Brian Hood and Chris Graham

6 Figure Home Studio: A Home Recording Business Podcast

Helping You Turn Your Home Recording Studio Into A Full Time Career
6 Figure Home Studio: A Home Recording Business Podcast

Description

Do you have a passion for producing, recording, mixing, or mastering music? Do you want to quit your day job so you can focus on your studio full time? Most us are simply musicians who fell into this because of our passion for creating art in the form of better music, better mixes, and better recordings. Very few of us went to business school, have any sort of formal business training, or have experience running businesses in the past. Throughout The Six Figure Home Studio Podcast, Brian Hood and Chris Graham will help you learn what actually matters in this confusing world of business. Don't let the “business stuff” hold you back from running a successful home recording studio.

Link: www.thesixfigurehomestudio.com/

Categories

Business
Music

Episodes

#105: How To Get More Clients Via Passive Referrals, And Why You're Not Getting Credited For Your Work

Nov 12, 2019 49:38

Description:

Are you sick and tired of chasing leads to get more work?

Do you come across songs you worked on a year ago only to see it has 5 million streams… and you weren’t credited? 

For some, passive referrals are a huge potential source of leads…

Are you one of the many audio entrepreneurs missing out on tons of potential clients?

Find out how to start getting more passive leads today!

In this episode you’ll discover:

Why weird music can become very popular when no one thinks it will Why photographers are sometimes mean about getting proper credit How getting passive referrals can boost your business exponentially Why every audio engineer needs to be credited for their work How not being credited is a red flag, unless you are paid extra to work as a “ghost producer” Why systems and processes are a key part of getting credit for your work How “white labeling” is a common occurrence in the music industry… by accident Why expectations need to be set in advance How to get your credits in a friendly, professional manner

For full show notes, go to www.thesixfigurehomestudio.com/105

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#104: The Recipe For Platinum Records, Number One Hits, And A Seven-Figure Income - With Seth Mosley

Nov 5, 2019 51:25

Description:

Seth Mosley’s audio career can be considered “successful” in every sense of the word. His accolades include a Grammy Award, 25 number one singles, Producer Of The Year from Billboard Magazine, as well as Songwriter of the Year Awards from SESAC and The GMA Dove Awards.

Listen to this week’s episode to find out how Seth went from recording friends in his parents' basement in Circleville, Ohio, to building a seven-figure audio business without any formal training.

In this episode you’ll discover:

How Seth got his start in the recording industry Why Seth eventually stepped away from recording to be in his own band How getting your foot in the door with a label project can launch your career to new heights The keys to Seth’s success as a producer and songwriter Why relationships are key to success in the music world Why job boards are the worst places to find potential team members How Seth realizes that gear really is secondary to talent Why songwriters can benefit massively from learning how to produce music How royalties on hit songs are the way to make it to a seven-figure income


For full show notes, go to www.thesixfigurehomestudio.com/104

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#103: Why Books, Videos, And Lectures Are The Worst Ways To Learn (And What To Do About It)

Oct 29, 2019 01:10:14

Description:

Do you struggle with remembering the lessons you learned from books, videos, and lectures in the past year?

What about the last few months, or even days?

What good is self-education if you can’t actually recall what you learn?

Ready to find a better learning method that really does work? Find out how you can retain more of the content you take in by listening to this week’s episode!

In this episode you’ll discover:

How different types of learning apply to different people Why different people need different learning methods Pros and cons of common learning methods Why hands-on learning has the best retention rates, statistically speaking How you can incorporate multiple learning methods into one Why teaching others is the best way to learn How becoming a business coach has helped Chris learn Why combining learning sources can boost your retention How starting a “Marco-Mastermind” can help you study

For full show notes, go to www.thesixfigurehomestudio.com/103

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#102: Why You Should Start A Podcast For Your Business (Before It's Too Late)

Oct 22, 2019 01:01:16

Description:

Have you struggled with having a steady stream of incoming leads for your studio?

You’ve thought about starting a podcast… but failed to take action because “it’s just so over-saturated already.”

Wrong. 

The industry is just getting started. If you can jump on this content bandwagon now, you’ll be setting your business up for success in your niche over the next 5+ years. 

Take a listen to this episode and find out how and why you should start a podcast!

In this episode you’ll discover:

How Chris began his embarrassing history as a podcast host (link below) Why you should launch a podcast How this podcast has impacted Chris Graham’s career Why podcasts are more easily consumable than YouTube videos How Apple is poised to dominate in the podcasting market What the future of podcasting may hold Why you need target your customers rather than your peers How having a fun podcast keeps it sustainable Why you don’t necessarily need to be an expert to have a successful podcast Why now is the time to start a podcast – it’ll never be easier!

For full show notes, go to www.thesixfigurehomestudio.com/102

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#101: Why "The Hero's Journey" Is The Solution To Your Marketing Problems

Oct 15, 2019 57:29

Description:

Most audio engineers think of themselves as the hero who can solve all of a band’s problems. The “all-knowing mighty source of knowledge” to the lowly pleb musician. 

If that’s you, you’re doing it wrong.

By positioning yourself as the hero of the story, you’re sabotaging your own marketing efforts. 

As a producer/engineer/whatever, you’re better off playing the role of the guide, while understanding that your client is the hero.

If you can adjust your business to become the guide who helps your clients along their journey, not only will your clients make better music but you’ll be adding more value to your relationships with your clients.

Find out how on this week’s episode, listen now!

In this episode you’ll discover:

What you can learn from fiction to apply to your business Why audio engineers are not the hero, but the guide How a good guide (engineer) puts the hero (client) on the right path without micromanaging Why popularity can be confused with self-actualization How the guide’s role works with the hero’s role Why business coaching can help you with your own hero’s journey Why almost every successful audio engineer is a former musician What to expect from Chris Graham’s next album


For full show notes, go to www.thesixfigurehomestudio.com/101

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#100: Our Top 16 Life-Changing Books For Business Owners

Oct 8, 2019 01:15:01

Description:

You’ve been asking for this for a long time…

It’s something that has the potential to change your life…

But only if you take action because this episode is the “advice buffet” to the extreme.

This episode is a list of Chris and Brian’s favorite books that have influenced their lives and could potentially do the same for you!

Which books are right for you? Take a listen now to see which ones might fit your situation, and which might not.

Also, Brian recorded a really stupid intro.🙄

In this episode you’ll discover:

Which books changed Chris and Brian’s lives What fills Chris and Brian’s wardrobes (not books) How The 4-Hour Workweek is set up to shape your mindset in a major way Why some things that you learn in books need to be used carefully… They’re weapons What potentially the biggest mistake Chris ever made is How non-business books can positively influence your business Why Brian likes to buy his first copy of a book directly from the author How people who are type 5 on the enneagram can be detail-obsessed Why sometimes reading books shout hurt How books use social proof to sell more copies


For full show notes, go to www.thesixfigurehomestudio.com/100

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#99: Cows.

Oct 1, 2019 01:14:31

Description:

Vegetarians and vegans avert your ears… Today we’re killing cows.

Before you report us to PETA, hold up! We’re talking about figurative cows – sacred cows and their close relatives the purple cows.

But what do these terms mean in the audio industry?

Find out what they are, and why you might need to slaughter a sacred cow on the road to becoming a purple cow on this week’s episode!

In this episode you’ll discover:

How killing a sacred cow could launch your business to the next level Why being a purple cow sets you apart How creating “beef” with your competitors could be a good thing What kind of sacred cows we grew up with that have not been brutally butchered How the killing of sacred cows has changed the landscape of music What the difference between hustling and happy hustling is How the idea of “working harder” can be a toxic mentality Why slow and steady wins the race How Chris’ Crazy Ideas could change the music industry of the future

For full show notes, go to www.thesixfigurehomestudio.com/99

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#98: Why Spotify's Purchase of SoundBetter Could Be The Best (Or Worst) Thing To Ever Happen To The Recording Industry

Sep 24, 2019 47:35

Description:

In a huge announcement last week, Spotify confirmed they purchased SoundBetter.com for an undisclosed amount. 

What does this mean for audio engineers across the globe?

Is SoundBetter worth joining as an audio professional? Is there a boatload of money to be made, or should we stay away?

Find out the potential pros and cons of this acquisition and how it could affect your career by listening to this episode today!

In this episode you’ll discover:

How SoundBetter can positively affect your business Why relying on SoundBetter as your sole source of income is an awful idea How SoundBetter can negatively affect your search results and flow of leads What opportunities SoundBetter’s acquisition could provide for audio engineers How SoundBetter might change now that Spotify owns them How this is a massive opportunity for Spotify to use their data to market SoundBetter to artists Why this could result in engineers being properly credited on Spotify releases they worked on How many of your projects you should be getting from SoundBetter before you start to worry about becoming reliant on a third party Why the “weekend warrior” engineer might be a good candidate for SoundBetter


For full show notes, go to www.thesixfigurehomestudio.com/98

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#97: How To Grow Your Business By Nurturing These 4 Positive Mindsets

Sep 17, 2019 55:39

Description:

Your mind is constantly filled with doubts. You second-guess yourself about everything. 

Every time you hit a roadblock in life, you crumble. You feel like an imposter when it comes to running your studio.

How can you change this? 

While there’s no silver bullet, there are several positive mindsets you can nurture in order to stave off the negative thoughts in your head. 

Last week we discussed which toxic mindsets you need to eliminate, but what mindsets should you have?

Find out how to improve your mental health, your life, and your business with four positive mindsets by listening to this episode now!

In this episode you’ll discover:

Why if you aren’t growing, you’re dying How the scarcity mindset can negatively affect your outlook What an abundance mindset does to your creativity How you can find the silver lining of a bad situation Why the growth mindset is flipping your elementary school teacher the bird How to turn weaknesses into strengths Why being unselfish boosts your business Why parables are easier to understand than technical books How serving others will create long-term success for you


For full show notes, go to www.thesixfigurehomestudio.com/97

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#96: How You're Sabotaging Your Business With These 5 Toxic Mindsets

Sep 10, 2019 01:04:28

Description:

You always struggle to make progress in your business.

Everyone seems to be against you.

You can’t hire anyone because they’ll never do it as well as you can.

You simply can’t bring yourself to leave the security of your day job.

These are all symptoms of negative mindsets that are holding you back from your full potential as an audio engineer and entrepreneur!

By working to defeat negative mindsets, you can be much more comfortable in your own shoes and teach yourself to succeed rather than waiting for someone to hand things to you on a platter.

Listen to this episode now to find out how you can identify and eliminate five different toxic mindsets that are ruining your chances of success!

For full show notes, go to www.thesixfigurehomestudio.com/96

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#95: How You Can Work ON Your Business Instead of IN Your Business (Part 3)

Sep 3, 2019 01:12:01

Description:

Are you one of the people who build incredibly complex systems to make your business more efficient, only to have the system break every other day?

Or are you the person who does lots of work to avoid doing other work, like promoting your business?

Learn how to avoid over-complicating your business and leave your fear of failure in the dust by listening now!

In this episode you’ll discover:

Why you should simplify your business to avoid over-complication How systems can improve your workflows Why “multitasking” is murdering your productivity. With a flamethrower. How slimming down your selection of plugins can make it easier to run your business Why thinning out your mic locker could improve your business How labeling your studio can make your studio more organized Why limitations can increase your productivity What adding to your mix for hours on end can do to your mix How having the courage to accept rejection can boost your confidence

For full show notes, go to www.thesixfigurehomestudio.com/95

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#94: How You Can Work ON Your Business Instead of IN Your Business (Part 2)

Aug 27, 2019 01:10:33

Description:

So you’ve spent time working on your business… You’re at the point where you’ve saved time where you can, but you still need more customers to grow your income. 

Without customers, this is just a hobby. It’s time to focus on 3 different areas you can work on to improve your long-term income. 

Take a listen to part two of this series to find out how you can work ON your business to get more clients!

In this episode you’ll discover:

What the different stages of a sales funnel are Why you need to think about your sales funnel when you’re working on your business How to start working on your sales funnel Why you should educate yourself on topics before jumping into it head first Why getting credited for your work could be vital to your business How online reviews can affect your business’ potential What improving your website’s conversion could do for your business Why following up is key and not doing it could be a sign of fear of rejection How striving for perfection holds your business back

For full show notes, go to www.thesixfigurehomestudio.com/94

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#93: How You Can Work ON Your Business Instead of IN Your Business (Part 1)

Aug 20, 2019 46:01

Description:

You’ve heard us talking about working ON your business rather than IN your business time after time…

But what should you actually be doing during that time?

In part 1 of this topic, we give you specific things you can do now in order to save time for the rest of your career. 

The goal of this episode is to help you win back your time so that you’re able to re-invest that time into your business. 

In this episode you’ll discover:

Why you need to set aside some time each week to work on your business. How you can decide what to work on each week What one thing many people should be systematizing but don’t Why payment systems should be one of the first things you set into place How you can avoid writing the same email over and over again How you can set up your Mac to do things for you… Instantly Why an FAQ can help to lead a conversation in your customer’s mind What having systems with a low barrier to entry does for you when your business grows Why old faithful is sometimes better than the newest technology out there


For full show notes, go to www.thesixfigurehomestudio.com/93

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#92: What To Do When Someone In Your Area Is Charging $5 Per Song

Aug 13, 2019 42:44

Description:

You’ve invested thousands of dollars in gear, and you’ve been busting your a$$ to get clients, but it’s been a struggle to get them at a fair rate. 

To make things worse, the guy down the street started doing $5 mixes. 

What should you do?

Join us to discuss the topic of $5 Craigslist mixes, what you “should” be charging, and how to compete with the lowball competition in your area. 

In this episode you’ll discover:

Why selling full mixes (or pretty much anything) for $5 is a terrible idea Why the people who do sell mixes for $5 take care of many of the awful clients you’d have to deal with if Buttrock Berry didn’t take them from you How becoming a commodity affects your business outlook What putting your identity into what you do can do to you Why you don’t want to by the Ryanair of the music industry How worrying about people like Buttrock Berry distracts you from your own business Why you should wait for your niche to pick you How looking over your shoulder can cost you the race


For full show notes, go to www.thesixfigurehomestudio.com/92

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#91: Why You're Losing Thousands Of Dollars Every Time You...

Aug 6, 2019 55:04

Description:

You’re the most frugal shopper, spending hours clipping coupons, comparing prices down to the penny at the store, and maximizing your savings…

Pat yourself on the back. You probably just cost yourself more than you saved by wasting time on unnecessary things.

If you’d just saved that hour you clip coupons every week, and sent someone else to the grocery store for you, you’ll have another hour of time to work on or in your business.

Unless you’re earning minimum wage with your business, that extra hour of time to work will be the better choice!

You’ve just discovered opportunity cost. Every time you make a choice, you are setting your priorities and you may be inadvertently costing yourself money or time by making the wrong choice even if it seems the right decision in the short term.

In this episode you’ll discover:

How not spending money could be costing you money Why you should view subscription software as hiring a cheap employee How spending time on the wrong things means saying no to everything else during that time Why “free” advertising isn’t free – it costs your time What wanting to pat yourself on the back does to you Why education can be bad in terms of opportunity cost Why “networking” is just trying to fix loneliness Why gear has a massive opportunity cost that could put you out of business Why being a “course collector” is not a good thing How accountability can change your life for the better

For full show notes, go to www.thesixfigurehomestudio.com/91


If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#90: The Entrepreneur's Guide To Personal Finance - With Graham Cochrane

Jul 30, 2019 01:09:09

Description:

Do you run a successful business, but find yourself stressed out about finances?

Does it affect your creativity to the point that you aren’t making your projects the absolute best?

If your finances are a shambles, chances are your business isn’t very stable, and neither is your personal life. It’s time to make a change.

A big welcome back to Graham Cochrane of The Recording Revolution as he talks about potential solutions and fail-safes to make sure that you can survive difficult times in your business and come out the other end swinging!

In this episode you’ll discover:

Why service-based businesses should have some scaleable income streams How a retainer model can boost your business’ income What opportunities overwhelmed consumers provide How eliminating your fear can make you bolder, to take good opportunities and leave behind mediocre ones Why poor personal finance is the downfall of many businesses How trading up cars and paying car payments to yourself can buy you a new car in the long run How growing your business too much can hurt your family, creativity, or life How you can start to safely save money for retirement, as well as keep you – and your business – alive during spare months Why you should discuss financial priorities with your family to see if you are overspending or can cut back

For full show notes, go to www.thesixfigurehomestudio.com/90

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#89: Solving The #1 Struggle In Your Business

Jul 23, 2019 01:03:28

Description:

As a business owner, there are thousands of different problems you could face during your career.

Many entrepreneurs try to figure out the answers themselves…

But that’s 100% the wrong move!

In The Six Figure Home Studio Community on Facebook, thousands of studio owners interact and support each other to help to build their businesses.

This week on the podcast, Brian and Chris tackle some of the biggest problems studio owners like you face every single day. Don’t miss out!

In this episode you’ll discover:

How to get more clients for your studio Why you need to focus on client relationships Why making the market the bad guy is beneficial to you How having a video chat with potential clients can go a long way to be more personal What self-confidence (or lack thereof) does to your career Why procrastinating on websites, studio setup, etc. will kill your momentum How having systems can prevent you from paying inefficiency tax Why you should consider software tools as employees who never take a break

For full show notes, go to www.thesixfigurehomestudio.com/89

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#88: An Easy Way To Turn $30/mo Into Thousands Of Dollars

Jul 16, 2019 54:09

Description:

Every single month, hundreds (or thousands) of people are checking out your studio’s website, Facebook page, and Instagram. 

95% of those people will never fill out a quote request form, send you a DM, or contact you in any way, shape, or form.

They look at your studio’s photos. They listen to your portfolio. Hell, they even love the sound of your work.

The only reason they will never contact you is that they simply weren’t ready for your service when they found you. 

What if I told you there was a way you could stay top-of-mind with those thousands of leads for around $30/mo?

Enter retargeting...

This is the process of advertising to people who already know about you and have visited your website, interacted with your studio on social media, or engaged with you in some other way.

It is the #1 most effective way to spend ad dollars.

If you have a limited budget, don’t waste it on marketing to cold leads. Try retargeting!

In this episode you’ll discover:

How not making choices lets you focus on work Why paid advertising is not cheating What the difference between paid marketing and remarketing or retargeting Why young entrepreneurs have an advantage – and why baby boomers need to adapt to compete Why only the best ads last more than a month or two How to use ads to build trust and show social proof Why getting people to have an emotional connection with your work boosts your sales How reciprocity will generate more work for you

For full show notes, go to www.thesixfigurehomestudio.com/88

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#87: How To Create A Lead Magnet For Your Recording Studio

Jul 9, 2019 01:04:35

Description:

So you’ve spent hundreds or even thousands of dollars on advertising your studio…

But not much, if anything, has really come from it.

You might think there’s an issue with your website, or worse, your portfolio – but that’s probably not the case.

What you might need is a lead magnet.

When you’re advertising your studio, trying to sell a premium service directly through ads is highly inefficient.

By using lead magnets, you can build relationships with people who see your ads, as well as leads who come to your site organically through search engine traffic, referrals, etc.

Learn about the power of lead magnets today by listening to this episode of The Six Figure Home Studio Podcast!

In this episode you’ll discover:

How having effective lead magnets can play a part in every single dollar you ever earn Why lead magnets are effective in generating leads How you can set expectations for potential clients by using your lead magnets Why your lead magnets shouldn’t cost you much time after they’re initially set up Why you need to have a solid customer avatar before you create a lead magnet Why your lead magnet needs to be easy to consume What having different lead magnets for different customer avatars can do for your business How having conversations with your ideal customers should shape the lead magnets you create Why having a newsletter can get leads who aren’t ready to purchase, but want to work with you in the future, to connect with you How using lead magnets to play the long game builds long term relationships with your leads

For full show notes, go to www.thesixfigurehomestudio.com/87

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#86: How To Turn a $1,000 Project Into A $10,000 Project

Jul 2, 2019 52:14

Description:

Do artists constantly turn you down due to price? 

Are you losing projects to other competitors that are simply undercutting your rates? 

If so, this episode will walk you through how you can charge 10x more than your competition and STILL win the project. 

In this episode you’ll discover:

What results you could see by switching to a project-based pricing model Why business is about helping people, not stealing their money How understanding your clients' needs lets you add more value to the project and charge more than your competitors How using this method can remove any competition from the playing field Why comparing yourself to other businesses doesn’t work; you need to follow your own path Why taking fewer, larger projects is typically more profitable than many small projects How Chris killed his dreams of a successful comedy career during this episode What changing your services from a commodity to a high-value service can do for your business

For full show notes, go to www.thesixfigurehomestudio.com/86

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#85: The Skill That Separates Those Who Succeed From Those Who Fail

Jun 25, 2019 54:04

Description:

Do you ever have a sudden urge to do something, even if it might turn out to be a bad choice in the long run?

Maybe you’ve bought gear using debt (damn that retailer and their credit card offers)...

Two years later, not only do you regret buying the gear, but you’re still paying for it every month!

When making a decision, thinking about delayed gratification is key across many different aspects of your life.

Maybe it’s a donut, maybe it’s a relationship, maybe it’s your business, or maybe it’s your mental health…

But most of the time, making the hard choice now will be better in the long run.

In this episode you’ll discover:

Why most successful entrepreneurs have extremely good self-control How practicing delayed gratification can boost your business, career, and personal life 10x Why your physical and mental health are not to be taken lightly What the 10/10/10 framework will do to make your life easier Why you should avoid debt in almost every situation you could face When a degree from Soul Fail University might actually be good for you (it’s not the right path if you want to run a music studio) How hiring a business coach could potentially launch your business into the stratosphere Why finding some form of accountability is a huge step to making responsible choices Why you need to choose hard/easy over easy/hard when facing a decision

For full show notes, go to www.thesixfigurehomestudio.com/85

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#84: The Pricing Masterclass: How To Charge More, Add More Value, and Win More Projects

Jun 18, 2019 01:02:39

Description:

If you’re stuck in the vicious cycle of lowering your rates just to win enough projects to make it through the month, there IS a way out.

It’s called value-based pricing. This episode uncovers how to charge more and win projects even when you’re competing with cheaper studios that are undercutting your rates.

Find out how to improve client relations, your hourly earnings, and even your conversion rate, in this episode of The Six Figure Home Studio Podcast!

To fully enjoy this episode, read Breaking the Time Barrier by Mike McDerment and Donald Cowper first: https://www.freshbooks.com/fbstaticprod-uploads/public-website-assets/other/Breaking-the-Time-Barrier.pdf

In this episode you’ll discover:

What super-successful people all have in common Why listening to advice from the wrong person could kill your business Why you should ignore the advice to “pay your dues” 99% of the time How engineers get stuck in a cycle of low-paying clients Why listening to advice on online forums could be a terrible path to go down What value-based pricing can do for you, your clients, and your career Why cost-plus pricing is dead Why understanding the project before giving a quote is vital How clients obsessed with fame could be potential nightmares What the difference between active and passive word of mouth is, and why it matters

For full show notes, go to www.thesixfigurehomestudio.com/84

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#83: How To Double Your Income By "Aggressively" Following Up

Jun 11, 2019 43:26

Description:

How often do you send a quote to an artist, only to be ghosted?

It’s super frustrating to be “dating” a potential client, putting time and effort into the relationship, writing a good proposal, and then never hearing back…

And chances are, it happens to you a lot.

But there’s a very simple way to prevent this and potentially double your yearly income…

How?

You need to master the art of following up in a thoughtful and sincere manner.

People will hire whoever is top of mind – and if you’re not top of mind, you’ve already lost.

To make sure you can do your best, take this advice on following up with leads and clients… They will appreciate it, and so will your wallet!

In this episode you’ll discover:

Why you’re probably losing thousands of dollars by being afraid to follow up How building long-term relationships by following up keeps you top of mind with your leads Why you need to qualify your leads to avoid wasting time How you can learn from Brian’s follow up sequence to get more paying customers Why you should always ask who the band hired if they didn’t hire you Why you shouldn’t take it personally when a band doesn’t hire you How setting deadlines creates scarcity What to do if you feel like following up is selfish How to overcome the maturity issue of ignoring follow-ups

For full show notes, go to www.thesixfigurehomestudio.com/83

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#82: How To Create A Customer Avatar That Will Skyrocket Your Marketing Efforts

Jun 4, 2019 43:29

Description:

Let’s say that you now have a great website, and you’re a good engineer who is praised by his clients…

But you’ve discovered another problem.

Even though you have a good flow of customers, the clients you really want are turning you down!

You’re probably thinking, “WHYYYYY?”

What it comes down to is your messaging doesn’t apply to the clients you’re trying to get.

If your portfolio is full of death metal bands, and you try to work with a contemporary Christian artist, they’re going to freak out when they hear your portfolio and never speak to you again.

This is why you need to have a good customer avatar for your business.

Every successful business out there has one, and you should, too!

Learn how to create a customer avatar for your studio by spending some time with The Six Figure Home Studio Podcast today!

In this episode you’ll discover:

Why certain leads could balk when they see your messaging and portfolio How niching down helps you properly target your customer avatar What you can do to find the right customers to increase your dollars per hour How spotting red flags in leads can help you define your customer avatar Why you have to be honest with yourself in creating your customer avatar Why every decision should be focused on winning over your customer avatar Which three “_____ographics” you should use for your customer avatar Why you should “feed” each of your avatars equally if you have more than one avatar How avatars could change over time, influencing your messaging

For full show notes, go to www.thesixfigurehomestudio.com/82

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#81: 11 Ways To Increase Your Website Traffic

May 28, 2019 01:18:43

Description:

Last week we talked about removing chokepoints from your website so it’s fully optimized for visitors…

You followed along and did your best to improve your site…

All your friends and clients who see your site think it’s absolutely fantastic…

But you have a different problem...

The issue is, you only get a handful of website visits every month, if that.

Now that you have a nice website, what do you do to get actual human beings who you don’t know to check out your site?

It’s not easy, but you can find out 11 ways to increase your website traffic with “free” or paid marketing today!

In this episode you’ll discover:

Why your ideal source of website traffic takes a long time to build up How a snowball rolling down a hill is a good thing for your website traffic Why you need functional strength and a wide variety of experience 11 ways to get leads to your website Why “free” marketing isn’t really free How to give Google what it wants Why you should never burn bridges with your marketing efforts How to “date” your potential customers Why it’s a great time to be an entrepreneur

For full show notes, go to www.thesixfigurehomestudio.com/81

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#80: How To Get More Customers Through Your Website

May 21, 2019 01:00:45

Description:

So you spent hours and hours carefully crafting your website. Your friends and clients tell you it looks great.

The only problem is that no one is filling out the form on your website to get in touch with you.

What the hell is going on?

It could be a few things, but the most common are pretty simple to figure out… If you know what to look for.

Find out why and how you need to optimize your site to ensure you have a sustainable business that can last into the future!

In this episode you’ll discover:

Why you need to fix bottleneck on your website What momentum will do for your online success How tracking your website stats can 10x your results What you need to pay attention to on your website stats Why you need to address problems before your income declines How to understand the mind of a musician What a slow site shows potential customers What questions potential leads will need answers for Why you need to target the right people Why capturing contact info is one of the most important things

For full show notes, go to www.thesixfigurehomestudio.com/80

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#79: Why Mastermind Groups Are The #1 Best Way To Find (And Fix) Your Biggest Blindspots

May 14, 2019 58:00

Description:

Every single person has strengths and weaknesses. It’s what makes us human.

Weakness isn’t necessarily going to hurt your business or ruin your life.

Sometimes we choose to improve our weaknesses by actively focusing on self-improvement.

Other times, it may make more sense to simply avoid tasks that involve our weaknesses.

The silent killer, however, is our blindspots.

These are the areas of our life that need drastic improvement, but somehow we fail to notice.

The reason they’re so harmful is that we can’t do a damn thing about a problem that we don’t know exists.

This is why we think Mastermind Groups are one of the best ways to find (and fix) our biggest blindspots.

This episode is all about answering this question: How can you find your blindspots before they wreck your career?

 

In this episode you’ll discover:

Why you need to avoid the pitfalls of taking advice that doesn’t apply to you How “THIS is the only way to do it” hurts you What moving to find a mentor can do to boost your life to new heights Why it’s vital to participate in a mastermind group Why mastermind groups need to be diverse Why you need to have an abundance mindset in your mastermind group and in general

For full show notes, go to www.thesixfigurehomestudio.com/79

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#78: Motivation, Mindset, And Getting Out Of Your Own Damn Way: With Andy J Pizza of Creative Pep Talk

May 7, 2019 49:00

Description:

“I’m a failure. I should just give up. This industry is oversaturated. I could never compete with the other people in this city. I will never be good enough”

If you’ve ever had thoughts like this, then you may have a dangerous condition known as a “Fixed Mindset.”

This is where you believe your skills, abilities, and talents are capped.

“I can never get better than this at these things”.

If you allow a Fixed Mindset to take over, then your career may be over before you even started.

It’s extremely important for your business, your career, and your life, that you don’t wave a white flag before you even try!

Instead, there’s something called a Growth Mindset.

In this episode, Andy J. Pizza explains how to make the switch from a Fixed Mindset to a Growth Mindset.

In this episode you’ll discover:

What toxic creative mythology is and how it hurts your career Fixed mindset vs. growth mindset What the TV show Oak Island has to do with your career and why troubles Why you can’t let roadblocks discourage you How a mindset can boost your life exponentially Why making your goals SMART is key to your success Why you need to live a life that your kids want to know about

For full show notes, go to www.thesixfigurehomestudio.com/78

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#77: Winning The Sustainability Wars: Three Crucial Ingredients For A Sustainable, Long-Term Career

Apr 30, 2019 52:30

Description:

We’ve all seen musicians or athletes who seemed to have “all the right stuff”.

 

They had raw talent, industry connections, mentorship, and the “perfect” personality or body type... but they burned out or gave up before ever reaching their full potential.

 

We’ve also seen the musicians and athletes who, on the surface, seemed like nothing special.

 

They weren’t especially gifted in any way. They had no industry connections. You could pass them on the street without ever noticing them…

 

Despite all that, they went on to have wildly successful careers.

 

What separates those who “make it” from those who don’t?

 

What separates those who squander their potential from those who make it work despite their slim odds?

 

It’s all about sustainability.

 

Without sustainability, no amount of talent, skills, connections, or physical gifts will matter.

 

There’s a reason the term “10- year overnight success” exists.

 

Whether it takes you 1 year or 10 years to become successful in audio, one thing matters above all else: If you give up, burn out, or go broke before you have a chance to succeed, you’ll never make it.

 

You have to set yourself up for a sustainable career.

 

In this episode you’ll discover:

How walk-away power can make your life 100X better What cutting expenses, both personal and business, will do for your life Why you need an emergency fund so you can reject bad clients before the project begins Why you might need to sacrifice in the short term to make gains in the long term What Star Wars has to do with your creativity as an entrepreneur Turning your weaknesses into your strengths with creative thinking What extremism does to hurt your business and how you can avoid it Why education (or lack thereof) can hurt your business if you take it to the extreme

For full show notes, go to www.thesixfigurehomestudio.com/77

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#76: How To Raise Your Rates, Improve Your Work/Life Balance, And Increase Your Profit Margins

Apr 23, 2019 56:37

Description:

Have you been waiting for some magical moment to raise your rates?

Maybe you think you need a Grammy before you’ll be able to charge more, but the reality is...you may be ready right NOW.

Every day that you put this off is a day that you’re missing out on earning more, weeding out bad clients, and achieving a better work/life balance.

It can be scary, but if you follow the advice we share here, you may be pleasantly surprised.

In fact, it could be the best thing you’ve ever done for your business.

In this episode you’ll discover:

What three fears can prevent you from raising your rates, and why you need to overcome them How to understand when it’s the right time to raise your rates Why you should potentially raise your rates How being cheap can hurt your business What not raising rates can do to jeopardize your work/life balance Why you should quote rates rather than publish set rates on your website Why you want to get rejected for most of the quotes you send out

When it might not be time to raise your rates

For full show notes, go to www.thesixfigurehomestudio.com/76

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#75: Why You're Scaring Away Clients With An Inconsistent Story, And How You Can Clarify Your Brand By Learning To Say No

Apr 16, 2019 38:18

Description:

If you had cancer, who would you rather go to for treatment?

The Specialist: Someone who been working with the exact type of cancer you have for the past 30 years and has an amazing reputation…

Or…

The Generalist: Someone who can “treat any type of cancer, and detail your car, and fill cavities, and help you invest in the stock market.”

The answer is clear...you’re never going to put your life into the hands of The Generalist.

The problem is that your business probably has more in common with The Generalist to than The Specialist.

You offer mixing, mastering, editing, producing, songwriting, AND you can even help them get on Spotify playlists.

The issue is that no one is going to put their songs into the hands of a generalist like that.

This is not the way to build your business, and it’s likely the main reason people look at your website/Facebook/Instagram and simply leave… never to return.

This week, we tackle the issue of defining your studio’s “Brand Story”, and sticking to it (even when it means saying NO to money).

In this episode you’ll discover:

Why your story is so important to your business How focusing on a specialty is a massive benefit to your image What on earth (or Middle-Earth) you can learn from Lord of the Rings How being a jack of all trades will hurt your career Why being unique is just as important as being consistent with your story How creating and releasing music is an intensely emotional experience

For full show notes, go to www.thesixfigurehomestudio.com/75

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#74: Our 5 Favorite Ways To Prevent Stress And Anxiety

Apr 9, 2019 01:01:35

Description:

Be honest with yourself for a second...how stressed are you? Does stress affect your work, life, relationships, and/or business?

What about anxiety? Do you have a constant cloud of anxious emotion following you throughout your day?

If so, there are things you can start putting into place to reduce, eliminate, and prevent stress and anxiety in your life. In this episode, we talk about our 5 favorite ways to stop stress and anxiety before it starts.

In this episode you’ll discover:

Why you shouldn’t work 15-hour days How success can stress you out and make you miserable Why planning an end time for your workday is vital Why you must stick to your boundaries What our diet can do to reduce or eliminate stress Why you need to work on your mental health What your car’s gas-gauge has to do with your mental health Why you need to be able to walk away from some projects What you can do to prevent working with nightmare clients Why every single one of your projects should snowball into more work

For full show notes, go to www.thesixfigurehomestudio.com/74

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#73: The Struggle Of Running A Successful Studio At Home With Your Family

Apr 2, 2019 51:53

Description:

Brian records an episode in Florence, Italy, in his triumphant return to this podcast. Topics covered include how you can balance your work/home life while working from home, and what boundaries you might need to have in place to make your family life a success!

Life transitions like getting married or having a child have a massive impact on your living situation, and being prepared for those changes is key to a happy life.

In this episode you’ll discover:

How to run a home studio like an adult Why you need to have boundaries in your life How unspoken expectations can be detrimental to your home What EIA! Means for you How traffic cones could save you from lots of frustration Why you need to be gutsy and have tough conversations How being consistent with your yesses and nos will improve your life greatly What your gas tank is

For full show notes, go to www.thesixfigurehomestudio.com/73

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#72: How To Make Impostor Syndrome Your Friend

Mar 26, 2019 14:31

Description:

In this first-ever solo-hosted episode of The Six Figure Home Studio Podcast, Chris Graham tackles the issues of impostor syndrome and how you can overcome it. Since this is a topic many audio engineers struggle with, it’s practically required listening!

 

In this episode you’ll discover:

Why impostor syndrome uses a false premise to psych you out How artists face the same issues with impostor syndrome What you can do to mitigate the fears that impostor syndrome causes Why impostor syndrome is a high school bully

For full show notes, go to www.thesixfigurehomestudio.com/72

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#71: The Future Of Spotify And How It Will Affect Your Business - With Trevor Hinesley

Mar 19, 2019 01:19:11

Description:

Trevor Hinesley, best man of Brian Hood and Founder/CTO of Soundstripe, joins Chris on the podcast while Brian is traveling through Europe on his honeymoon. Some of the topics discussed include sync licensing, Spotify and streaming royalties, and Brian’s most embarrassing moment.

In this episode you’ll discover:

Why Soundstripe’s model is successful as the music industry changes Why streaming royalties might not be a bad deal for writers and artists How digital marketplaces democratize music creation What you can learn from software development companies who use Agile Software Development Why artists should release content regularly, rather than albums every year or two How artists can “hack” Spotify royalties to get larger payouts Why you’re giving Spotify free content if your song is more than 31 seconds Why you need to adapt with changes instead of becoming a stick in the mud How creative people will win in the modern world Why you should identify the jumps you can make it stay successful through change

For full show notes, go to www.thesixfigurehomestudio.com/71

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#70: The Best FREE Marketing Tactic In The Galaxy - With Björgvin Benediktsson

Mar 12, 2019 50:50

Description:

Björgvin Benediktsson joins Chris and Brian to discuss the importance of email marketing and some steps you can take to improve your email skills.

In this episode you’ll discover:

How to overcome potential fear and harness the best and cheapest marketing channel you have Why a free nugget of value in exchange for an email address is vital for your business How to ensure you have the right ratio of value to sales pitches in your emails Why you need to have quality content that is well-targeted to your list Why emails need to be carefully crafted, not just random information What kind of content/value you can send out to readers How to set expectations for your emails and the schedule you use to send them Why you shouldn’t be afraid of unsubscribes

For full show notes, go to www.thesixfigurehomestudio.com/70

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#69: Sales Skills: How Joe Gilder Turned A Sales Job Into A Thriving Audio Career

Mar 5, 2019 01:08:18

Description:

Joe Gilder of Home Studio Corner joins Chris and Brian to chat about building a YouTube channel, adding value, and why sales experience will help you immensely in your career.

 

Dive in as Joe shares his story to find helpful info abound. Listen to the podcast now!

 

In this episode you’ll discover:

How Joe’s sales background helped him “sell” his YouTube videos Why creating content in the form of a podcast or YouTube videos, etc. can boost your business How multiplying yourself lets you work more hours when your content works for you Why what’s popular with your friends and family isn’t necessarily what your fans like Why a Call To Action is essential to have (in moderation) How to get over the fear of asking Why giving out free content is a good idea to build trust Why you need to know your audience How sharing art is different from sharing photos of yourself The one thing you can do to improve this podcast!

For full show notes, go to www.thesixfigurehomestudio.com/69

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#68: Using Instagram Marketing To Build Recurring Income As A Music Producer - With Mark Eckert

Feb 26, 2019 01:00:01

Description:

Learn how to get clients on Instagram, and turn them into recurring income in our interview with Mark Eckert.

Mark Eckert joins Chris and Brian to discuss his success using unique methods in everything from education to business. He’s now the go-to-guy in his niche and can afford to be extremely selective with who he works with.

To find out more about how Mark has made a successful career for himself, and how you might be able to use some of his methods in your own niche, listen to this episode now!

In this episode you’ll discover:

How Mark got a college-level education from Berklee professors for a much lower cost than paying for a Berklee education Why you need to consider every single one of your friends and followers as a lead How tailoring your work to each artist benefits both parties Why offering unique services lets you avoid price competition Why the difference between intrinsic and practical value matters How having multiple layers of clients at different stages of each project helps keep your business income steady Why long-term goals are more important than short-term gains How the mental shift from a scarcity mindset to an abundance mindset can boost your success Why we need to get past the fear of failure

For full show notes, go to www.thesixfigurehomestudio.com/68

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#67: 18 Quick Tips For Running (And Growing) A Successful Studio

Feb 19, 2019 58:26

Description:

If you’re a regular listener, you’re well aware that The Six Figure Home Studio Podcast is an advice buffet. This week, Chris and Brian take it to the next level and offer a plethora of quick tips to help you in your studio.

Which ones will apply best to you? Find out by listening now!

In this episode you’ll discover:

Why you need to have a great system for follow-ups How checking in with leads you lost a project to can result in more business for you How a CRM could save your career How standardizing your revision process can save time and relationships Why you need to properly set expectations How you can process your aggression without burning bridges What not sticking to your word does to your reputation How discounts can be dangerous Why long hours are detrimental to you How email templates can give you back most of the time you spend on emails

For full show notes, go to www.thesixfigurehomestudio.com/67

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#66: The Future of Gear and The Power Of Networking

Feb 12, 2019 38:00

Description:

Learn about where the music industry is headed, why going to conventions and conferences will boost your career, and why being a gearslut is going to be even less profitable in the future.

In this episode you’ll discover:

How attending meetups, conferences, and conventions will help you in a variety of ways How technology has changed (and will continue to change) the music industry Why we shouldn’t take anything for granted What could happen to the industry in ten years, and what it means for gearsluts What pitfalls can make testing gear at NAMM difficult How manufacturers fund R&D for more affordable products Why getting out of your cave and attending a conference is good for mental health How finding other people who face the same challenges will help you What a mastermind group can help you learn

For full show notes, go to www.thesixfigurehomestudio.com/66

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#65: Kickstarter, Marketing, And Networking: How To Help Your Clients Succeed - Chris Greenwood

Feb 5, 2019 34:24

Description:

Do you come across a TON of broke bands? Do the artists you spend weeks recording get ANY amount of traction with their music? Are your recordings ever ACTUALLY being enjoyed by a large audience?

Chris and Brian interview Chris Greenwood, aka Manafast, and discuss artist development. If you take the time to A. Help artists fund their music with Kickstarter B. Help them market their music so it ACTUALLY gets heard and C. Connect them with an industry expert that can help their career, you can help your career immensely.

The bottom line is this: If they win, you win.

In this episode you’ll discover:

Why engineers and producers have an easier job than artists Why we rely on the success of artists How you can make good connections to further your career Why artists need producers, not engineers Why you have to ensure that artists have money left over for marketing Why you need to focus on the long term success of your clients What you need to understand about the future of the music industry How the “arms race” in audio has changed in the past decade Why learning about crowdfunding can help you get more clients



For full show notes, go to www.thesixfigurehomestudio.com/65

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#64: How To Have Your Best Year Ever By Creating A Scoreboard For Your Studio

Jan 29, 2019 32:27

Description:

In this episode of The Six Figure Home Studio Podcast, Chris and Brian discuss the importance of having a financial scoreboard for your business and what it can do to motivate you or keep you in check.

Every business needs to have a scoreboard, and studios are no exception. Listen to the episode now!

In this episode you’ll discover:

Why you need to have a scoreboard for your business How you can measure the success (or failure) of your business Why you need to focus on leading indicators, not lagging indicators How your business relates to football How a scoreboard will help you reign in your inner gearslut Why you can’t let fear stop you from creating your scoreboard How to hold yourself accountable to work on your business, not in your business

For full show notes, go to www.thesixfigurehomestudio.com/64

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#63: How To Profit From A Rising Trend In The Music Industry

Jan 22, 2019 34:44

Description:

Brian and Chris discuss the ever-changing environment of the music industry and discuss their prediction of the state of the industry for the coming years.

In 2019, artists are figuring out that content needs to be released on a regular schedule. Don’t be like the major labels in the early 2000s and stick your head in the sand — adapt, stay ahead of the curve, and profit off this trend before everyone else!

In this episode you’ll discover:

Where the music industry is headed so you can prepare your business How you can pitch your services to artists under the new model of the music industry Why a subscription model is beneficial to artists and studios alike Why having a band on a treadmill is good How consistency will boost your business How you can make pitching your services easier What opportunities the changing industry brings you

For full show notes, go to www.thesixfigurehomestudio.com/63

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#62: How To Fix Your Stagnant Income By Asking Yourself 6 Hard Questions

Jan 15, 2019 40:33

Description:

In this episode of The Six Figure Home Studio Podcast Chris and Brian talk about 6 of the most important questions you have to ask yourself to make the most of your audio career.

If you neglect to ask these questions, you might be entirely unaware of what’s wrong with your business — or worse, burying your head in the sand, hoping the problems disappear.

In this episode you’ll discover:

How performing this gut check can improve your career Why you need to be critical of yourself more than you’re critical of others Why eating reality for breakfast is vital to your business Why learning new skills can actually hurt your business What American Ninja Warrior has to do with the skills needed for your business Why some opportunities should be skipped How relying on motivation will cause problems for your career

For full show notes, go to www.thesixfigurehomestudio.com/62

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#61: How Fear Holds Us Back From Being Better Audio Entrepreneurs

Jan 8, 2019 47:58

Description:

In this episode of The Six Figure Home Studio Podcast, Chris and Brian discuss fear. Whether we realize it or not, everyone has a fear that is holding them back from making progress in their life.

 

Even Chris and Brian open up and share their fears, showing that fear is ever-present, no matter where you are in your career.

How can you overcome fear? Listen to this episode to find out!

 

In this episode you’ll discover:

How fear is ultimately holding you back Why it’s so difficult to overcome your fears What the number one fear tends to be for audio engineers Why some people create failure by disqualifying themselves Why getting a definitive yes or no is better than a maybe Why some people deny reality instead of facing their fears What “fear of man” issues are How accountability can help you get over your fears Why you need objective goals for accountability How Chris can help you in 2019...if you’re committed enough


For full show notes, go to www.thesixfigurehomestudio.com/61


If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#60: How To Build A Kickass Portfolio (And Get The Most Out Of It)

Jan 2, 2019 43:50

Description:

In this episode of The Six Figure Home Studio Podcast, Chris and Brian discuss the importance of your portfolio and how you can build yours to showcase your best work.

Without a portfolio, a studio will have no way to show what they are capable of and anyone browsing the studio’s website will likely move on to the next option. A weak portfolio is just as bad. Make sure you absorb the content in this episode!

 

In this episode you’ll discover:

Why you need a portfolio in 2019 What the “eyebrow test” will show for your portfolio How knowing your strengths and creating work around those strengths can launch your career Why you need to update your portfolio frequently Why what works for one person might not work for everyone How you can build relationships with other studios by asking for tracks to practice on Why you need to build your portfolio step by step Why you must build relationships that aren’t one-sided and set boundaries in those relationships What to avoid when you’re just starting to build your portfolio

For full show notes, go to www.thesixfigurehomestudio.com/60

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#59: How To Build An Audio Career 100% Online From Anywhere In The World: With Austin Hull

Dec 26, 2018 01:02:38

Description:

Chris Graham and Brian Hood are joined by Austin Hull, a full-time producer from our own Facebook community. In this holiday-postponed episode, you can learn how Austin harnessed his own Facebook community to act as a nearly-endless source of leads — even though he never intended it to be one in the first place.

 

Austin has worked with over three-hundred clients in the past year, and every single one of them came from his group. Find out more about this impressive feat by listening to this episode of The Six Figure Home Studio Podcast.

 

In this episode you’ll discover:

How Austin grew his business, as a college student with a full-time job at Barnes and Noble, into a six-figure full-time mixing business What Austin did to more than triple the size of his community from 5,000 to 17,000 in just one year How the metal and pop communities are different, and how that’s an advantage for both, but in different ways How Austin turned his un-branded group into Make Pop Music, a successful business Why Austin doesn’t need to read The Go-Giver, but everyone else should What dentists and recording studios have in common How Austin maintains his short turnaround time for clients How Austin juggles up to thirty clients simultaneously What creating your own lead source can do for your business

For full show notes, go to www.thesixfigurehomestudio.com/59

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#58: The 3 Roads To 6 Figures (Choose Wisely)

Dec 18, 2018 01:17:21

Description:

In this episode, Chris Graham and Brian Hood discuss three main business models you can use to build your studio to six figures. Though you can try to use several models instead of choosing one, it is typically easier to focus on just one.

 

Listen in to hear the pros and cons of the three business models which could boost your studio to new levels if executed correctly!

 

In this episode you’ll discover:

Why choosing a business model will benefit your business What you can learn from Chris and Brian’s mistakes when they were starting their businesses Why having an emergency fund is incredibly important, especially if you use the high-dollar, low-volume business model Why statistics are vital to high-volume businesses How marketing should be handled for a high-volume business Why a “student of life” will beat out the naturally awesome audio engineer What makes systems key to a low-dollar, high-volume business What the fastest way to six figures is What the major setback to a recurring business model is How ripping someone off might be a great business model

For full show notes, go to www.thesixfigurehomestudio.com/58

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#57: How Recording Studios Can Get (and Stay) Out Of Debt

Dec 11, 2018 49:31

Description:

Brian and Assistant to the Regional Manager, Chris, discuss a big topic for people worldwide: debt. Many people struggle with debt, and Brian and Chris have had their fair share of experience on the topic. They give their advice on the matter so you can learn from their mistakes.

In this episode you’ll discover:

Good debt vs. bad debt Why you should not buy gear you can’t afford How taxes can bite you How sports relate to finances What you can do to get out of debt Why we gravitate towards things we’re good at and ignore things we’re bad at Why you should get credit early… and use it responsibly Why you should audit your expenses regularly

For full show notes, go to www.thesixfigurehomestudio.com/57 If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#56: Three Fundamentally Different Business Beliefs That Will Make Or Break You

Dec 4, 2018 32:02

Description:

In this episode of The Six Figure Home Studio, Chris rants about irresponsible business partners and contractors. Brian brings the discussion around to talk about the three business beliefs that can make or break your business.

 

Listen to the episode to hear Chris and Brian discuss the ways that you can nurture or kill your business.

 

In this episode you’ll discover:

What you can learn from John D. Rockefeller’s business model Why you need to keep your word and be trustworthy Why the end doesn’t always justify the means How random outcomes can affect your decisions Why cause and effect can mess you up Why you should under-promise and over-deliver How adding value affects your relationships What you can do to turn customers into evangelists

For full show notes, go to www.thesixfigurehomestudio.com/56

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#55: Can You Have A Successful Career By Ripping Off Other Producers?

Nov 27, 2018 36:50

Description:

In this episode of The Six Figure Home Studio Podcast, Chris and Brian talk about the danger of getting stuck ripping off someone else’s work.

To have a long-lived career in audio, you have to ensure that what you’re doing is unique and original to you. Imitation is not the way to go for long-term success, though it may be necessary when you’re first starting out. Listen to the episode to find out more!

In this episode you’ll discover:

What the three phases of your creative career should be Why copying the exact sound on a reference is bad Why you should mold the sound around the project, not mold the project to the sound How to transition from imitation to innovation What is profitable and marketable vs. what is creative Why there is no “flow state” when you’re ripping off a sound How music is a universal language that is better than words Why you need to say “no” when bands want you to copy another engineer

For full show notes, go to www.thesixfigurehomestudio.com/55 If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#54: What Drug Dealers Can Teach Recording Studios

Nov 20, 2018 35:36

Description:

What does your studio have in common with the neighborhood dealer? You might be surprised!

In this episode of The Six Figure Home Studio Podcast, Chris and Brian discuss how you can adopt a drug dealer’s business model to hook people on your studio’s services for life.

Listen to the episode to find out more!

In this episode you’ll discover:

Why the system drug dealers use is viable in the studio world How you can think of “bite-size” pieces of your product to give clients a free sample When a free sample isn’t necessary Why some people have a tough time giving out free samples Why you need to be a giver Why you need to have a boundary when it comes to free samples How giving a free sample can avoid issues down the road

For full show notes, go to www.thesixfigurehomestudio.com/54

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#53: The Six Figure Home Studio's Guide To Gear (For Recovering Gear Sluts)

Nov 13, 2018 01:07:57

Description:

Deviating from the norm, Chris and Brian do away with the Gearslut Alert and devote an entire episode to gear. They discuss the obvious interfaces and microphones, but also tools to make productivity while traveling easier, desks, and more.

Listen to this episode of the podcast to find out what tools they recommend for every studio owner, the answers might surprise you!

In this episode you’ll discover:

What imposter syndrome is, and why it will hurt you The 80/20 principle when it comes to gear Why you should only purchase gear that you will use almost every day Why you should seek out gear that makes you work faster How you can improve your morale and workday by using a standing desk
Why you should not follow Brian’s lead and buy a cheap chair on Amazon What your mindset should be when considering new gear Why you should go for the plugin version of your favorite gear Why you should never go into debt to buy gear How your favorite equipment could be holding you back

For full show notes, go to www.thesixfigurehomestudio.com/53

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#52: Why Every Home Studio Owner Should Have A "Do NOT Do" List

Nov 6, 2018 39:35

Description:

In this episode of The Six Figure Home Studio Podcast Brian Hood and Chris Graham discuss the benefits of a do not do list. Having this list and checking it twice before moving on to your to-do list can help you structure your day and life in a much better fashion to become more productive.

Listen to the episode now to find out the benefits you can reap following this system!

In this episode you’ll discover:

Why you need policies of not doing certain things in your life How these boundaries for yourself will help your life and business What Winston Churchill and Harry Truman did that you can do too The danger of updating your systems on a Friday How to 80/20 the unhealthy tendencies in your life Why you might need to take advantage of parental controls on your phone What you need to do to recognize your weaknesses and ensure they don’t cause your downfall


For full show notes, go to www.thesixfigurehomestudio.com/52

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#51: Why Are Audio Engineers So Bad With Relationships?

Oct 30, 2018 40:59

Description:

Chris Graham and Brian Hood discuss the abysmal track record audio engineers have in their relationships, both personal and business.

Find out some key tips on how you can improve your relationship skills to improve your business and your life simultaneously!

In this episode you’ll discover:

Why many audio engineers struggle with long-term relationships of any sort What common issue artists have with engineers How tunnel vision will ruin your business and your life Why audio engineers need to acknowledge that focusing on what you’re good at is a bad coping mechanism Why you need to use more than one tool in your toolbelt Why being emotionally intelligent is more important than intelligence itself Why building habit and routine will help nurture and preserve relationships How avoiding time wasters will positively impact your life

For full show notes, go to www.thesixfigurehomestudio.com/51

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#50: Help! My Clients All Want To Do Their Own DIY Recordings

Oct 23, 2018 39:49

Description:

In this episode (recorded live in The Six Figure Home Studio Facebook Community), Brian and Chris discuss a dilemma faced by many engineers: artists who wish to record themselves.

With more and more artists choosing the DIY option these days, how can you add value to them while still providing a service that they can’t do themselves?

In this episode you’ll discover:

Why telling an artist “don’t record yourself” is a bad idea for both parties How you can tactfully work with an artist to help them while helping yourself Why being afraid of rejection will cause you to fail every single time Why you absolutely should not focus on chasing one single client How asking questions will open up new opportunities for you Why you, as a creative, need to take options A and B and find option C How knowing the right services to pitch to an artist working on a DIY project can make or break the deal How coaching and going out of your way to help will get you the job

For full show notes, go to www.thesixfigurehomestudio.com/50

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#49: How To Answer THE Most Important Question: Why Should Someone Hire You?

Oct 16, 2018 48:51

Description:

In this advice buffet, podcast hosts Chris Graham and Brian Hood discuss how you can make your business stand out from the crowd. Find out why you need to be unique and what the best methods of doing differentiation are.

Answering this one question will set your studio leaps and bounds ahead of the “me too” studio down the road.

In this episode you’ll discover:

Why you shouldn’t take revision requests personally Why you need to avoid being overly gear-focused in your marketing How being a “good hang” is more valuable than a $100,000 console in your studio What being “Instagramable” will do for your studio How you can be more convenient for your clients to set yourself apart Why doing revisions quickly will boost your customer satisfaction How being cheaper is the worst way to differentiate your business What Henry Ford and Elon Musk have in common and how it affects your business Why you need to show your leads how your studio is different


For full show notes, go to www.thesixfigurehomestudio.com/49

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#48: Side Hustles You Can Use To Transition Out Of Your Day Job (And Into Full-time Audio)

Oct 9, 2018 44:49

Description:

Podcast hosts Chris and Brian discuss the plethora of methods studio owners can use to supplement their income during dry spells. Join them to find out how you can get through the rough patches so you can stay as close to full time as possible in your studio!

Chris also announces his brand new business that will help audio engineers and home studio artists alike - listen to the podcast to find out more!

In this episode you’ll discover:

Why having a side hustle isn’t selling out Why you need to consider what your side hustle is so you don’t devalue your studio work What skills can be gleaned from side-hustles that benefit your studio Basic non-audio side hustles that can earn you cash Audio-related side hustles How you can harness the “sharing economy” as a side hustle The new business that will let you use your audio skills in the sharing economy while helping home studio owners achieve their dreams

For full show notes, go to www.thesixfigurehomestudio.com/48

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#47: How Every Single Studio Can Build A "Referral Team" For Free

Oct 2, 2018 37:32

Description:

In this episode, Chris and Brian cover the importance of building a team not only for yourself, but for the added value to your clients. If you have the connections to a solid team of freelancers who you can refer artists to, you are adding value to both the artist and the freelancer, strengthening connections and creating a win/win/win situation.

In this episode you’ll discover:

How you can start to build your team Who some of the key people on your team are Why you can and should hire freelancers with a client’s money (and why it’s not sleazy) How the meaning of producer has changed over time Why being a traditional producer will boost your career Why Chris is confident that your team will be almost entirely virtual within just a few years How getting things off your plate will help you focus on the work you’re best at What Berry Gordy did to build Motown to be a $100,000,000+ business and how it ties into your career

For full show notes, go to www.thesixfigurehomestudio.com/47

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#46: Graham Cochrane Teaches Us How One Free Source Of Marketing Can Change Your Business Forever

Sep 25, 2018 58:05

Description:

In this episode of The Six Figure Home Studio Podcast, Chris and Brian go in depth with Graham Cochrane, founder of The Recording Revolution and www.grahamcochrane.com.

They discuss topics such as making time for the important things in life, tips for content marketing, and much, much more!

In this episode you’ll discover:

How Graham harnessed content marketing to build his businesses. Why a group of people who respect and listen to you is valuable, big or small. Why creating content is a commitment that needs to be managed well. How to target your content effectively. Some easy ways to understand your audience. Why having a set schedule will help you run your life the way you want to live. How the 80/20 Principle and Parkinson’s Law tie together. Why saying no to things will help you run your business. How having one main priority in your life will be a benefit to your work/life balance. Why you need to know how much money is enough.


For full show notes, go to www.thesixfigurehomestudio.com/46

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#45: How Studio Owners Are Multiplying Their Income And Minimizing Their Headaches Using The 80/20 Principle

Sep 18, 2018 57:10

Description:

In episode 45 of The Six Figure Home Studio Podcast, Brian and Chris discuss the 80/20 principle. This is something that affects not only your business but your personal relationships, your health, your hobbies, and so much more.

Learn to harness the 80/20 principle in your life so you can increase your income, happiness, and time available for the valuable productive time in your life.

You will also learn how to use the 80/20 principle to reduce the negatives in your life, from toxic people to gear addictions and bad clients.

In this episode you’ll discover:

What the 80/20 principle means for audio engineers. How to avoid the black hole of obsessing on gear and why the right gear will increase your efficiency. Why systemizing and automating your work is the key to a successful career. Why a small portion of the issues you face cause most of your headaches. How using proper communication channels will solve many of your miscommunication issues. Why you can stack the principle to become more and more efficient. How you can apply the 80/20 principle to your relationships. Why you should 80/20 your personal fitness. Why you need to 80/20 this episode to focus on the most important things in your life first. 


For full show notes, go to www.thesixfigurehomestudio.com/45

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#44: The Three Awkward Client Conversations You Cannot Skip If You Want To Enjoy Your Career In Audio

Sep 11, 2018 39:33

Description:

Have you ever agreed upon a rate with a client, only to be told at the end of the project they don’t have the funds?

Has a client asked you to complete their work with a certain style, only to reverse course after the first draft is completed, forcing you to start from scratch?

In this episode, Brian and Chris cover the three hard conversations you need to have with every client in order to set the precedent from day one. These conversations will ensure your relationship can last not just through the project, but for the rest of your career.

Learning how to navigate these difficult conversations and utilize them to build good, lasting relationships with repeat clients will help your studio immensely. After all, repeat business is the key to a successful career!

In this episode you’ll discover:

· How having an awkward talk before beginning the project is vital to long-term success.
· Why doing the hard things first is better than saving them for last.
· Why you have to choose between a career in audio or a career in debt collecting.
· Why talking about creative vision before beginning a project will save you time.
· What an artist thinks they want vs. what they really need.
· The psychology of understanding the client’s goals and why this is important.
· Understanding the biggest weakness of every single artist you work with.
· What extremely specific revision notes from a client really mean and why this sparks an important conversation.
· How to use “the sh*t sandwich” to deliver a hard truth.
· What to do to set boundaries between yourself and your client.
· How to set the client’s expectations and ensure they are prepared for their session.
· How to make these three conversations part of your system to make them less awkward and amateur sounding.
· How to frame the conversations in a way that will keep the artist happy to encourage the best creative state possible.


For full show notes, go to www.thesixfigurehomestudio.com/44

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#43: How To Get More Clients For Your Studio (Part 2)

Sep 4, 2018 50:50

Description:

Last week we showed you five different strategies you can use to generate leads for your studio. The problem is this...

If you don’t know the right way to convert someone from a lead into a paying customer, none of those lead acquisition strategies will matter.

In part two of this series, we’ll be discussing how to sell your services to these new leads in an ethical, effective, relevant way.


For full show notes, go to www.thesixfigurehomestudio.com/43

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#42: How To Get More Clients For Your Studio (Part 1)

Aug 28, 2018 41:16

Description:

If you ask any struggling studio what their number 1 problem is, the answer will almost always be “we need more clients”. This is because no studio can survive without a consistent stream of paid work.

That is obvious.

What isn’t so obvious is the solution to this problem.

How can the average studio find a consistent source of paid work?

How do you get enough clients so you can finally make the leap to full-time audio entrepreneur?

How can you build a large enough client base to have the peace-of-mind to sleep well at night?

In this series, we’ll be tackling this issue head-on.

Our goal is for this series if for you have clarity on what steps you need to take in order to make this career an attainable goal instead of just a pipedream.


For full show notes, go to www.thesixfigurehomestudio.com/42

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#41: Why It's Important To Have Small, Measurable Goals For Your Studio - Lessons From The Chinese Bamboo Tree

Aug 21, 2018 18:25

Description:

Striving towards a big overarching goal when starting your business is great to aim for. But without the ability to test and measure your progress along the way, there’s no way of knowing where you might end up.

For full show notes, go to www.thesixfigurehomestudio.com/41

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#40: How We Use Checklists To Boost Our Income, Creativity, And Consistency

Aug 14, 2018 29:30

Description:

Checklists may seem dull and boring, but the reality is this:

Checklists help you to systemize tasks in your business which frees you up to focus on the things that actually matter. The things that actually push the needle in your business.

In this episode, Brian and Chris explain their thought process behind some of the checklists in their business and how you can start implementing them in yours today.


For full show notes, go to www.thesixfigurehomestudio.com/40

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#39: What Fortnite, PUBG, and Other Video Games Can Teach Us About Running A Successful Business

Aug 7, 2018 40:16

Description:

Unless you’ve been living under a rock, the popularity of video games like Fortnite and PUBG has exploded over the past year.

Is it possible to take what we learned from these games and apply it to running a business?

You bet your sweet ass it’s possible, so enjoy this ridiculous episode of The Six Figure Home Studio Podcast.


For full show notes, go to www.thesixfigurehomestudio.com/39

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#38: 10x Your Business By Identifying And Eliminating Your "Single Point Of Failure"

Jul 31, 2018 01:05:20

Description:

Imagine this: You own the most incredible recording studio in the world, you’re the most skilled producer on earth, you’re a marketing genius, and you’re completely debt free…

Sounds great, right?

Now imagine this: You have all those things, BUT you’re an abrasive asshole that nobody wants to be around, you’re an alcoholic, you have a horrible diet, have ZERO energy, you lack any sort of social skills, and your reputation has been trashed.

Ouch.

How do you think your career will pan out in this scenario?

I know this is an extreme example, but this is to prove a point…

The point is that you cannot be successful if you fail to address what we call “single points of failure” in your life.

One of these alone could severely hamper your chances for success.

In this episode, we explore many different potential “single points of failure” in our lives.


For full show notes, go to www.thesixfigurehomestudio.com/38

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#37: The Niche Domination Checklist - Implement This Into Your Business ASAP!

Jul 24, 2018 48:59

Description:

We’ve all heard the phrase “the riches are in the niches”.... While this may be true, it’s important that you do a few specific things in order to make the most of your new audio niche.

In this episode, we give you a checklist of things you need to implement ASAP in order to give yourself the best chance for success.


For full show notes, go to www.thesixfigurehomestudio.com/37

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#36: Sync Licensing: The Gateway To Passive Income For Audio Entrepreneurs - With Travis Terrell

Jul 17, 2018 01:13:37

Description:

Passive income is the Holy Grail of income types, but it’s something that eludes most audio entrepreneurs. Most of us simply trade dollars for hours.

One way to start building passive income is to venture into the world of sync licensing. The issue, however, is that it’s rapidly-changing, hyper-competitive, full of pitfalls, and a complete
“black box” for the average audio engineer.

In this episode, we interviewed the CEO Soundstripe – a rapidly-growing micro sync licensing platform. He helps break down the wall of confusion and helps us make sense of what’s working in today’s world of sync licensing.


For full show notes, go to www.thesixfigurehomestudio.com/36

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#35: The Secret To Happier Clients, Fewer Revisions, And Faster Projects

Jul 10, 2018 41:05

Description:

This episode is for anyone who’s ever gone “batch it crazy.”

For full show notes, go to www.thesixfigurehomestudio.com/35

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#34: What Does The Future Hold For The Recording Industry?

Jul 3, 2018 40:03

Description:

If you look back at how much the recording industry has changed in the past 20 years, few people would have ever predicted what would happen.

Software has all but replaced the need for much of the popular hardware from 20+ years ago. What little hardware that is required to get started keeps getting cheaper and cheaper.

Recording budgets have been shrinking, and many major studios have shut their doors.

While many people have struggled and failed to adapt, massive opportunities have been opened up for the average home recording studio.

In this episode, Brian and Chris do their best to predict where the industry is headed, and how you can prepare yourself for what the future holds.


For full show notes, go to www.thesixfigurehomestudio.com/34

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#33: 5 Studio Niches Ripe For The Taking

Jun 26, 2018 48:45

Description:

Working on BIG records for major artists is probably a dream for a lot of you and most likely a big reason why you got into this industry. The hard truth is that for most people, this won’t happen quickly.

So listen as Brian and Chris break down 5 audio niches that you maybe didn’t know existed and could take advantage of today (even if you’re trying to break into another niche).


For full show notes, go to www.thesixfigurehomestudio.com/33

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#32: The 5 Types of Audio Income

Jun 19, 2018 46:25

Description:

Consistent income is something that all of us strive for but most of us struggle with. While there are plenty of ways to make money in the audio industry, how do you know which one is right for you?

Well in this episode, Brian and Chris break down the positives and negatives of the different ways that can help you pull in a consistent income.

For full show notes, go to www.thesixfigurehomestudio.com/32

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#31: Overcoming Self-Doubt, Imposter Syndrome, And A Lack Of Self-Confidence In The Studio

Jun 12, 2018 47:51

Description:

Self-doubt is hands down the biggest enemy to success that we see in our community. This is something that has prevented so many of us from achieving our biggest goals.

If you’re unable to get out of your own damn way, then no amount of marketing, gear acquisition, audio training, or networking will make up for it.

This episode explores the root cause of self-doubt, as well as some potential “seeds” of self-confidence that you can plant today in order to start the long journey of overcoming this crippling problem.


For full show notes, go to www.thesixfigurehomestudio.com/31

If you want to suggest a guest, an idea for the podcast or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#30: 11 Highly-Effective Negotiation Tactics Any Audio Professional Can Use

Jun 5, 2018 52:33

Description:

Whether you realize it or not, you negotiate with people nearly every day of your life. Even if you refuse to negotiation, you’re STILL using negotiation tactics. In today’s episode, you’ll learn 11 negotiation tactics you can use in your career today, in order to earn more.

So before you negotiate the rates on another project, buy another piece of gear, or sell off some unused equipment, this episode will help you improve one of the highest “dollar per hour” skills you could ever use.

For full show notes, go to www.thesixfigurehomestudio.com/30

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#29: 12 Amazing Tools To Help You Run A Profitable Home Studio

May 29, 2018 48:59

Description:

We’ve all heard the quote “The right tool for the right job.” Well this especially true if you’re looking to optimize your business and grow it at an exponential level.

In this episode, Brian and Chris break down their 12 favourite tools that have helped them both grow their businesses to where they are today.

For full show notes, go to www.thesixfigurehomestudio.com/29

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#28: Warren Huart: Advice From A Multi-Platinum Producer With 196,000 YouTube Subscribers

May 22, 2018 34:19

Description:

Warren Huart has worked with bands like The Fray, Korn, and Aerosmith, and he’s worked on movies like Inglourious Basterds and Transformers. Further adding to his clout is his success on YouTube. With over 196000 subscribers and 17,000,000+ views, his tutorials are some of the most popular you’ll find online. If you’re ever lucky enough to meet someone like Warren, it’s best to do a lot more listening than talking...

For full show notes, go to www.thesixfigurehomestudio.com/28


If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#27: Saving Over $3,000 Per Month By “Downsizing To Profitability”: Matt Boudreau’s Story

May 15, 2018 01:01:28

Description:

If you had the chance to run your studio out of a fancy commercial facility designed by Bill Putnam, would you take it? Most of us would jump at the chance...but is this the right move?

Matt Boudreau was given this chance in 2007, and in this interview, you’ll hear how this quickly shifted from an opportunity of a lifetime, to one of the lowest points in his career.


For full show notes, go to www.thesixfigurehomestudio.com/27

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#26 Systems You Can Implement TODAY In Order To Help Your Business Run More Efficiently

May 8, 2018 01:03:04

Description:

Building great systems into your business will eliminate many of the unnecessary friction points that are holding you back from reaching your true potential. In this episode, Brian and Chris break down the systems they use in their companies and why they think it’s important for you to implement them in yours.

For full show notes, go to www.thesixfigurehomestudio.com/26

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#25: What If You Were Starting Over In A New City WITHOUT Friends, Connections, or Gear?

May 1, 2018 57:49

Description:

In this episode, Chris and Brian live out a hypothetical scenario where they join the witness protection program, move to a new city and start their audio careers from scratch. Find out what they would do and how they would do it if they had to start all over again.

For full show notes, go to www.thesixfigurehomestudio.com/25

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#24: 10 Ways To Wow Your Clients And Keep Them Coming Back For Life

Apr 24, 2018 53:32

Description:

This episode challenges you to see the upside of selfless service to your clients. Brian and Chris offer ten ways to help connect with your artists on a more personal level, ultimately nurturing relationships and showing how selfless service can really change the way your artists respond to your services.

For full show notes, go to www.thesixfigurehomestudio.com/24
If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#23: Why You MIGHT Need To Advertise Your Studio

Apr 17, 2018 43:18

Description:

In this episode, we will talk about why paid advertising is an important skill to develop in this fast-changing recording industry. We also discuss who should be investing time, money, and effort in paid advertising, and who should NOT be bothering with it.

For full show notes, go to www.thesixfigurehomestudio.com/23
If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#22: How Emily Got Hundreds Of Clients By Combining Two Passions To Create Her Niche

Apr 10, 2018 01:10:20

Description:

This episode also kicks off a new series where we interview people who took two passions and combined them in a way that created a unique niche. On this week’s episode, you will learn how Emily has used unique niche to work with hundreds of clients and build a life that has allowed her to do what she loves...day in and day out.

For full show notes, go to www.thesixfigurehomestudio.com/22
If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#21: The One Thing That Will Guarantee Your Studio's Failure

Apr 3, 2018 49:22

Description:

Whether you run a small home business or a large multi-million dollar business, you will run into roadblocks. Your ability to “figure it the f*ck out” will be a large reason behind whether or not your company is successful or fails miserably.

For full show notes, go to www.thesixfigurehomestudio.com/21If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#20: Should You Quit Your Dayjob To Start Recording Full Time?

Mar 27, 2018 47:49

Description:

Trying to run a recording studio AND maintain your day job? We get it...quitting your day job is not an easy decision to make. You could end up ruining your life by jumping ship at the wrong time or in the wrong scenario.

The goal for this week’s episode is for you to have a better idea of whether it’s time for you to finally quit that damn day job or not.


For full show notes, go to www.thesixfigurehomestudio.com/20

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#19: n00b Website Mistakes That Will Choke Out Your Business

Mar 20, 2018 56:20

Description:

Your studio’s website sucks and we can help.

For full show notes, go to www.thesixfigurehomestudio.com/19

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#18: It’s Tax Season: Don't F*ck This Up

Mar 13, 2018 38:42

Description:

Taxes have always sucked ass, and they always will suck ass. Unfortunately taxes are impossible to (legally) avoid if you’re a freelancer, and the repercussions for evading taxes far outweigh any benefits you could ever gain from cheating.

For full show notes, go to www.thesixfigurehomestudio.com/18

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#17: The 5 Stages Of A Successful Recording Career

Mar 6, 2018 01:01:39

Description:

Everyone is going to be in different stages of their company but it’s important to know exactly what stage you’re in. Understanding these 5 stages and properly accessing which one you’re in is crucial for the next steps of your career.

For full show notes, go to www.thesixfigurehomestudio.com/17

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#16: How To Avoid Nightmare Clients By Watching For These 8 Red Flags

Feb 27, 2018 52:59

Description:

When a new client contacts you, your immediate reaction is to take the money no matter what. The problem is that some projects can quickly turn into an absolute nightmare.

 

This episode of The Six Figure Home Studio Podcast talks all about how you can spot nightmare projects before they start. Instead of saying “yes” to every single project, learn how saying “no” just might be the best thing you can do for the long-term enjoyment of your career.


For full show notes, go to www.thesixfigurehomestudio.com/16

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#15: How To Conquer Burn Out And Prevent It From Ruining Your Career

Feb 20, 2018 59:28

Description:

At some point in your career, you’ve probably experienced some form of burnout. It’s something everyone will experience at some point, and it can drain you both physically and emotionally.

Understanding exactly what you can do to minimize or eliminate burnout is crucial if you want to push past it and have a long-lasting, happy, and healthy career.

For full show notes, go to www.thesixfigurehomestudio.com/15

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#14: Social Skills: If You Don't Get This Right, Your Home Studio May Pay The Price

Feb 13, 2018 39:55

Description:

You’ve probably spent countless hours studying recording techniques, the nuances of different gear, and maybe even learning how to run your business effectively.

You probably have NOT put much thought into the effect your social skills have on your business. The thing is... social skills can have a much bigger effect on your income than any other single skill.

Your ability to get people to like you can go a long way when it comes to growing a home studio business, and that’s the topic of today’s episode of The Six figure Home Studio Podcast.

For full show notes, go to www.thesixfigurehomestudio.com/14

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#13: How Social Skills Helped Billy Decker Dominate The Nashville Mixing Scene

Feb 6, 2018 01:31:37

Description:

Billy Decker is one of Nashville’s top country mix engineers and has worked with a large list of labels and independent artists. But more than just mixing, Billy is known to be one of the most kind, generous and passionate persons that you will ever meet.

For full show notes, go to www.thesixfigurehomestudio.com/13

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#12: How To Choose a Profitable Niche For Your Studio

Jan 30, 2018 43:03

Description:

Answer this question: When it comes to your studio, what is the one thing that you're known for?

If you can't answer that, it may be time to find some way to "niche down".

Most people think that "niching down" means you’re going to be turning away money even when you aren’t making much to begin with.

The reality is this: Your fear is keeping you from seeing the bigger picture. "The riches are in the niches," so this episode is all about helping you choose a profitable niche to dominate.

For full show notes, go to www.thesixfigurehomestudio.com/12

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

 

#11: How To Earn More From Your Studio (Without Raising Your Rates)

Jan 23, 2018 58:40

Description:

For full show notes, go to www.thesixfigurehomestudio.com/11

We’ve got good news and we’ve got bad news...The bad news is that no matter how hard you work, there’s always someone in the world that will work harder.

The good news is that there’s a difference between working “hard” and working “smart”.

In this episode, learn all the ways you can use automation, delegation, or elimination to outsmart your hard-working competitors.


If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#10: Keep Clients From Ruining Your Life Using These 7 Boundaries

Jan 16, 2018 54:09

Description:

Are you tired of clients and tasks sucking the life out of you and your business?

Well in this episode, Brian and Chris give you seven specific boundaries you can implement today, that will positively impact your business and ultimately lead to a happier, healthier you.

For full show notes, go to www.thesixfigurehomestudio.com/10

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#9: The 7 Crucial Habits That Will Help Your Business Grow

Jan 9, 2018 51:23

Description:

It’s a new year, a new you, and your motivation to succeed is at an alltime high. The problem is that motivation is a temporary force that disappears when life gets tough.

This is the reason every Planet Fitness location has an average of 6,500 paying members, even though each location only holds 300 people.

This episode is all about harvesting your current motivation, and using that energy to implement long term healthy habits into your life.

These are 7 habits that will truly push the needle in your business this year, and it’s the stuff you’ll keep doing even when motivation is gone.

For full show notes, go to www.thesixfigurehomestudio.com/9

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that via email to podcast@thesixfigurehomestudio.com

#8: Why Marketing is NOT The Solution For Most Struggling Home Studios

Jan 2, 2018 01:07:20

Description:


For full show notes, go to www.thesixfigurehomestudio.com/8

#7: CRM: Billion-Dollar Companies Use This Software, and So Should You

Dec 26, 2017 36:09

Description:

In this episode, learn what a CRM is, why it’s absolutely essential that your home studio business implements one, and how you can use it to help grow your business in 2018.

For full show notes, go to www.thesixfigurehomestudio.com/7

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that here at podcast@thesixfigurehomestudio.com

#6: The Business of Running A Home Studio Business (Part 2)

Dec 19, 2017 50:01

Description:

So many home studio owners are extremely creative, talented, and great at what they do, but they have NO idea how to run a business.

This podcast series will be covering many of the topics that home studio owners need to learn about if they want ANY sort of sustainable career.

For full show notes, go to www.thesixfigurehomestudio.com/6

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that here at podcast@thesixfigurehomestudio.com

 

 

 

#5: The Business of Running A Home Studio Business (Part 1)

Dec 11, 2017 43:01

Description:

So many home studio owners are extremely creative, talented, and great at what they do, but they have NO idea how to run a business.

This podcast series will be covering many of the topics that home studio owners need to learn about if they want ANY sort of sustainable career.

For full show notes, go to www.thesixfigurehomestudio.com/5

 

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that here at podcast@thesixfigurehomestudio.com

 

#4: How To Get More Online Reviews For Your Studio (And Stand Out From Your Competitors)

Dec 4, 2017 37:35

Description:

For full show notes, go to www.thesixfigurehomestudio.com/4

Are Google and Facebook reviews REALLY that important for recording studio owners? In this episode learn how Chris Graham has managed to gather nearly 200 five-star reviews for his mastering studio, and how this sets him apart from his competitors.

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that here at podcast@thesixfigurehomestudio.com

#3: The Journey From His Parent's Basement, To Depression, To A Six Figure Home Studio - Brian Hood

Nov 1, 2017 01:11:43

Description:

In this episode, they discuss Brian’s story and how he went from recording local bands in his parents basement to becoming the successful entrepreneur he is today.

For full show notes, go to www.thesixfigurehomestudio.com/3

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that here at podcast@thesixfigurehomestudio.com

#2: How Chris Graham Grew His Mastering Studio To Six Figures Using Google Ads And Apple Scripts

Nov 1, 2017 01:05:05

Description:

For full show notes, go to www.thesixfigurehomestudio.com/2

Chris Graham shares his story and how he went from living in “the hood” to becoming the successful six-figure business owner he is today.

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that here at podcast@thesixfigurehomestudio.com

#1: The "Old Model" Is Dead - The Future Is In YOU and your Home Recording Studio

Oct 29, 2017 34:59

Description:

For full show notes, go to www.thesixfigurehomestudio.com/1

In this episode, Brian and Chris discuss how the audio industry has undergone a MASSIVE change, and how this has opened up some great opportunities for you. They also shed some light on how educational resources, like podcasts, have been crucial to their success, and why going to audio school might not be the best investment.

If you want to suggest a guest, an idea for the podcast, or you have some general feedback, then you can submit that here at podcast@thesixfigurehomestudio.com