvarez

Dec 28, 2016 20:38

Description:

In this Episode of Pick Of The Bunch we learn how to explode your instagram following. We interview instagram expert Steven Alvarez that is getting crazy results. He is getting 200-400 followers a day on Instagram. (Real engaging followers) 4000+ likes on some of his posts. Over 3000 new followers in the last month alone, Read more

Branding Yourself Out Of A Job with Troy Assoignon

Dec 21, 2016 38:22

Description:

Troy Assoignon shares what it takes to build a personal brand that allows you financial freedom. He also shares how to get Mercedes and BMW to fight over each other to give you money, even when they’ve never heard of you. Links: Exclusive Branding Agency Mass Influence Report

Four questions to ask your customers to become more memorable – with Gregory V. Diehl

Dec 13, 2016 25:34

Description:

In this episode Franziska speaks to Gregory Diehl, the author of Brand Identity Breakthrough on how to become a memorable and irresistible brand for your customers.

Step-by-Step Guide to Writing a Best Selling Book From a 5 Time Best Selling Author – Chandler Bolt

Dec 6, 2016 37:21

Description:

In this episode of Pick Of The Bunch we talk with Chandler Bolt, a 5 time best-selling author and the founder & CEO of Self-Publishing School, the #1 online resource for writing your first book. Through his books, training videos, and Self-Publishing School, he’s helped thousands of people on their journey to writing their first Read more

How to use Linkedin to grow your business with Chris Reed

Nov 29, 2016 26:19

Description:

In this episode, Chris Reed, the only NASDAQ listed CEO with a Mohawk shares the exact strategies you can use to grow your business using Linkedin. Strap on your seatbelt, this is a very fast episode!

Email Marketing – Get More Opens and More Clicks

Nov 23, 2016 13:39

Description:

In this episode, Christo answers a common question which we get asked; ‘how do I get more people to open my emails and how do I increase the click through rates?’. Christo shares some of his favourite ways to increase open rates and click through rates from email campaigns. He also shares some of his Read more

How to have a success mindset – with Franziska

Nov 16, 2016 15:10

Description:

In this episode, our co-founder Franziska Iseli talks about why she ran the NYC marathon without any training and the mindset principles she used that can make you a highly successful business owner.

What’s the Quickest Way to Increase Sales?

Nov 9, 2016 12:14

Description:

Christo shares his response to one of the most frequently asked questions. What is the quickest way to increase sales? He shares how to look at all sales in sequence and opportunities to increase revenue. He also shares how to create a basic promotion schedule and his response to where to run your promotions to Read more

Christo Hall – Productivity Tips

Nov 2, 2016 11:09

Description:

In this episode Christo shares some of his favourite productivity tips, which can be applied immediately. Christo shares an approach to increasing your productivity when it comes to email and some smart ways to create your ‘to do’ lists. Some of the tools which Christo mentions are: Wunderlist Trello

How to easily structure your next presentation with Franziska Iseli

Oct 25, 2016 14:15

Description:

In this episode, Franziska, co-founder of Basic Bananas shares the exact structure she uses when putting together a keynote or workshop. Using these four steps makes it so much easier to create an engaging talk!

How to grow your Instagram followers to over 100k

Oct 22, 2016 31:14

Description:

In this episode Puno, the founder of PeopleMap, an Instagram marketing tool shares how she grew her followers to over a hundred thousand through partnerships.

Dom Bagnato – 32 Years as a Successful Fashion Designer

Oct 12, 2016 23:29

Description:

Dom Bagnato shares insights into 32 of success in the fashion industry and practical steps any business owner can take to improve their business and lifestyle. Learn from Dom’s experience and how he continually innovates to remain current. Dom’s website Dom’s FB

Delighting clients by sending half-cards with Gerard Melder

Oct 5, 2016 27:13

Description:

In this episode, Franziska talks to Gerard Melder from Mulbury about trust, the 80/20 rule, adding value and sending half-cards.

Authority Content with David Jenyns

Sep 28, 2016 28:16

Description:

In this episode, Franziska talks to David Jenyns, the author of Authority Content about creating content to attract the right clients for your business.

Creating a happy team culture – interview with the Basic Bananas Team Happiness Rockstar

Sep 21, 2016 20:28

Description:

In this episode, Franziska talks with Aga, our Team Happiness Rockstar about how to create a happy team culture. Look behind the scenes at Basic Bananas and get inspired to apply some of the team activities in your own business.

How speaking and presenting helps your business (even if you hate speaking and presenting) – Robert Gerrish

Sep 14, 2016 46:35

Description:

In this episode Christo interviews Robert Gerrish from Flying Solo. Learn how presenting can be one of your most powerful marketing strategies and ways to run presentations and leverage the benefits of presenting, even if you think that presenting is not your thing.

‘Should I start a podcast?’ with Ronsley Vaz

Sep 7, 2016 22:04

Description:

In this episode, Franziska talks to Ronsley Vaz from We Are Podcast about podcasting for small business owners. Tune in to find out whether you should start a podcast!

Practical marketing tips with Sally Mussared

Aug 31, 2016 19:30

Description:

In this episode, one of our Clever Bunch members Sally Mussared, an incredible business woman shares three marketing strategies that have made a huge impact in her business.

Social Media Hacks with The Merrymaker Sisters

Aug 25, 2016 32:18

Description:

In this episode, Franziska speaks with Emma and Carla from The Merrymaker Sisters about how they grew their social media following to over 100’000 people across different networks. Tune in to get some awesome insider social media hacks for your business.

How to elegantly manage stress with Angela Counsel

Aug 17, 2016 11:53

Description:

We live in a very busy world and a lot of business owners suffer from overwhelm and stress. In this episode Franziska speaks with Angela Counsel, a health and lifestyle mentor about four simple things you can do every day to overcome stress.

How to promote your events with Franziska Iseli

Aug 10, 2016 14:38

Description:

In this episode Franziska Iseli, co-founder of Basic Bananas talks about how to book out your events. Discover ten ways to promote your events!

How to think like a futurist with Heidi Alexandra Pollard

Aug 3, 2016 21:58

Description:

In this episode Franziska speaks with Heidi Alexandra Pollard from UQ Power about how to future-proof your business. Heidi shares lots of examples of companies thinking innovatively to stay ahead and in the game!

The most extraordinary questions with Kevin Bees

Jul 19, 2016 21:17

Description:

In this episode Franziska talks to Kevin Bees about the most extraordinary questions you can ask yourself! Kevin has interviewed over one hundred people on this topic and this is the first time he is sharing some of his findings!

Being comfortable with the uncomfortable with Jonathan Ronzio

Jul 13, 2016 22:26

Description:

In this episode Franziska speaks with Jonathan Ronzio, a multi-passionate entrepreneur, speaker and adventure junkie. They discuss how you can become comfortable with the uncomfortable!

Behind the scenes at Basic Bananas: Kick butt in the new financial year – with Franziska Iseli

Jul 5, 2016 18:17

Description:

In this episode Franziska shares how you can use specific questions to review the past financial year and set yourself up for success for the next twelve months.

Brand Positioning with Erik Hattercheidt and Christo Hall

Jun 30, 2016 28:26

Description:

In this episode Christo and Erik from Basic Bananas Canada discuss ways to improve the value of your brand. They talk about the importance of brand positioning and how you can influence the market’s perception of you and your brand. Brand positioning has a huge impact on what people are willing to pay for your Read more

The Best Tools for Content Marketing – Christo Hall

Jun 23, 2016 9:31

Description:

In this episode Christo shares the best ways to create content without having to do the hard work. Christo shares his strategy for making sure that the content he creates is found by Google and his approach for creating podcasts, video and written articles.

Driving Forward with the 3 Powerful P’s

Jun 16, 2016 11:50

Description:

In this episode of Basic Bananas Radio, Basic Bananas co-founder Franziska Iseli discusses PASSION, PURPOSE and PRINCIPLES and how you can apply these to your life and business. Franziska shares how these three P’s can bring excitement, creativity and energy in every thing that you do!

Innovation Strategies with Franziska and Christo

Jun 3, 2016 14:18

Description:

Franziska and Christo come to us in this episode all the way from Istanbul to discuss four different strategies to innovate within your small business. Innovating doesn’t necessarily mean you have to reinvent something new but rather improve something you already have in place! By keeping your eyes open to the world around you, you’ll Read more

Marketing for Non-Profits with Chantelle Bazerghi

May 26, 2016 18:52

Description:

In this episode Franziska speaks with Clever Bunch member, Chantelle Bazerghi from Asylum Seeker Resource Centre in Melbourne, about marketing for non-profits. Chantelle walks us through what marketing strategies she has applied for more growth in raising awareness, motivation and communication throughout the community!

How to get the most out of your blogging- with Camille Blythe

May 20, 2016 23:02

Description:

In this episode Franziska talks with Genius Bunch member, Camille Blythe, owner of Brilliant Business Blogging about the importance of blogging for your business and staying true to your brand’s voice. Camille walks us through five questions you must first answer in order to write relevant, original content to connect on a deeper level and build trust with your customers.

Innovation Thinking – with Nils Vesk

May 11, 2016 25:56

Description:

In this episode Franziska talks with Nils Vesk about how to think more innovatively. Nils walks through the four stage of the innovation cycle you can apply in your own business.

How to find the best talent to join your team – with Simone Guild

May 5, 2016 24:06

Description:

In this episode Franziska talks with Simone Guild from Potentchi8 about how to find the right talent for your team, what questions to ask in an interview and how to write a great job ad.

Video Marketing and The Tools to Use with Christo Hall

Apr 27, 2016 16:40

Description:

In this episode Christo Hall shares smart ways to use video in your marketing, whether it’s for an opt in thank you video, video blog, product promotion, welcome video or content delivery video. Christo also shares the tools to use and some of his favorite ways to create engaging video and ways to keep your Read more

Defining Success – with Franziska Iseli

Apr 20, 2016 5:54

Description:

In this episode Franziska, co-founder of Basic Bananas talks about defining success. What does success mean to you?

Why it’s bad to compare yourself – with Franziska Iseli

Apr 13, 2016 13:31

Description:

In this episode Franziska talks about why it is not a good idea to compare yourself with others and how it can have a negative effect on your business. Franziska also discusses what you can do instead to increase the happy vibes in your business.

How to Use a Book to Increase Sales and Insider Tips – Tom Corson- Knowles

Apr 6, 2016 41:25

Description:

In this interview best selling author Tom Corson-Knowles shares how to create a book in very little time and how to then use that book to generate huge exposure and increase your sales. Tom openly shares how he has generated amazing results for not only himself but also many business owners.   The links, which Read more

The most effective digital marketing strategies right now – with Greg Cassar

Mar 31, 2016 25:32

Description:

In this episode Franziska speaks with digital marketing strategist, Greg Cassar. Greg shares the most effective online marketing channels that are working right now. Find out where to find your market, how to get them to come to your websites and why you need to know your numbers.

Professional Surfing Mindset Applied to Business with Christo Hall

Mar 16, 2016 12:07

Description:

In this episode Christo shares mindset lessons he learned from professional surfing which apply to business. There are common traits, which the most successful entrepreneurs have, and ways in which they deal with situation and focus. This episode will give you clarity on how to deal with negative self talk and fear of failure.

How to re-position your business to wow your clients – Interview with Crystal Petzer

Mar 9, 2016 14:15

Description:

In this episode Franziska talks to Crystal Petzer, the founder of Office Shed on how she’s changed the positioning of her brand and created an incredible customer experience.

Systems for Marketing, Sales and Delivery – Christo Hall

Mar 4, 2016 10:18

Description:

In this episode Christo shares ideas for increasing the growth of your business without increasing your ‘to do’ list. There are systems, which need to be put in place to be able to create a bigger impact with constantly having to personally do more.

The One Thing – with Franziska Iseli

Feb 17, 2016 4:50

Description:

In this episode Franziska talks about one of her favourite questions! What is the one thing…? It’s a brilliant question you can apply to anything in business and life!

Do Hire Friends – with Franziska Iseli, co-founder of Basic Bananas

Feb 10, 2016 15:01

Description:

In this episode Franziska talks about hiring friends, the pros and cons of hiring friends and why friendships at work increases productivity.

How can you get your product into a big retail store – Interview with Karen Waksman

Feb 3, 2016 29:57

Description:

In this episode Franziska talks to Karen Waksman, the founder of Retail MBA about how you can get your products into a big chain store. Find out why you don’t have to be an inventor to make it and who the best person to contact is.

Top Website Ingredients with Christo Hall

Jan 27, 2016 15:29

Description:

In this episode Christo shares some of the top ingredients you need to make your website more effective. This will explain why many websites don’t deliver the desired results which people want. Including: – how to design the paths which you want to send your viewers down – how to create an effective opt in – why many Read more

The Hierarchy of Creativity – Interview with William Whitecloud

Jan 27, 2016 32:46

Description:

In this episode Franziska and William discuss the Hierarchy of Creativity, the correlation between creativity and success, why creativity is learnable and how you can tap into your own creativity. If you’d like to get William’s book The Magician’s Way, this is the link.  

Building a Challenger Brand – Interview with Jeremy Moon, founder of Icebreaker

Jan 20, 2016 36:53

Description:

In this episode Franziska talks with Jeremy Moon, the founder of Icebreaker about all things marketing, international business expansion and the best advice Jeremy has ever received.

It’s All About The People – Interview with Rowan Anderson

Jan 13, 2016 20:17

Description:

In this episode Franziska talks with Rowan, founder of Queensland Building and Construction and the winner of Triple J’s 25 Under 25. Rowan shares how investing in the development of young people has been a huge part of his success in business.

What’s love got to do with business? Everything! – Interview with Eduardo Drake

Jan 6, 2016 31:07

Description:

In this episode Franziska talks to Eduardo Drake, a highly regarded intellectual property lawyer about how to use the five love languages in your business. I think you are going to love this one! You can grab his 10 Times More Love book here

How to fit in healthy eating and fitness – Interview with Christine Bullock

Dec 29, 2015 26:00

Description:

In this episode Franziska talks to Christine Bullock, the founder of Evolution 20 about how to fit in physical activity and healthy eating into a busy schedule. Have you heard of active meetings? They are the best!

What’s veganism got to do with business? Interview with Katrina Fox

Dec 23, 2015 24:28

Description:

In this episode Katrina Fox from Vegan Business Media talks about vegan ventures and how to grow an ethical business.

The top two things that make or break a marketing campaign – Interview Glen Ledwell

Dec 16, 2015 27:53

Description:

In this episode Franziska discusses the hottest marketing strategies with serial-entrepreneur Glen Ledwell. Find out what’s working right now and what’s not.

How to make better business decisions – Interview with Divya Hemnani

Dec 9, 2015 33:44

Description:

In this episode Franziska talks to Divya Hemnani about spirituality, science and how you can develop your own intuition to make big decisions.

Increase your sales with Wes Schaeffer

Dec 1, 2015 38:23

Description:

In this episodes Wes from The Sales Whisperer shares his strategy for increasing sales and systems in any business. Wes reveals his step-by-step approach to creating more successful sales including a word for word role-play to illustrate exactly how it’s done. Christo and Wes discuss where to start with adding automation into your business or increasing automation for Read more

The power of words – Interview with Ashley Welton

Nov 25, 2015 28:16

Description:

In this episode Franziska talks to Ashley Welton about how to find your true message, how to write copy that makes people feel and how to tell stories with a purpose.

The Art of Powerful Conversation – Interview with Stuart Knight

Nov 18, 2015 33:38

Description:

In this episode Franziska discusses the art of powerful conversations with Stuart Knight, an award-winning entrepreneur and crazy cat! Discover how to avoid small talk and have more meaningful conversations! If you’d like to say hi to Stuart or comment on his red socks, you can find him here

Scaling Up – Interview with Verne Harnish

Nov 11, 2015 24:18

Description:

In this episode Franziska talks to Verne Harnish, the founder of world-renowned Entrepreneurs’ Organization and author of ‘Scaling Up’, a must-read for any business owner. The end of the year is the perfect time to plan for 2016 and Verne generously shares fantastic planning tools you can download HERE

Ideas for business growth with John Logar

Nov 4, 2015 22:58

Description:

John Logar shares his strategy to grow a business as quickly as possible. John works with many high level business owners and tells his approach in this episode. Christo caught up with John at Ontrapalooza 2015 in Santa Barbara.  

“I’ve published a book, now what?”

Oct 28, 2015 23:41

Description:

In this episode Franziska speaks with Paul di Michiel from The Career Medic who just published a fantastic book called Fired to Hired, The Guide to Effective Job Search for the Over 40s. Paul shares the exact strategies he used to promote his book.

Matt Gallant – Pay per click advertising strategies

Oct 21, 2015 50:23

Description:

In this episode discover what makes a good add? What makes a good sales page? Matt has generated over 6mil leads with pay per click advertising Discover Matt’s top 5 strategies to generate leads with pay per click and text to make your ads work. Banner ads: Tips to maximize ROI. Which sizes and shapes are currently getting the Read more

How to deal with shame

Oct 13, 2015 29:42

Description:

In this episode Franziska speaks to Kirsty Spraggon from KirstyTV about why shame can really hold you back as an entrepreneur and how to deal with it!

Richard Toutounji shares his strategy for building businesses

Oct 7, 2015 30:20

Description:

On this episode Christo and Richard talk about what makes a business attractive to sell. Christo finds out Richard’s approach to building systems and what to focus on to create a bigger business without creating a bigger ‘to do’ list. Richard shares his routines to stay motivated and to ensure he’s working towards continual growth.

How to create a happy workplace

Sep 29, 2015 17:23

Description:

In this episode, Franziska talks with Joey from Feel Good Joey about how to create a happy workplace. Joey shares some of her brilliant ideas to make sure your team is engaged, happy and aligned with your culture.

How to create your brand message

Sep 23, 2015 17:13

Description:

In this episode Franziska talks with Sarah Taylor, creative director of fun and awesomeness at Spicy Broccoli on all things branding. What makes a great brand? How can you create your own brand story?

Mindfulness at Work

Sep 17, 2015 22:50

Description:

  In this episode Franziska talks about mindfulness at work. Mindfulness has been a buzzword lately but what really is it? Why is it so important? And how can you practice mindfulness in your business?  

What is your personality type?

Aug 25, 2015 21:21

Description:

In this episode, Franziska speaks with Pru Chapman, the founder of The Owners Collective about personality types and how understanding them can give you a huge advantage in your business. You can also check out their Behaviour Profiling – Owners Collective video HERE

How to launch a tea business from the ground up

Aug 19, 2015 20:41

Description:

In this episode, Franziska speaks to Andrew, the founder of Tippity about all things tea, importing products, branding and launching a tea business.

Business Integrity with Franziska and Christo

Aug 11, 2015 17:08

Description:

In this episode Christo and Franziska share the importance of integrity in your business. Your integrity will impact your results in many areas of your business. Learn how integrity is also an important part of your marketing.

How to grow a community around your business

Aug 5, 2015 26:18

Description:

In this episode, Franziska speaks with Bec Caines, the founder of The Daily Guru about how she grew her community to over twenty thousand in less than one year!

How to Create a Marketing Plan – Christo Hall

Jul 31, 2015 18:41

Description:

In this episode Christo Hall shares the process for creating an effective marketing plan. We follow a process to make our plans simple and effective. There are 4 crucial areas, which need to be reviewed every 90 days to remain current and keep a focus on future growth. Christo shares the steps which we follow Read more

How to create powerful Presentations – Lessons from TEDx with Franziska and Christo

Jul 16, 2015 17:16

Description:

In this episode Franziska and Christo share some of the key lessons from their experience presenting at TEDx. They share their personal lessons and the key things they took from the other presenters. This episode is recorded immediately after presenting at TEDx.  

Leadership – Don’t Steal Your Teams Thunder!

Jun 25, 2015 14:04

Description:

In this episode of Basic Bananas Radio, Franziska talks about her take on leadership. What does it mean to be a true leader? How can you inspire others to greatness, brilliance and awesomeness?

Feminine and Masculine Traits in Business

Jun 17, 2015 19:38

Description:

In this episode of Basic Bananas Radio, Franziska speaks with Jo Gillies, principal architect at Archisoul Architects about the power of understanding feminine and masculine traits. Jo also gave us a list of The Top 12 FEMININE AND 12 MASCULINE TRAITS     Feminine Traits Surrender Receptivity Empathy Radiance Flow Sensuality Nurturing Affection Sharing Tenderness Read more

Benjamin J Harvey – How to Market with Shadow Values

Jun 4, 2015 24:17

Description:

In this episode of Basic Bananas Radio, Franziska speaks with Benjamin J Harvey who is known for helping people make a difference and a living doing what they love. They discuss the power of marketing with shadow values and understanding people’s core desires which drive them when making decisions. To find out more about shadow Read more

Heidi Alexandra Pollard – Founder of UQ Power

Jun 2, 2015 27:29

Description:

In this episode of Basic Bananas Radio, Franziska speaks to leadership expert Heidi Alexandra Pollard, the founder of UQ Power about how to create a happy workplace and what makes a business go from good to great. www.uqpower.com.au

Justin Bergholcs – The Founder of BlueDragon.com.au

May 23, 2015 29:21

Description:

In this episode of Basic Bananas radio, Franziska speaks with Justin Bergholcs, the founder of BlueDragon.com.au, a social enterprise that organises adventure tours throughout the Himalayas. Justin has lived in the Himalayas for over twenty years and generously shares his life philosophies in this interview. He is also actively engaged in making a difference for Read more

How to Write Copy That Converts with Christo Hall

May 9, 2015 14:50

Description:

In this episode Christo Hall shares tried and tested methods to increase response rates from all of your marketing material with some simple copywriting tips. Christo is recognised as one of the top small business marketers in Australia and has crafted countless successful marketing campaigns for his clients. Christo’s copywriting skills have been part of Read more

How to Attract More Clients with Your Blog – Christo Hall

Apr 7, 2015 7:32

Description:

In this episode learn tips on how to grow your business with your blog. Most business owners don’t blog effectively. Learn some tips which you can implement immediately to increase traffic to your website and ways to ensure that your blog is setup to bring new clients to your website. You will also learn our Read more

Lisa Messenger – Daring To Think Different (The Renegade Collective)

Jan 15, 2015 32:28

Description:

In this episode Lisa shares how she grew in the business and what it’s like to be such a passionate entrepreneur who is involved with various businesses left and right. She is the publisher and editor in chief of Renegade COLLECTIVE magazine and owner and creative director of The Messenger Group. She has worked globally Read more

Christo Hall – Sharing On How Effective Email Marketing Can Be

Dec 19, 2014 22:34

Description:

In this episode Christo shares two strategies for using email; tips on how to build and engage your community of customers with email marketing and how to generate sales with a promotion sequence. Email marketing is a powerful tool which can be used by all styles of business. Christo shares the structure and timing for Read more

Anne Miles – One That Goes The Whole Nine Yards

Dec 5, 2014 29:00

Description:

Anne Miles is one of Australia’s most experienced strategists in the production industry. With many years managing the operational flow of work through agencies and production services, Anne works with businesses to assess workflow, improve systems and processes that enable the best creative to flow and at the same time with an eye on profitability. Read more

Colin Boyd Sharing How to Get More Done in Less Time

Nov 17, 2014 45:50

Description:

In this interview Colin shares some very smart productivity hacks to get more done in less time, the different types of work we do and how to ensure you are always being innovative.  Colin Boyd is an authority on increasing a professionals performance. He does that by teaching them communication, productivity and EQ strategies. These Read more

David Ormesher – Difference Maker and Entrepreneur Baker

Nov 4, 2014 28:14

Description:

David Ormesher On this episode we are talking with David Ormesher, a highly successful entrepreneur who is using his skills to make a difference for entrepreneurs and the community in Rwanda. Dave is sharing how he set up an entrepreneurial program in a developing country and the huge impact it has on people’s lives not Read more

Anita Chaperon – helping you fall in love with yourself.

Oct 15, 2014 34:08

Description:

Anita is a habit hacker who will guide you to find what inspires you and assist you to enhance those habits. She reads, learns, and tests. Then she keeps what works, and discards what doesn’t. And moves on. Constantly expanding. Constantly making things better, building and changing habits to develop her experience with life. For Read more

Joe Ward – How he became Sydney’s Forrest Gump

Sep 22, 2014 35:07

Description:

In this episode, Joe Ward is joining us at the Plantation to talk about how he built a passion business – Manly Beach Running Club. We also talk about leading a healthy lifestyle and eating 30 bananas a day for 30 days (that’s 900 bananas!)! Now I got your attention! Joe’s successes in trail running, Read more

Chris Kameen – How he grew Sydney Sailing School from 1 boat to over 40

Aug 31, 2014 34:41

Description:

Chris is the founder of Sydney Sailing School. In this interview Chris shares how he turned his passion for sailing into his purpose. Chris has grown Sydney Sailing School from one boat and one location to over 40 boats and two locations very quickly. This is an open an honest look at how he did Read more

Sean Malarkey – How he built a 7 figure online business and his favourite tips for business

Aug 13, 2014 37:48

Description:

Sean Malarkey is co-founder of a very successful publishing and marketing company called Inspired Marketing, the #1 company that creates digital online training with a focus on social media. The awesome information products they create, teach people how to use social media platforms to grow their businesses, establish themselves as an expert and much more. Read more

Dale Beaumont – How to automate your business so you can take more holidays!

Aug 5, 2014 23:01

Description:

In this edition of Basic Bananas Radio, we ask business expert, Dale Beaumont about the ins and outs of business system automation.  When you automate your business, you get more done AND you can take more holidays.  Listen in to find out how to work smarter. Dale is one of Australia’s most successful young entrepreneurs. He Read more

Valerie Khoo – Effective Story-Telling, Creating Content and Creativity

Jul 9, 2014 29:15

Description:

Valerie Khoo – Effective story-telling, creating content and creativity In this interview with Valerie Khoo we discuss creativity, how to write great content for your business and a framework to create stories. Valerie Khoo is the National Director of the Australian Writers’ Centre, the country’s leading centre for writing courses. The centre has helped more Read more

Justin Brooke – How to excel with Facebook ads

Jun 24, 2014 51:46

Description:

Justin Brooke – founder of IMScalable got started 8 years ago with $60 in an Adwords account and grew that $60 to six-figures in one year. Since then he has generated billions of ad impressions, sold millions of dollars worth of products, been hired by dozens of millionaires, and built a highly sought after ad Read more

Ari Galper – Creator of Unlock The Game

Jun 6, 2014 34:20

Description:

“How to ELIMINATE Personal Sales Rejection Forever… And Make More Sales!” The sales techniques that we were taught by the “sales gurus” contradict everything we know about what it takes to build real relationships. But isn’t selling just another human relationship a business relationship? No one likes to be pushed and no one wants to Read more

Christo Hall – How to Create a Brand Which Markets For You

May 14, 2014 21:17

Description:

 In this episode Christo shares tips and insights based on working with thousands of business owners. You will learn some tips on how to create a brand which is attractive and markets for you. When branding is setup and managed correctly it’s like it creates a ripple effect and your brand recognition can spread. There Read more

Russ Henneberry – Editorial Director at Digital Marketer

Apr 24, 2014 39:56

Description:

Digital Marketer, founded by Ryan Deiss, is the research and testing arm of a parent company that generates millions of dollars in online sales. We test Digital Marketing strategies and tactics on our own businesses and share and sell that information to entrepreneurs, start-ups and traditional companies interested in growing traffic and boosting conversions. We Read more

Teddy Garcia – Founder and President of InfoMarketingSystem

Apr 6, 2014 37:15

Description:

Teddy is an idea generating machine that can help you to quickly identify all the untapped opportunities in your business and provide simple solutions to your most complex technical, business and marketing challenges. His favorite thing to do – besides riding dirt bikes with his son – is to teach business owners how to automate Read more

Jake Hower – Founder of Fuzed

Mar 18, 2014

Description:

Jake Hower started his career in travel before purchasing his first travel agency business in 2009. As an independent travel agent in a world dominated by large national brands, Jake developed a range of innovative techniques to market his business online in new ways and to new niches. It was this open minded approach to marketing and Read more

Carrie Green – founder of the Female Entrepreneur Association

Mar 8, 2014 31:40

Description:

Carrie Green is the founder of the Female Entrepreneur Association, an online platform to inspire and empower female entrepreneurs from around the world to turn their ideas into a reality and build successful businesses. FEA publishes a monthly digital magazine, This Girl Means Business, weekly videos and hosts live, online master classes. With over 100,000 Read more